Tailoring a Message

We sell something everyday.  Asking someone to go to a movie, offering advice to a friend, listing a product on our website.  We’re trying to move people to take action and we do this through the messages we send – the text on our website, conversations, videos, etc. But messages aren’t a one-size-fits all –... The post Tailoring a Message appeared first on Changemaker.

Vulnerability – it’s where it gets real.  It’s where we’re open to whatever happens – taking the bad with the good.  On today’s episode, listen to Christen Brandt, co-founder of She’s the First and Jared Yazzie, founder of OXDX share their stories about vulnerability. Christen Brandt is the co-founder of She’s the First.  She’s also... The post Vulnerability appeared first on Changemaker.

Your favorite comedian wasn’t born funny.   Their best jokes came after a ton of awful ones. Every joke starts as an idea.  And it’s risky to try out ideas.   You could fail, embarrass yourself, and lose out on time and money. But the bigger risk may be that your idea could help someone,... The post Safe to Try appeared first on Changemaker.

Whether we want to admit it or not, there’s a lot we don’t know. As a leader, it might be tempting to keep this to yourself.  You don’t want to appear like you don’t know the answers. By relying on ourselves, we’re limited by what we know. But once we know what we don’t know,... The post What You Don’t Know appeared first on Changemaker.

To really know ourselves is hard.  We mix who we wish we were or who other people think we should be with who we actually are. Looking at our strengths, weaknesses, goals and fears – we might not like what we see.  But once we know who we are, we can be our best. Rachel... The post Knowing Yourself appeared first on Changemaker.

Belonging may seem like an abstract concept for business, but look at brands like Harley and Apple.  People wait in lines for the newest products, have meetups, swap stories, and even have special hand signals when they see each other on the road (for Harley riders only). They are part of communities. This is important... The post Belonging appeared first on Changemaker.

Sometimes a good cause isn’t enough.  In this episode we’ll hear stories from two social entrepreneurs – Laura D’Asaro, co-founder of Chirps and Jenny Costa, founder of Rubies in the Rubble – who built brands that offered more than a mission. Credits: Josh Harlan – Intro Jingle jahzzar – CC BY-SA 4.0  What 2 Scenes... The post More Than a Mission appeared first on Changemaker.

Do something that matters. Dare to dream big and make a change. Are you a changemaker? The post Changemaker Trailer appeared first on Changemaker.