Using AI Without Losing the Human Touch

Laura D. Heard and Julie Boren with South Texas Family Law Summary In the competitive landscape of family law, finding effective marketing strategies is crucial for success. With decades of experience, Laura Heard and Julie Boren from South Texas Family Law share their insights on what truly works in attracting and retaining clients. This post […] The post Full Funnel Attribution in Legal Marketing appeared first on Building Brands Marketing.

Hannah Jodoi, owner of Miss Hannah’s Gourmet Popcorn Summary The episode explores the inspiring journey of Hannah Jodoin and her family’s popcorn business, Miss Hannah’s Gourmet Popcorn. Over 25 years, the brand has grown from a small festival stand to a nationwide presence. Key themes include the importance of small batch production, storytelling, and maintaining […] The post The Surprising Power of Small Batch Production appeared first on Building Brands Marketing.

Ryan Higgins, Partner & Attorney with Gaudry, Ranson, Higgins & Gremillion, L.L.C. Summary In this episode of the Building Brands Podcast, Ryan Higgins, a partner at Gaudry, Ranson, Higgins and Gremillion LLC, discusses the strategies that have helped his firm stand out in a competitive legal market. He shares insights from high-stakes cases, the importance […] The post Standing Out When Every Firm Looks the Same appeared first on Building Brands Marketing.

Jyothi Pallapothu, Owner & Attorney with JP Legal Summary In this episode of the Building Brands podcast, host discusses with Jyothi Pallapothu, a foreclosure attorney, about her journey into law, the challenges of building a niche practice, and the importance of empathy in client relationships. Jyothi shares insights on the unique aspects of foreclosure law, […] The post The Lawyer Who Chose Foreclosure Law appeared first on Building Brands Marketing.

Kamilah Jolly with Jolly Esquire PLLC Summary In this episode of the Building Brands Podcast, Kamilah Jolly, founder of Jolly Esquire, shares her journey of creating a legal brand that embodies positivity and approachability. She discusses the challenges of transitioning from employee to entrepreneur, the importance of referral marketing, and her plans to incorporate AI […] The post Using AI Without Losing the Human Touch appeared first on Building Brands Marketing.

David B. Greene, Owner & Attorney with The Greene Law Firm, P.A. Summary In this episode of the Building Brands podcast, David Greene, owner of the Greene Law Firm, shares his journey from family law to specializing in IRS representation and estate planning. He discusses the importance of client care, successful marketing strategies, and the […] The post Finding Opportunity Where Others Don’t Look appeared first on Building Brands Marketing.

Brian Beckcom, Partner & Attorney with VB Attorneys Summary In this episode of the Building Brands Podcast, Brian Beckcom, a partner at VB Attorneys, shares insights on the evolution of his law firm, the impact of digital marketing, and the importance of defining a unique story in the legal profession. He emphasizes the significance of […] The post Why Your Law Firm’s Story Matters More Than Ads appeared first on Building Brands Marketing.

Gaston Kroub, Partner & Attorney with Kroub, Silbersher & Kolmykov PLLC Summary In this episode of the Building Brands podcast, Gaston Kroub, a partner at Kroub Silbersher & Kolmykov PLLC, shares his journey from Big Law to establishing his own firm, focusing on patent litigation and its impact on the investment community. He discusses the […] The post Marketing Law Services No One Googles appeared first on Building Brands Marketing.

Neil Bhartia, Founding Partner Attorney with Accident Pros LLP Summary In this conversation, Neil Bhartia discusses the transformative impact of AI on the personal injury law sector, exploring how technology is reshaping client interactions and expectations. He highlights concerns about the future of traditional legal practices and the challenges posed by clients relying on AI […] The post Is AI Breaking Personal Injury Law? appeared first on Building Brands Marketing.

Kate Kliebert, Owner & Attorney with Kliebert Law Summary In this episode of the Building Brands podcast, host discusses with Kate Kliebert, owner of Klebert Law, her journey into entrepreneurship, the challenges she faced, and the lessons learned in building her law practice. They explore the importance of client relationships, effective marketing strategies, and the […] The post The Hard Lessons of Going Solo in Law appeared first on Building Brands Marketing.