The Mind Your Business Podcast

Welcome back to The Course Chronicles, where I share, in real-time, my notes, thoughts and updates with you for the brand-new program we’re creating and launching. In this third installment, I reveal more details about the offer and the strategy behind it, as well as the homework assignments I’ve given myself to complete before next week’s episode!  Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO!  Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most.  In this episode you’ll hear:  An overview of the hybrid "Monetize Before You Make It" process I’m using for the new program launch and the main reasons I’m doing this  Why it’s necessary to have an outline before launching and my plan to use a approach of pre-recorded videos and live calls for content delivery  My vision for the program's future, including potential higher ticket pricing and certification The foundational elements of any offer, the “3 P’s” which are crucial for both the beta and the final program Introducing the “Promise Bot” and the role that this important AI tool will be playing  A sneak peek at a 3-day live training we have coming up for those of you who are creating your first digital product  For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/745 

Are your limiting beliefs secretly sabotaging your business growth? Ever feel trapped in the endless "hustle," chasing revenue without true fulfillment? In this Wednesday Weekly Win episode, we welcome Nathania Stambouli back to unpack her evolving Digital CEO Success Story and to share her insights.  In this episode, Nathania opens up about how and when she realized things needed to change in her business, and the work she’s done to overcome the limiting beliefs that were holding her back. She also shares what she’s learned about the difference a team makes, choosing the right strategic investments for her business, and the big realization that “success” is not just about generating more revenue.  If you're ready to challenge your assumptions and unlock a new dimension of entrepreneurial success, you’re going to gain a ton of value from this conversation with Nathania!  Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @yogiflightschool. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  Nathania’s “breaking point” and what happened when she was able to overcome her self-limiting beliefs and fully embrace the power of delegation  Where Nathania spends her time in her business today and the key lessons she has learned on her journey about trusting her team  How she’s moving away from the pressure to constantly increase revenue and what is now being focused on instead  Nathania’s experience using ketamine-assisted therapy as a tool for personal growth and the positive impact it's had on her life and business  What the big shift from “doing” to “being” has looked like for her and the vision Nathania has moving forward in her business For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/744 

Do you suspect hidden blocks are sabotaging your own success? What if the key to unlocking your next level of performance wasn't more hustle, but healing from past trauma? Today, Dr. Don Wood returns to the podcast to dive even deeper into the profound impact of trauma (yes, even the "small stuff"—on your business, sales, and overall life).  In this episode, you’ll discover how formative moments from your past might be distorting your present decisions and beliefs and Dr. Wood reveals how it is possible to overwrite those error codes faster and easier than you think!. Is it time for you to rewrite your story? If you are ready to tap into that dormant "high gear" within you and learn how to clear the generational patterns and trauma that hold you back, this conversation with Dr. Wood is a must-listen!  Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @drdonwood. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  How unresolved trauma affects brain function and hinders peak performance, causing emotional and behavioral responses A real-life example that demonstrates significant performance improvements in athletes after trauma resolution That trauma is an event that dysregulates the nervous system, plus how to identify active trauma through emotional responses to past events The way that traumatic memories are stored in high definition and how they trigger real-time physiological responses, affecting current behavior and emotions  How trauma can manifest as physical symptoms and a patented device Dr. Wood is designing to predict and prevent panic attacks The intensive, four-hour process he uses to help individuals release trauma and achieve lasting results An important reminder of the importance of addressing trauma to improve overall health, well-being, and performance For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/743 

As we continue with our new series, The Course Chronicles, today I share the actual topic and idea for my new program and I reveal the first steps I’ve taken since making the decision to finally launch this product. Make sure to tune in next week for even more exciting updates and to follow along with Jenni and I on this journey!  Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO!  Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most.  In this episode you’ll hear:  The challenge I’m having right now which highlights the common entrepreneurial struggle of balancing growth and innovation What the topic of the new product is and the mission we’re on with it as we aim to fill an existing gap in the marketplace The role market research plays and the very first steps I took to gather  feedback and analyze responses How I’m using ChatGPT for data analysis, positioning and more  Why a marketing-first approach to course creation is key when bringing a new product to the world and the importance of knowing the difference between your product and your offer For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/742 

