
Shift Happens- Episode 18: AI, Ecosystems, and the Future of Partner Success
7.10.2025
0:00
37:19
What does it take to build durable growth in a $5.4 trillion tech market? 💡
In this episode, Jeff Edwards sits down with Gwendolyn Brantley, Cisco’s Director of Software & Service Sales for the Americas Partner Organization, to explore how AI, ecosystem partnerships, and premium services are reshaping the way customers buy, consume, and renew technology.
🎙️ Key takeaways:
• How AI and complexity are redefining customer expectations
• Why “meeting customers where they are” demands an ecosystem mindset
• The role of the Cisco 360 Partner Program in driving durable, recurring growth
• Why adoption accountability and premium services create happier customers
• Gwendolyn’s leadership superpower: The Connector 🕸️
If you lead teams, work with partners, or thrive on turning market shifts into opportunity—this one’s for you.
👉 Listen now and make shift happen.
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