242: The Psychology of Marketing- Understanding Consumer Behaviour | Jennifer Sutton

We have all been guilty of this…haven’t we?  Seeing the “next big thing to change your business” and invested money.  Only for it to… not work.  Don’t worry about following the next blueprint, instead take the advice from Digital Trailblazers Laeh and Todd.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @digitaltrailblazer ⁠⁠⁠✨⁠⁠⁠Want to learn our signature framework to help with content strategy? Take our FREE workshop⁠⁠⁠✨⁠ ⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 Why you need to focus on audience growth  How to create more impactful content and marketing What to do instead of buying new courses or programs   SHOW RESOURCES 👇 Check out Leah and Todd’s Website - https://digitaltrailblazer.com/    FOLLOW Digital Trailblazers on Instagram - https://www.instagram.com/digitaltrailblazer/  JOIN the Digital Trailblazers Facebook Groups - https://www.facebook.com/groups/profitablecoursecreators  Check out our signature content strategy framework in our free workshop - ⁠⁠⁠https://sales.contentqueenmariah.com/content-strategy-workshop⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕 ABOUT THE GUESTS Leah Rae and Todd are the founders of DigitalTrailblazer.com, where they help experts, coaches, and entrepreneurs create, launch, and scale profitable online courses and coaching programs. Starting out with zero marketing experience — Leah was a nurse, and Todd was a band teacher — they built a thriving multiple-six-figure business from scratch, all while raising their two young kids and prioritizing family first. After years of trial and error, they developed a proven system that combines strategic marketing with relationship-building, enabling their clients to stand out in a crowded market and scale sustainably. Leah and Todd are known for their no-hype, integrity-driven approach to marketing and are passionate about helping others succeed without sacrificing what matters most.

“I don’t have anything interesting to share”...  Lies.  Content is everywhere.  When you open your eyes to all the things that happen in your “personal life” … not your “private life” you will have endless engaging things to share.  Remember, life is content, it is all around us, start living your life and you will always have something interesting to talk about.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠ ⁠✨⁠⁠LEARN content marketing strategy my free workshop⁠⁠✨⁠ KEY EPISODE TAKEAWAYS 👇 The 3 things you can do to create engaging content  How to record and use the everyday things in your content  The ONE important thing to do to be aware of the content ideas around you  SHOW RESOURCES 👇  LISTEN to the episode all about content habits - https://www.contentqueenmariah.com/podcast/245 JOIN Content Bootcamp (and get your own holistic content marketing strategy) - ⁠⁠⁠⁠⁠⁠https://www.contentqueenmariah.com/content-marketing⁠⁠⁠⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

Small business isn’t always as straightforward as it seems.   Marketing and creating content to market our business takes outside the box thinking, testing, trialing and measuring - always.  Join us (Mariah + Mitch from Content Queen Mariah) as we share 3 outside the box ideas to help you with your content and marketing!  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠ ⁠✨⁠⁠LEARN content marketing strategy our free workshop⁠⁠✨⁠ KEY EPISODE TAKEAWAYS 👇 3 outside the box content ideas  How to try some new ways of marketing  How to stand out online  SHOW RESOURCES 👇  LISTEN TO the episode mentioned with Chloe Thomson - https://www.contentqueenmariah.com/podcast/235  DOWNLOAD our TRELLO template for content strategy - https://sales.contentqueenmariah.com/content-template  JOIN Content Bootcamp (and get your own holistic content marketing strategy) - ⁠⁠⁠⁠⁠⁠https://www.contentqueenmariah.com/content-marketing⁠⁠⁠⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

“How do you create content as a small business owner?”...  Find out the problem your audience has and solve it for them.  I asked a big creator and business owner this question… above was the answer.  So - are you really creating content for your audience and their needs? Let’s find out.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠ ⁠ ✨⁠⁠LEARN content marketing strategy our free workshop⁠⁠✨⁠ KEY EPISODE TAKEAWAYS 👇 What is a pain point  How to understand a pain point  How to create “pain point” or desire content  SHOW RESOURCES 👇  LEARN more about market research - https://www.contentqueenmariah.com/blog/why-market-research-is-so-important-for-business  JOIN Content Bootcamp (and get your own holistic content marketing strategy) - ⁠⁠⁠⁠⁠⁠https://www.contentqueenmariah.com/content-marketing⁠⁠⁠⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

