This is Loud! w/ Steve Rifkind

On this episode we speak with Niky Wooding, Esq about the importance of these midterm elections and your right to vote. We also discuss with her the journey as a black woman in the legal field and the challenges that come with it. Hip-Hop Facts this week include facts about Ice Cube, Johnny Gill, Madonna […]

On this ENTIRE episode we have a conversation with the legendary Steve Rifkind about him starting Loud Records, discovering Wu-Tang Clan, Mobb Deep, Big Pun, Three 6 Mafia and more. We also discuss his later success with discovering Akon, Three 6 Mafia winning the Oscar and navigating Hip-Hop in the early to late 90’s.

On this episode we interview Austin rap artist Lynn about her journey from Alabama, Houston and now Austin and her place in the current female rap ecosphere. Hip-Hop Facts include facts about the movie Blade, Eazy E, Twista and more. Fresh’s Unpopular Opinion this week is that the majority of Los Angeles rap artists don’t […]

On this episode we hit ACL Fest 2026 and interview hometown hero DJ Cassandra and international musician superstar, Rochelle Jordan about their ACL and musical experiences. Fresh flies solo for Hip-Hop Facts which includes facts about T.I., Outkast and more. Fresh’s Unpopular Opinion this week is about the feeling that ACL failed the hip-hop community.

On this episode of we discuss Austin radio’s approach to hip-hop and what it means for the future. We also discuss selective outrage with artists depending on if you are fans of them or not. Hip-Hop Facts this week include facts about Usher, Ciara, Eddie Murphy and more. Fresh’s Unpopular Opinion states that a good […]

On this episode we interview Austin rap legend, actual educator/teacher, Bavu Blakes about his upbringing from Garland to Austin, his early rap career (with a shout out to John E. Dee!) and his path to education. Hip-Hop Facts this week include facts about James Blake, En Vogue, Lil Wayne and more.

On this episode we interview authors Earl Hopkins and Dr. Jeremy McCool about their new book “Raps of Resistance: How Kendrick Lamar and J. Cole Reignited a Hip-Hop Tradition”. Hip-Hop Facts this week include facts about Mac Miller, Prince, Kendrick Lamar and more. Fresh’s Unpopular Opinion is Austin doesn’t have a definitive culture.

On this episode we talk with Austin rap artist Vontay Galaxy about his start at Texas State and traveling up and down IH-35 spreading his music. We also talk about if there is a lack of new rap superstars being created to supplement the genres growth. Hip-Hop Facts this week include facts about Ol Dirty […]

On this episode we interview Austin rapper Jai Bliss about her musical journey from New York City to Austin and her musical inspirations. We also discuss the long awaited murder conviction in the case of 2pac that is 30 years in the making. Hip-Hop Facts include facts about Beyonce, Travis Scott, Pimp C and more. […]

On this episode we discuss what are favorite rappers bio movies are and our reservations about the upcoming Snoop Dogg film. We also discuss whether or not Austin is trying to ease off its support for hip-hop in comparison to years past. Hip-Hip Facts this week include facts about MC Hammer, Prince, Case and more. […]