Fear of God Founder Jerry Lorenzo Is Creating a Space That Didn’t Exist
Twelve years after founding Fear of God, Jerry Lorenzo is no stranger to recognition and accolades. Last night, he added one more to the list: the 2025 CFDA Innovation Award.
When Lorenzo started his Fear of God label, he sought to fill a void in luxury and streetwear by making something based on his unique perspective and experience. He eventually met with Virgil Abloh, who was just starting his own brand Pyrex Vision and who shared his vision.
Over the course of his past nine collections, Lorenzo has continued to refine fabrics, materials and his creative process as a self-taught designer. All the while, the business has continued to grow. Lorenzo also recently hired Bastien Daguzan, Jacquemus’s former CEO, expanded into womenswear, and next year will open Fear of God’s first-ever retail locations in New York and Los Angeles.
But beyond these major milestones Lorenzo told Phelps that more than anything, he’s aiming for peace and longevity.
“I just want the brand to be around 50 to a hundred years from now.”
At this rate, it seems very possible.
The Run-Through with Vogue is your go-to podcast where fashion meets culture. Hosted by Chloe Malle, Head of Editorial Content, Vogue U.S.; Chioma Nnadi, Head of British Vogue; and Nicole Phelps, Director of Vogue Runway, each episode features the latest fashion news and exclusive designer and celebrity interviews.
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