Lore, Mess & Millennial Nostalgia

My cohost today is Beth Wilson of Saint Jack! We're talking Prada's animated campaign, Jennifer Lawrence's haircare brand, Tsu Lang Yor's residency, productivity, post-purchase psychology hacks and how to build LORE into your brand world. Resources mentioned in this episode: Wellcopymax on Instagram Seconds App for time tracking Sneaky Link Fenton & Fenton x The Wolf Gang EverCircle Saint Jack's Brush Friday This episode is brought to you by Omnisend - enjoy 30% off with my code JESS click hereSee omnystudio.com/listener for privacy information.

We're talking all things creators and talent in today's episode because my fabulous friend Anna Porter is on the show! From Victoria's Secret's 2026 show, to B2B celebrity endorsements, equity stakes and granola - we've got you covered with some cool marketing ideas. Resources mentioned in this episode: Upfluence MediaMatch Monday.com Fuchsia Shaw Pipin Food Kim Cattrall x Meltwater This episode is brought to you by Omnisend - enjoy 30% off with my code JESS click hereSee omnystudio.com/listener for privacy information.

What happens when an Asian Dad character is tasked in growing an app? Or, if you sprint 90 content experiments with a jarring hook? I'm joined by the fabulous Viv Conway of Girls Get Off to chat through a bunch of marketing genius - especially organic content as a funnel. Mentioned in this epiosde: Cluely x RemyZeee Hommey Dare to Entertain COPINI Beauty Budgy Smuggler Dispute Buddy Unicorn Cart Get A Grip Claude Code La Mi Wi - (for the frill seekers!) See omnystudio.com/listener for privacy information.

Welcome to season 4! I'm joined by the fabulous Meagan Pate of Three Warriors & Straand, and we're talking everything from luxury brand tactics to beauty devices, shower thoughts and profitability dashboards.  Resources mentioned in this episode: Storehero Cherub FaceGym Smalls for Cats Filtered Beauty - use JESS15 for a discount! APPLY FOR CRUEL SUMMER See omnystudio.com/listener for privacy information.

I'm joined by my brilliant friend Bonnie Borland to talk about the new Instagram algorithm, how Kylie Minogue is everywhere right now and how brands like Breville & Maison Balzac have mastered the residency collab. We talk about cool PR boxes, Ai campaigns that had me at hello AND how to change the perception of your brand in market, too. This one is very juicy!Resources mentioned in this episode: WeTransfer TRYBE Asana Oblist Ai Video Campaign Designed by Karo  Compartmento Drawer Organisers The Whitening Co NZ APPLY FOR CRUEL SUMMER  See omnystudio.com/listener for privacy information.

An activewear brand has shut down & no one is mad :S. We're talking threads, ai slop, the new IG logo, Starbucks' employee influencer program. Resources mentioned in this episode: Microsoft clarity shopify app Shopify Roll outs Sam Served (because we're little piggies) Dear Romeo MCo Beauty x Cadbury MODASH what creators think about gifted collabs 50% off Hashtag Gifted APPLY FOR CRUEL SUMMER See omnystudio.com/listener for privacy information.

How bad do you want good? That's the question on everyones lips after Pizza Hut chose their vague one-liner. Resources mentioned in this episode: Selling Salons By Sid Milled.com  Anaita’s Founder-Led Content Webinar Bed Threads Journal Fayla Sleepwear See omnystudio.com/listener for privacy information.

We are reporting on Betts & General Pants, but we've got some cool ideas for how these brands could rise from the ashes! We're talking grandma's, fake clubs in the French Riviera, Ai team members and so much more. It's boring without you! ;) Resources mentioned in this episode: Beeble.ai Viktor Ai Rochambeau Club Pistachio Papi Boring Without You APPLY FOR CRUEL SUMMER >>> See omnystudio.com/listener for privacy information.

Okay, we are ridiculousy excited for this episode - we have some incredible marketing tips for you! Resources mentioned in this episode: Outersignal Creative Converters Tool Abi Marvel's Hotel Room CHUUG video Levi's Stadium Logo Tuttofare APPLY FOR CRUEL SUMMER HERE >>>  See omnystudio.com/listener for privacy information.

Are we just super attuned to ai scripts, or is the regular consumer unaware? In this episode, we've got a tonne of tips & tricks, as well as marketing news from around the web. We're talking about a free hotel for artists, analogue ideas, winback email campaigns and Muscle Republic's $4m in 1hr Resources mentioned in this episode: Muscle Republic's $4m in 1 hour FORUM Harris farm is delivering through Amazon Teleprompter within Edits app Tolstoy Live Chat Dairy Boy Animal Campaign Day Seven Bread Bag KOTN Felix Toohey Sandwich Box Resume Hot Cakes Club Dear You Little Sohls  See omnystudio.com/listener for privacy information.