Don’t Fall for These Formula Marketing Tricks with Andrea Haskins- 47
In this episode of the Birth Rebel Podcast, host Angel welcomes special guest Andrea from 'Instinctual Mothering' to delve into the controversial marketing tactics of formula companies. They discuss the ethics of formula advertising, the impact on breastfeeding rates, and how companies like Bobbie exploit mothers' fears to promote their products. Andrea shares her insights as a lactation counselor, highlighting the importance of informed choices and the need for unbiased information. Together, they emphasize the significance of breastfeeding for both short-term and long-term health and provide tips for birth workers to better support breastfeeding mothers.
00:00 Introduction to the Birth Rebel Podcast
00:55 Discussing Formula Companies and Unethical Practices
02:22 Guest Introduction: Andrea from Instinctual Mothering
03:11 The History and Impact of Formula Marketing
05:33 Bobbie's Controversial Marketing Tactics
08:20 The Influence of Social Media and Influencers
16:12 The Public Health Impact of Formula Feeding
24:45 Debunking Breastfeeding Myths
25:24 The Impact of Safe Sleep Practices on Breastfeeding
26:17 The Reality of Nighttime Parenting
28:29 Co-Sleeping: A Game Changer for Breastfeeding
30:58 Tips for New Moms on Nighttime Breastfeeding
33:16 Birth Workers and Formula Marketing Tactics
36:51 The Importance of Breastfeeding for Long-Term Health
41:23 Final Thoughts and Resources
44:34 Stay Connected and Informed
Instinctual Mothering
Episode Resources
Unlatched: The Evolution of Breastfeeding and the Making of a Controversy -Jennifer Grayson
WHO Reveals Shocking Extent of Exploitative Formula Milk Marketing
Birth Rebel Podcast Episode with Kathleen Kendall Tackett
Bedsharing and Breastfeeding: The Academy of Breastfeeding Medicine Protocol #6, Revision 2019Scope and impact of digital marketing strategies for promoting breastmilk substitutes
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