Ready to get inspired? It’s Wednesday Weekly Win time! This week, we feature Tessa Davis, an ER doctor turned Digital CEO who leveraged what she learned in Business By Design and is now generating multiple 6-figures in revenue!  Tessa's journey is a powerful example of how following a proven structure, then strategically refining it, can lead to remarkable results. Tessa shares what she has learned about launch optimization, community building, the power of mentorship and a whole lot more in this one. If you’re looking to build and scale a successful online business, Jenni gets all the nitty gritty from Tessa in this super inspiring conversation!  Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO!  Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @drtessardavis. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  The amazing results Tessa achieved just 30 days after joining BBD by using “Monetize Before You Make It”  What Tessa did to refine her launch process over 9 cohorts that led to consistent revenue growth and the strategies she used to increase her webinar show-up rates  The key shifts she made with her ad focus to highlight audience pain points improvements to her landing page that made all the difference  How Tessa built a strong community and celebrated her students wins along the way  Why it’s been such a benefit for Tessa to have coaches and mentors with her on her journey  Some of the big ways in which BBD has allowed more flexibility in Tessa’s personal life For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/741 

Have you ever stopped to consider how your voice can significantly impact your business? As I’ve seen myself by working with today’s guest, there are common vocal pitfalls that may be undermining your message and holding you back, and we want to change that.  Tracy Goodwin helps entrepreneurs like you get the sales you deserve and the connection you desire using your most powerful tool– your voice. In this episode, she shares practical strategies that will help you to unlock your authentic voice, so that you can connect more deeply with your audience.  Regardless of the level you’re at in your business, I can guarantee that you will benefit from this incredible conversation I had with Tracy, and after listening to what she has to say, that you will never look at your business, audience, content and sales strategy in the same way!  Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @captivatetheroom and @jeunejenni. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  The concept of “voice masks” and what the data says happens when we remove them  The role that the voice plays in the severe buyer trust problem that exists today  What authentic and detached mastery of the voice really sounds like and Tracy’s insights on whether one can fake this  A big tool that she uses in getting people out of the past and why it’s so important that we rewrite the stories we’ve been telling ourselves  The different types of masks people wear and what Tracy does to prepare and invite others in from a voice perspective  Actionable steps you can take to start getting out in front of the mask you may be wearing What Tracy’s thoughts are on AI and the surprising impact it has had on her own business For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/740 

Thinking of creating your first course, or maybe your next product or program? If so, you're going to love what I have for you today as I bring you the first installment of our brand new series, The Course Chronicles!  This limited-run series will air for the next several weeks on the podcast as a journal or diary of sorts. In real-time, I’ll give my notes, thoughts and updates with you as I launch a brand-new program into the Universe - from idea to market.  I plan this to be fun and organic, so if you have questions or comments, just shoot me a DM and I'll do my best to capture all of them and weave it into upcoming episodes in the series!  Brandon Lucero’s FREE 3-Part Live messaging training is going on RIGHT NOW!  Here’s what you’ll learn: How to align your ads, emails, and landing pages into one seamless conversion engine The Art of Turning Expertise and Information Into Messaging That Converts How to transform your expertise into messaging that creates those “aha” moments, sparking immediate action How to turn EVERY interaction—from emails to webinars—into a bridge from your audience’s current struggles to the transformation they need If you’re ready to upgrade your messaging and finally start seeing the sales you deserve, then Brandon’s FREE 3-Day Live Event is exactly what you need. Click HERE to register. Also, for an exclusive opportunity to watch Brandon and I makeover your messaging in real time, join us for a LIVE Zoom call where we’ll choose someone like to coach and correct their messaging so it’s built to convert. So, if you would like the chance to get your copy critiqued LIVE with Brandon and myself, register HERE.  Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  The driving force behind this new offer and why now is the right time for me to say “yes” to the decision to launch it  What’s even more important to consider than how well a new product or service will sell  The role that your overall vision for life and business should play when deciding on creating and launching something new  Where we are at right now in this process and a look at what we did to come up with an outline for the new course  What the next steps are for us and the ways in which I am being held accountable For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/739 

