23. Why Are People Not Buying From You? with Ailsa Page

Along with three other co-founders, Michael Su has opened a new cafe and it's not your typical enterprise.Between 6am and 4pm, it trades as Garden State Cafe. After hours, it transforms into an 8 menu ghost kitchen for Ubereats, and soon-to-be late-night diner. With a previous career in finance, hear the intriguing story of this 20-something year old entrepreneur, testing the boundaries of his startup.

Harry Katsiabanis has been involved in numerous entrepreneurial ventures, some successful others not so successful.In this episode, we talk through the aftermath of Taxi-Link which he took all the way to the ASX as a public company.Covid was not very good to this start up and the venture was not able to trade through Melbourne's paralysing lockdowns. Harry managed to pay all creditors in full but suffered significant financial loss.As Harry says “With devastation comes innovation” and he undertook extensive research into new business models and industries and landed upon his next idea.

When Monash mother, Jasna Drazic, couldn’t find a nappy bag she could take to her day job, she went ahead and designed one herself while on maternity leave. After some market research and prototyping, her brand Miana launched online in 2021 and has since grown its social media following. Based in Glen Waverley, this one-woman business aims to provide chic design at affordable prices.In this episode, we learn more about what motivates founders to push on through the hard times of an early start up.

In this episode we welcome Alex Solo, the Co-founder of SprintLaw - a specialist law firm for startups. Alex presents his top tips for all the legal considerations with starting a business here in this podcast.

Entrepreneurship Facilitator Nic Bolto chats with students Kai Macann and Daniel Mawston, co-founders of Terra Symposium - the 2022 People's Choice National iAwards winner.The National iAwards Ceremony unearths, recognises and rewards excellence in Australian innovation that is making a difference and has the potential to create positive change - nationally and internationally.

"This episode we're meeting Joel Hanna, Founder at Big Little Brush, a recent South East Melbourne Awards winner. Joel started his business with impact in mind and sales from his sustainable brushes fund healthcare work with indigenous communities. Joel provides some great insights into managing priorities and keeping the end in mind."

A conversation with Entrepreneur Facilitator, Robert Sayegh about problem solving in the post-lockdown business market.

We get the brainwave. We make the prototype. We put it into market. Then nothing happens... or at least, not the sales firestorm we imagined!In this highly engaging session, we will hear from Ailsa Page on these key points:1. The power of research at every stage of product development2. What you need in place before you go to market3. Ways to increase your chances of people buying from you

Welcome back to founders!It's been a while. Now we're back, there are new lessons to learn from the highs and lows of the many other founders who have gone before you. We hope you enjoy this very intimate episode with Lee and Liz from The Mare Coffee Co.

Perri Yiu, prolific in her social media posts as “Yummy Balance Dietitian”, holds a number of clinical and community dietitian roles in Metro Melbourne and Regional Victoria empowering her clients with insights on a better relationship with food and making healthy eating realistic.