Energized Lifestyle podcast

Mastering Your Personal Brand: Insights from a Personal PR Specialist W/ Jessica Fabrizi

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About my Guest: Jessica Fabrizi

Jessica is a Personal PR Strategist & Global Super Connector. She lives in Switzerland. Jessica has worked with numerous corporates, entrepreneurs, and startups, helping them establish and build a positive brand reputation.

In this episode, we discuss PR for Entrepreneurs and how to build personal brands. Entrepreneurs have a lot on their plate, and one aspect that they cannot afford to overlook is PR. PR can be a powerful tool for entrepreneurs, helping to build their brand and attract new customers.

In this episode, we cover the following:

  • why PR is important for entrepreneurs
  • difference between a product and personal PR
  • some strategies that entrepreneurs can use to develop a successful PR strategy
  • How to define your brand identity and messaging
  • How to develop a messaging strategy that resonates with your target audience
  • Establish media relationships by identifying journalists and editors who cover your industry or niche
  • When to reach out to the press with a story idea
  • Focus on thought leadership
  • Leverage social media to connect with your customers and build your brand
  • Importance of community building
  • and so much more!!

Listen to the full episode and let us know your key takeaways.

 

Follow Jessica Fabrizi here: 

Facebook | https://bit.ly/PersonalPRFacebookGroup

Instagram | https://www.instagram.com/jfab.ppr/    

Youtube | https://youtube.com/@thepersonalprshow


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