We’re back with one of my favorite segments of the podcast - our Wednesday Weekly Wins! Today, Jenni has a conversation with Morgan Nolte, who helps postmenopausal women lose weight, keep it off and get healthy. With just one launch a year, Morgan is scaling her business to $200k a year, with much more to come!  In this episode, Morgan reveals how she is transforming her marketing and messaging to achieve phenomenal growth. By displaying a “never quit” attitude and unshakable faith and belief in herself, we just know the sky's the limit for this Digital CEO. We’re excited to bring you this conversation with Morgan, as she shares the biggest lessons she has learned on her business journey!  You’ll hear Morgan reference my good friend Brandon Lucero’s free training series that is happening right now, and in it, he breaks down his entire messaging and content framework so that you can stop the scroll, get more attention, and get people to take action. This is everything that you need to create content that converts! Brandon is going to blow your mind with what he has to share, and you're going to see how he uses content - in real time!  How cool is that? To register for this free training and create an entire makeover to your messaging, head on right now to http://www.jameswedmore.com/convert. We'll see you there!  Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @drmorgannolte. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  Why Morgan decided to join BBD and what shifted for her business once she enrolled  Her big takeaway from BBD on the importance of clear messaging and how refining it has been a continuous process for her  What Morgan’s journey of building a team, outsourcing, and implementing systems from BBD to balance business growth with motherhood has looked like  What led her to begin taking ownership of the business's finances, understanding P&L statements, and the impact this shift made on her business's profitability and growth Morgan’s daily practice of reading a personal faith formula to cultivate a positive mindset, guard against self-sabotaging thoughts, and maintain focus on her goals  Her strategies for managing energy during launches, prioritizing self-care, and recognizing that income isn't solely tied to how many hours she works For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/738 

Are you ready to stop chasing sales and start attracting them? Unfortunately, just learning the latest TikTok tactic or Instagram trick isn’t going to cut it! Today, I’m joined again by the messaging maestro himself, Brandon Lucero, who reveals the four types of content that actually convert!  In this episode, Brandon also shares the key mistakes entrepreneurs are making with their messaging, what content is working best for him right now, and he even presents a strategic plan for what to focus on if you are a newer Digital CEO looking to make a BIG impact. Ready to transform your words into a powerful sales tool? This conversation with Brandon is your definitive guide to do just that!  If you enjoyed today's episode, I think you are going to absolutely love Brandon's free training series that just kicked off. In it, he breaks down his entire messaging and content framework so that you can stop the scroll, get more attention, and get people to take action. This is everything that you need to create content that converts! Brandon is going to blow your mind with what he has to share, and you're going to see how he uses content - in real time!  How cool is that? To register for this free training and create an entire makeover to your messaging, head on right now to www.jameswedmore.com/convert. We'll see you there!  Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @iambrandonlucero and @jeunejenni. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  How to create demand for your offers by communicating in a way that gets people to automatically feel they need your solution Why speaking about the root cause too early can be a mistake and how to effectively bridge to it later in your messaging What the four essential content types are and how to strategically use them in your marketing The way to reframe your content pillars around problems and symptoms instead of solutions to create more relevant and engaging content How incorporating relevancy triggers like identity and problems can significantly boost your content's appeal Why authenticity alone isn’t enough to generate sales and what you need to be focusing on instead in your messaging A sneak peek at Brandon’s free 3-part live training and what you can expect by attending  For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/737 

Are you an online entrepreneur who’s wanting to completely transform your messaging and content? In today’s special #BizTipFriday edition of the podcast, my good friend Brandon Lucero, who just happens to be the best in the business at helping others with what to say and how to say it, walks me through in real-time how to create engaging content for Instagram!  If you enjoyed today's episode, I think you are going to absolutely love Brandon's free training series that he's kicking off next week. In it, he breaks down his entire messaging and content framework so that you can stop the scroll, get more attention, and get people to take action. This is everything that you need to create content that converts! Brandon is going to blow your mind with what he has to share, and you're going to see how he uses content - in real time!  How cool is that? To register for this free training and create an entire makeover to your messaging, head on right now to www.jameswedmore.com/convert. We'll see you there! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @iambrandonlucero and @jeunejenni. We’d love to hear what resonated with you the most!  In this episode you’ll hear:  The importance of strategic content creation and how to enhance content to convert at every level of your funnel Brandon’s tactical approach to creating engaging content with his Instagram Reel framework   How to leverage the "three signs" content format to help potential clients recognize their own problems Brandon’s expert tips for crafting engaging descriptions, Calls to Action, and much more  For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/736