ExchangeWire on Google’s UCP, Apple Tapping Gemini for Siri, and Paramount Suing Warner Bros

In this episode of the MadTech podcast, ExchangeWire’s head of marketing Grainne Reid is joined by head of content John Still and COO Lindsay Rowntree to discuss three major stories surrounding AI, consumer tech, and media power dynamics.They look into Google’s new protocol for AI-driven commerce, Apple’s decision to tap Google’s Gemini for Siri, and Paramount’s lawsuit following Warner Bros’ rejection of its latest offer.0:00 Introduction0:56 Google announces Universal Commerce Protocol13:53 Apple strikes deal with Google to use Gemini19:50 Paramount sues Warner Bros over Netflix deal

In today’s MadTech Daily, we cover Wikimedia expanding AI partnerships across tech giants, Alibaba’s Qwen app topping 100m users, and Freely surpassing 1m weekly users.

In today’s MadTech Daily, we cover Dentsu’s bid to sell a global unit nearing collapse, the UK seeking a copyright reset between AI firms and creators, and Netflix eyeing a cash deal for Warner Bros. and HBO Max.

On today’s MadTech Daily, we cover Apple tapping Google Gemini to power AI Siri, Paramount Skydance taking Warner Bros. Discovery to court, and a study revealing publishers’ grim outlook for search.

In today’s MadTech Daily, we cover Google introducing a new AI commerce standard, Nvidia appointing its first-ever CMO, and Trump pushing back on Netflix’s Warner Bros. acquisition.

In today’s MadTech Daily we discuss TikTok splitting its US staff ahead of a potential sale, China AI listings lifting MiniMax’s shares by 87%, and Anthropic planning a $10bn raise to reach a $350bn valuation.

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and COO Lindsay Rowntree for a quiz covering some of the biggest recent events in the ad tech industry. They look at ChatGPT, cookies, ad fraud, and the bidding war for WBD.

On today’s MadTech Daily, we discuss Disney’s biggest ad tech updates from CES, WBD swatting away Paramount’s latest bid, and Spotify opening the door wider for video podcasters.

In today’s MadTech Daily, we discuss the IAB revealing its Agentic Roadmap, China examining Meta’s USD$2bn Manus deal, and Amazon facing claims over unauthorised indie listings.

On today’s MadTech Daily we cover Reddit launching an AI media buying tool, WPP launching Agent Hub to power agentic AI marketing, and a US judge rejecting Amazon’s bid to dismiss a price gouging lawsuit.