Ready, Fire, Aim - Episode 1

Continue the journey with Rusty Shaffer and the Fretlight guitar as Rusty, along with two friends, begin funding the business, manufacturing the guitar and hiring employees. The company's early days were in San Jose, CA from 1989-1992.

Continue the Fretlight guitar journey with Rusty Shaffer as he tells stories about the NAMM 1989 trade show, meeting Steve Miller and going to George Lucas's Skywalker ranch.

Continue on the entrepreneurial journey with Rusty Shaffer as he gets into the prototype stage and initial feedback of the Fretlight guitar.

The beginnings of Rusty Shaffer the entrepreneur and the life that led to the invention of the Fretlight guitar.