#1088: It's not about what you sell, it's where you compete

A lot of Amazon sellers focus on finding the next winning product but that's not where the real advantage lives.   In this episode, Brian and Robin Joy Olson unpack why where you compete matters far more than what you sell. They connect timeless business strategy to today's FBA landscape, showing how sellers can use proven frameworks to make better decisions, protect profit, and build staying power.   You'll hear why chasing the Buy Box can quietly drain your margins, how systems outperform tools, and what actually separates the seven-figure sellers from the ones who stall out.   This is strategy made simple: practical, encouraging, and refreshingly honest for resellers who want real profit instead of vanity sales.   Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com discusses why you shouldn't just "acknowledge fault" on Amazon seller violations.   Watch this episode on our YouTube channel here: https://youtu.be/RhMHnrnw2j8   Show note LINKS:   SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit https://silentjim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   SilentJim.com/kickstart - If you want a shortcut to learning all you need to get started then get the Proven Amazon Course and go through Kickstart.   SilentJim.com/thesystem  - (aka as 3P Mercury) - The complete workflow software we created on our team. "The System" automates your Amazon reselling/wholesale business the same way Khang (the creator) automated his $3million reselling business and made it HANDS FREE!         ---

Did you know you can buy inventory RIGHT ON AMAZON and flip it RIGHT BACK ON AMAZON? It's 100% within policy (when done properly) and there are countless ASINs (products) you can do this with profitably. Today's guest is doing this model at scale - set do to seven figures in total sales this year alone using A2A strategies - and his margins are fantastic!   Also - the course that teaches these strategies is on sale through mid-November 2025 at ProvenAmazonCourse.com/a2a   Stick around after the episode for a session with Cindy Smith from ECaccounting.com to discuss how to make sure your e-commerce accountant more than pays for themselves in saved money, time, and the discovery of untapped opportunities!   Watch this episode on our YouTube channel here: https://youtu.be/SiR7ab8eeoc   Show note LINKS:   Talk to Cindy and her team about getting your numbers straight! ECaccounting.com Proven Accounting Training - The module Cindy created inside the ProvenAmazonCourse.com training library. Learn to do it yourself the RIGHT way!   ProvenAmazonCourse.com/a2a Check out this course! Send-the-light.com The ministry Ryan spoke about in this episode!   https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   Today's guest: Ryan Otwell

Today's guest is a successful ProvenAmazonCourse.com student who is also excited about what he's achieved as one of our coaching students. After decades of full-time ministry, he's now entering into a new season in his 70s, and he's building an incredible business online!   You'll meet Keith in this episode - and he's about to have his first five-figure sales month! He breaks down all the details of the process and gives us some great insights into what it takes to succeed with an Amazon selling business.   His plans are to build a seven-figure business and automate/outsource the entire operation as so many others have done.   Check out this episode on our YouTube channel here: https://youtu.be/Ouasqe-6JdA   Don't forget to check out our episode sponsor Sellerboard, our awesome sponsor - THE accurate profit analytics tool for Amazon sellers that helps you calculate your profit precisely accounting for all hidden fees and in real time.   Use our link and get a TWO month free trial: https://SilentJim.com/numbers    Show note LINKS:    My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   SilentJim.com/kickstart - The low-cost step-by-step group coaching classes for new ProvenAmazonCourse.com students   JeffSchick.com - Our resident community legal advisor   Arbisource - Get the "one week free" offer SilentJim.com/arb   Nepeto - SilentJim.com/oaleads   Today's guest: Keith Burrows            

You've learned how Amazon works. You're sourcing, shipping, and seeing sales. Then out of nowhere, the growth stops. You're working hard but not progressing.   In this Coach's Corner episode, Brian and Robin Joy talk through what they call the stall - that stage where progress plateaus and motivation fades. They unpack why it happens, how to recognize it early, and what to do before it quietly kills your business. Robin shares two stories from her dad - one about a stubborn bloodhound and another about learning to take short-term pain over long-term frustration. Both reveal how comfort keeps you stuck.   This episode blends tough love, humor, and practical coaching to help you push through the stall, build real momentum, and start owning your business instead of letting it own you.   Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com answers the question: "Can I ignore messages that come to me via Amazon messaging from other sellers?"   Watch this episode on our YouTube channel here: https://youtu.be/6R8VuyddDWY   Show note LINKS:  SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit https://silentjim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!     SilentJim.com/kickstart - If you want a shortcut to learning all you need to get started then get the Proven Amazon Course and go through Kickstart.   SilentJim.com/thesystem  - (aka as 3P Mercury) - The complete workflow software we created on our team. "The System" automates your Amazon reselling/wholesale business the same way Khang (the creator) automated his $3million reselling business and made it HANDS FREE!      