If you want your content to connect with your audience you must consider the power of storytelling…  I have been talking about storytelling for years now, but how? How do we tell good stories and how can we make our stories more impactful?  Join me in this episode of The Content Queen Podcast as I speak with our expert guest, Andrea Sampson from Talk Boutique.  You will leave with 3 powerful frameworks to help you tell better stories.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @talk_boutique ⁠⁠✨⁠⁠⁠Want to learn our signature framework to help with content strategy? Take our FREE workshop⁠⁠⁠✨⁠ ⁠⁠ KEY EPISODE TAKEAWAYS 👇 Why storytelling has such a great impact  3 great frameworks on HOW to tell stories  What makes a great story  SHOW RESOURCES 👇 Check out Andrea’s Website - https://talkboutique.com/ FOLLOW Andrea on LinkedIn - https://www.linkedin.com/company/10447960 FOLLOW Andrea on Instagram  - https://www.instagram.com/talk_boutique/  Check out our signature content strategy framework in our free workshop - ⁠⁠⁠https://sales.contentqueenmariah.com/content-strategy-workshop⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕 ABOUT THE GUESTS ANDREA SAMPSON, CEO and Founder of Talk Boutique, blends her astute listening skills and insight into human behavior to coach leaders and speakers in crafting impactful stories. With over two decades in marketing and advertising, Andrea's prowess in connecting with audiences has transitioned into her role as a TED-trained Speaker Coach, where she excels in making complex, technical subjects relatable and esteemed. Her work extends to training Singularity University faculty globally and contributing to the TEDx initiative, underlining her commitment to shaping a future marked by kindness, equity, and sustainability. Through regular interviews with visionaries, Andrea fosters a dialogue on creating a better world, starting now.

Do you have this massive content pain point?  Consistency…  I have a lot of clients who come to me for this exact reason.  Let me share with you how I keep clients consistent as I work with them 1:1 (and how I still manage to show up myself).  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠ ⁠✨⁠⁠LEARN content marketing strategy our free workshop⁠⁠✨⁠ KEY EPISODE TAKEAWAYS 👇 How to overcome the pain of not being consistent with your marketing  How to build a habit  How to identify why you aren’t consistent  How to build a process  SHOW RESOURCES 👇  Have a fear of being seen and heard? Listen to this - https://www.sallyprosser.com.au/thatvoicepodcast/207  Listen to this podcast all about creativity and the times of the month - https://www.contentqueenmariah.com/podcast/237  Read Atomic Habits - https://jamesclear.com/atomic-habits  JOIN Content Bootcamp (and get your own holistic content marketing strategy) - ⁠⁠⁠⁠⁠⁠https://www.contentqueenmariah.com/content-marketing⁠⁠⁠⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

We hear this all the time… “be authentic when you show up online”.  While this is great, the marketing world doesn’t often look at it from a different lens. The lens of mindset.  This episode of The Content Queen Podcast shares what authenticity looks like from a deeper level and how you can check in to make sure you are energetic about showing up online because you do feel authentic.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @livingwholistically  ⁠✨⁠⁠⁠Want to learn our signature framework to help with content strategy? Take our FREE workshop⁠⁠⁠✨⁠ ⁠ KEY EPISODE TAKEAWAYS 👇 What is authenticity online  How to check in to see if you are being authentic  How to shift how you use social media   How to be more authentic     SHOW RESOURCES 👇 CHECK out Zoe’s Website - www.livingwholistically.com.au FOLLOW Zoe on Instagram - https://www.instagram.com/livingwholistically/  CHECK out Zoe’s ERT sessions - https://www.livingwholistically.com.au/upgrade-your-life-emotion-release-technique Check out our signature content strategy framework in our free workshop - ⁠⁠https://sales.contentqueenmariah.com/content-strategy-workshop⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕 ABOUT THE GUESTS Passionate about holistic wellness and personal growth, Zoe is a dedicated holistic health guide. With a background in Naturopathy and Emotion Release Technique, she is committed to empowering women and mothers to thrive physically, mentally, and emotionally. Through through emotional clearing and nervous system regulation, Zoe compassionately guides her clients through the discomfort, whilst teaching them about the fundamental pillars of health and helping them cultivate vibrant well-being in every aspect of their lives.

