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What the hell is Brand Strategy? In this episode Jasper and Vicente from Klickbait sit down with brand strategy expert Andreas Obel and get to the bottom of this very question.

We interact with brands wherever we go. But what really goes into designing a successful brand?On our latest episode, creative director and founder of Studio 87, Bo Floejborg, unveils how much more goes into a brand than just a logo.What you can look forward to in this episode:How did Bo get to work with brands such as Pepsi, Volkswagen, Microsoft and Adidas?How can we break the buzzword“Brand” down into more concrete components?What is the value of branding? How do you measure success?How does AI impact the work of designers and web developers?________________________Brand New! is a podcast produced by the Brand Agency Klickbait.me. In each episode, Klickbait founders Jasper and Vicente invite an expert from the Branding space, to share their knowledge in their respective niche.Full Episodes are available on Youtube, Spotify, Apple Podcast and anywhere else podcasts can be found.

From renting medieval armour for a local bakery commercial to juggling 60+ people on a filmset for multi-billion dollar brands.On this episode of Brand New! our guest Flook Nielsen pulls back the curtain on what it means to produce Films, Documentaries and Commercials.If you ever asked yourself:What does a Film Producer actually do?Why does a filmset need so many people?How do you make great commercials when budgets are lower than ever?Why are Super Bowl Commercials so expensive?How can small brands succeed in producing video content?What role does AI play in Film Production?You've clicked on the right episode ;)_________Brand New! is a podcast produced by the Brand Agency Klickbait.me. In each episode, Klickbait founders Jasper and Vicente invite an expert from the Branding space, to share their knowledge in their respective niche.Full Episodes are available on Youtube, Spotify, Apple Podcast and anywhere else podcasts can be found.

We sit down with our friend and colleague Tuna Baysal, who in past years has generated over €10 million in pipeline value and is a LinkedIn Certified Marketing Expert who's spent € millions in ad spend for B2B companies. Our very first podcast episode of 'Brand New' by Klickbait Agency - this episode's theme, brand activation and digital marketing! If you've ever asked yourself: - What are the biggest mistakes people are making with LinkedIn advertising? - How can you do more with fewer resources? - How can you leverage LinkedIn as your strongest growth enabler? This is for you! ------- 0:00 Intro to Tuna & Linkedin Marketing 5:03 Certified LinkedIn Marketing Expert 8:43 Latest Trend: Thought Leader Ads  10:10 Intro to Full Funnel Marketing Approach 16:19 Demand Capture & Demand Generation 22:33 Tracking 29:45 The Right Content Mix 34:29 Focussing Beyond Lead Generation 40:59 Creating Awareness across departments 43:30 Successful Full Funnel Marketing & Sales 45:47 Attribution Software 50:50 Full Funnel checklist 55:05 When to invest in Quality Content  56:55 AI Tools 1:04:07 Blitz Q&A ------- Find us here: Website LinkedIn Instagram Youtube

Trailer for Episode 1 of 'Brand New'