Over the years we've seen literally thousands of people using a couple dozen different strategies to try to earn a great income from the world's largest e-commerce platform.   Today we explore several of the options you have and then explain why we feel so strongly about one particular strategy. It's the foundational strategy taught in the ProvenAmazonCourse.com new seller modules.   The strategy we are most excited to start all new students with is called Replens, and right now is arguably the best time ever to get started based on obvious trends, software that is now available as well as Amazon's own efforts to smooth the process of being a reseller.   Several other opportunities are discussed today as well including building a brand, KDP books, selling used books, drop shipping and others.   Check out our sponsor Stick around at the end of the episode to hear about an inventory sourcing tool that's really gaining momentum in our community! It's called Arbisource - get the special free seven-day trial at SilentJim.com/arb   Show note LINKS: 3pmercury.com/friends 3pmercury.com/webinar: Recording of a webinar that breaks down the two steps to reselling with 3PMercury   Email Jim personally anytime at [email protected]   SilentJim.com/keepa - Keepa is the only tool you need when starting off selling. Our Keepa podcast episode is number 369 at https://SilentJim.com. It is a great intro to what Keepa is and why it's our recommended super inexpensive tool.   Tactical Arbitrage SilentJim.com/ta : Part of Seller 365 at SilentJim.com/365 Arbisource: SilentJim.com/arb : A sourcing tool gaining popularity in our community Nepeto: SilentJim.com/oaleads : A sourcing tool used and loved by many in our community   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!                

In this mini-episode, I tell you about a recent training webinar at https://3pmercury.com/webinar, where Khang demonstrated how AI will soon help 3PMercury users run their day-to-day businesses intelligently.   DO NOT miss this - it's such a great opportunity to let intelligent software help you make the best possible decisions with your products and ASINs!   We also have an introduction session in the second half of the episode that's perfect for any new sellers or new listeners!   Show note LINKS: Be sure to watch the replay of the webinar done by 3P Mercury software company!  https://3pmercury.com/webinar   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   SilentJim.com/kickstart - The low-cost step-by-step group coaching classes for new ProvenAmazonCourse.com students   SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit SilentJim.com/free11                          

Today you'll meet a mother of two young children who has built a beautiful business and her spare time using the proven Amazon course training you've heard so much about on our show.   Her and her husband both work full-time, but they've managed to squeeze enough time into their schedule to build a beautiful business.   Her enthusiasm is infectious, and her insights and Strategies will equip you to do the same if you're ready to get started.   Don't forget to check out our episode sponsor, Sellerboard, our awesome sponsor - THE accurate profit analytics tool for Amazon sellers that helps you calculate your profit precisely accounting for all hidden fees and in real time. Use our link and get a TWO month free trial: https://SilentJim.com/numbers    Watch this  episode on our YouTube channel here: https://youtu.be/f0UIgBJ0Kog   Show note LNKS: ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course, the most popular starting point, the REPLENS selling model. The PAC is updated free for life! Keepa360 (a module inside the ProvenAmazonCourse.com training library) TheProvenConference.com SilentJim.com/ess - Evergreen Sourcing 3PMercury.com/friends - The 75% off offer on 3PMercury for listeners to our show Inventory Lab - part of seller365 - SilentJim.com/365 Nepeto- SilentJim.com/oaleads SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options. My Silent Team Facebook group. 100% FREE! Facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   Todays guest : Marvelin