Have you noticed a downward trend in your reach? Engagement on your social media content?  Let’s talk about it.  When you remember we are business owners not content creators then you can structure a balance that allows for connection and conversion, that is when we will see more results (and to be fair, engagement might not matter as much).  But as I said, balance. This episode of The Content Queen Podcast will share more about what is going on and what you can do to reflect your marketing goals and create content that gets that connection and conversion you need.  ⁠✨⁠⁠LEARN content marketing strategy in our free workshop⁠⁠✨⁠ KEY EPISODE TAKEAWAYS 👇 Why it is important to understand marketing funnels (and how to understand them)  What missing piece you might have on social media  How to reflect and connect with the right goal for you and your business  SHOW RESOURCES 👇  CHECK out the Instagram-specific episode with Corey - https://www.contentqueenmariah.com/podcast/205  LEARN about content funnels from Maddy in this episode - https://www.contentqueenmariah.com/podcast/186  JOIN Content Bootcamp (and get your own holistic content marketing strategy) - ⁠⁠⁠⁠⁠⁠https://www.contentqueenmariah.com/content-marketing⁠⁠⁠⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

When was the last time you reviewed your target audience? When was the last time you sat down and took a look at who they are, what their desires are, and how you can reach them? Need to do it again? Because remember, this is not a “set and forget” thing. We have the perfect marketing expert to share more about the psychology of marketing and how to understand consumer behaviour. Join me as I chat with Jennifer Sutton to bring you great insights into two marketing brains to help your small business connect with your audience and build more trust. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @brightcomarketers.  ⁠⁠⁠⁠ ✨⁠⁠⁠Want to learn our signature framework to help with content strategy? Take our FREE workshop⁠⁠⁠✨⁠ ⁠ KEY EPISODE TAKEAWAYS 👇 Why you should review your target audience profile  How to understand the psychology of marketing  Why data is important in your marketing  SHOW RESOURCES 👇 FOLLOW Jennifer of LinkedIn - https://www.linkedin.com/in/jenniferjsutton/  CHECK out Jennifer’s Website - https://brightcomarketers.com/  Check out our signature content strategy framework in our free workshop - ⁠https://sales.contentqueenmariah.com/content-strategy-workshop⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕 ABOUT THE GUESTS Jennifer Sutton is a 3x founder and 4x mom. Jennifer is an accomplished marketing and advertising expert who has dedicated her career to helping businesses grow and thrive. After two decades of working in large advertising agencies, she decided to take the leap and establish her own marketing and advertising agency in 2013, Bright Marketing, growing it into a multi-million dollar venture, a testament to her business acumen. 

Content marketing seems to be turning us all into content creators rather than business owners…  While this can be fun and creative, it can also be tiring. There are a few things we are seeing in the content space online that we had to share. Some will make your life easier, some might get your creativity flowing.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠ ⁠✨⁠⁠LEARN OUR C.O.N.T.E.N.T framework in our free workshop⁠⁠✨⁠ KEY EPISODE TAKEAWAYS 👇 The 5 things we are seeing in content marketing  What you can do to help your business  Ways to make it easier for you  SHOW RESOURCES 👇  CHECK out the 1% article here - https://jamesclear.com/marginal-gains  LEARN about content funnels from Maddy in this episode - https://www.contentqueenmariah.com/podcast/186  JOIN Content Bootcamp (and get your own holistic content marketing strategy) - ⁠⁠⁠⁠⁠⁠https://www.contentqueenmariah.com/content-marketing⁠⁠⁠⁠⁠⁠  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