Episode 89: Corey Morris: Part II - Creating the Perfect Conditions for Growth
16.10.2024
0:00
32:43
In this episode of Marketing Corner, we're back with CMO Corey Morris, diving into how to create the ideal conditions for growth 🪴. We tackle:
- Category creation when there's no demand (yet!)
- Securing buy-in from key stakeholders
- Measuring branding impact
- The value of self-reporting attribution – is it really worth it?
Plus, we explore the evolving role of the CMO through Corey's lens and where it's headed next.
And 👏 so 👏 much 👏 more 😮💨
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