Most Amazon sellers chase precision when they should be chasing progress.   In this episode, Brian and Robin Joy unpack what it really takes to simplify your systems, trust your numbers, and finally reach the point where the business can pay you.   They break down three powerful frameworks that connect structure, clarity, and growth:   The Three ASIN Types: How to turn chaos into clarity and start treating listings like data, not drama. Profit Clarity: Why chasing perfect numbers kills momentum and how discipline compounds faster than data accuracy. The Profit Profile Framework: What to do when you are profitable on paper but still not getting paid.   As Winston Churchill reminded us, "Perfection is the enemy of progress."   This episode is your reminder that the fastest path to clarity and cash flow is testing more ASINs, not perfecting the spreadsheet.   Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com answers the question: "Is it true that IP complaints are really no big deal?"   Watch this episode on our YouTube channel: https://youtu.be/A8HnqMH8WoI   Show note LINKS:    SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit https://silentjim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   SilentJim.com/kickstart - If you want a shortcut to learning all you need to get started then get the Proven Amazon Course and go through Kickstart.   SilentJim.com/thesystem  - (aka as 3P Mercury) - The complete workflow software we created on our team. "The System" automates your Amazon reselling/wholesale business the same way Khang (the creator) automated his $3million reselling business and made it HANDS FREE!    

After being let go from his job a few months ago, Brandon and his wife went "all in" with their Amazon business. In spite of using only $150 sto start with for inventory, they've built a fantastic business and on this episode you'll hear their story. We celebrate with them as they've just passed the six figures in total sales because of their work using ProvenAmazonCourse concepts and 3PMercury to manage their business.   They credit the community of Business Building Warriors and the relationships they've established for not only improving their income, but also in their own words, "helping to save our marriage and bringing us closer to God" - they are doing business together from home now and the future is bright.   We love telling ProvenAmazonCourse.com and coaching success stories on our podcast and this is a great one!   Don't forget to check out our episode sponsor Sellerboard, our awesome sponsor - THE accurate profit analytics tool for Amazon sellers that helps you calculate your profit precisely accounting for all hidden fees and in real time. Use our link and get a TWO month free trial: https://SilentJim.com/numbers    Watch this episode on our YouTube channel here: https://youtu.be/dnTBRKlYNQo   Show note LINKS:   3PMercury.com - Our best price https://3pmercury.com/friends and the free extension https://3pmercury.com/extension   SilentJim.com/ta -TA aka Tactical Arbitrage. There's a course in the ProvenAmazonCourse library called OAsimplified that trains you how to use TA   SilentJim.com/kickstart - If you want a shortcut to learning all you need to get started then get the Proven Amazon Course and go through Kickstart.   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events, and a steady stream of the latest cutting-edge training, including of course, the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   Nepeto - SilentJim.com/oaleads   Evergreen Sourcing Systems - Find 2,500 asins or we give you 2,500 asins! SilentJim.com/ess    

Ever feel like your brain's leaking out your ears after a few hours of learning Amazon? That's physics, not failure. In this episode, Brian & Robin Joy unpack why your brain should feel overloaded at first and how to turn big, heavy concepts ("two-by-fours") into light, manageable habits ("toothpicks"). You'll learn the real reason overwhelm is part of the process and how repetition, not perfection, is what turns chaos into clarity.   In this conversation: How to know when you've hit your "mental limit" (and why that's a win, not a warning) The two most common "two-by-fours" new sellers struggle to whittle down and how to spot them fast Why mastering Pre-Flight and Bridging the Gap transforms your sourcing confidence overnight What Trader Joe's listings can teach you about risk, timing, and diversification The counterintuitive reason Amazon's increasing restrictions are actually protecting your future   Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com answers the question: "Are Walmart policies changing and maturing?"   Watch this episode on our YouTube channel: https://youtu.be/bqoKEAc14sY   Show note LINKS:  SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit https://silentjim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   SilentJim.com/kickstart - If you want a shortcut to learning all you need to get started then get the Proven Amazon Course and go through Kickstart.   SilentJim.com/thesystem  - (aka as 3P Mercury) - The complete workflow software we created on our team. "The System" automates your Amazon reselling/wholesale business the same way Khang (the creator) automated his $3million reselling business and made it HANDS FREE!