Bad Gays podcast

Mike Jeffries (The Abercrombie CEO)

3.11.2026
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We start our brand-new season with the story of Mike Jeffries, the Abercrombie & Fitch CEO who turned a bankrupt old-school outdoors brand into a late-90s/early-00s temple of exclusionary “cool."  Surely you remember the ads, or maybe you remember the stores: the pumping music, the blasts of cologne that made your throat close up, the shutters across the front of the store, as if this little corner of a suburban shopping mall was actually an exclusive nightclub.  Or maybe you remember the Bruce Weber-shot soft-porn catalogue, which once featured an essay by (yes! no!) Slavoj Zizek.  Clothes for homophobic bullies were made in marketed from a self-hating gay sensibility: and the story of Mike Jeffries might be the single solitary key to understanding how the aesthetics of the closet became mainstream marketing, how a gay aesthetic was used to sell homophobic masculinity and how that tension crushed employees and turned its visionary into a monster now credibly accused of sexual assault and harassment.

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For more on Mike Jeffries, read the sources we used to research this episode:

Netflix: White Hot - The Rise and Fall of Abercrombie and Fitch

BBC: World of Secrets - The Abercrombie Guys

https://www.netflix.com/tudum/articles/an-oral-history-of-abercrombie-and-fitch

 

https://www.newyorker.com/culture/culture-desk/the-story-behind-fitch-the-homeless

 

https://www.theguardian.com/fashion/2012/oct/18/abercrombie-fitch-boss-extraordinary-male-model-demands

 

https://wwd.com/fashion-news/fashion-scoops/feature/fashion-photographer-bruce-weber-and-male-models-end-legal-battles-1234907151/

 

https://www.bbc.com/news/articles/ce8vmy56yero

 

https://www.huffpost.com/entry/abercrombie-fitch-ceo-corporate-jet-rulebook_n_1980960

 

https://www.salon.com/2006/01/24/jeffries/

 

https://www.advocate.com/crime/abercrombie-fitch-mike-jeffries-dementia

 

https://www.theguardian.com/global/2024/sep/14/i-constantly-was-saying-no-ex-abercrombie-fitch-boss-accused-of-abuse-at-global-sex-events

 

https://www.cnbc.com/2024/10/22/former-abercrombie-ceo-mike-jeffries-arrested-in-sex-trafficking-case.html\

 

https://www.businessinsider.com/michael-jeffries-partner-is-too-involved-2013-5

 

https://www.theguardian.com/us-news/2023/oct/02/former-abercrombie-fitch-ceo-accused-of-exploiting-young-men-for-sex

 

https://www.dazeddigital.com/fashion/article/55905/1/abercrombie-fitch-netflix-documentary-sexual-exploitation-racism-bruce-weber

 

https://www.justice.gov/usao-edny/pr/former-ceo-abercrombie-fitch-and-two-other-individuals-charged-sex-trafficking-and

 

https://archive.ph/JUDyD

 

https://www.thecut.com/2014/02/why-abercrombie-is-losing-its-shirt.html#

 

https://monoskop.org/images/d/db/A_and_F_Quarterly_Back_to_School_2003_The_Sex_Ed_Issue.pdf

 

https://www.complex.com/style/a/emilyl/revisiting-absurd-critical-theory-abercrombies-2003-back-school-catalog

 

https://www.theguardian.com/film/2022/apr/19/abercrombie-fitch-netflix-documentary-fashion-discrimination

 

https://archive.ph/HdrvF

 

https://archive.ph/W0YZo

 

https://archive.ph/pAoOR

 

https://www.classaction.org/media/abercrombie-indictment.pdf

 

https://www.theguardian.com/business/interactive/2012/oct/19/abercrombie-fitch-aircraft-standards-manual?INTCMP=ILCNETTXT3487

 

https://www.wsj.com/articles/SB876176611622798500

 

https://www.nytimes.com/2018/01/13/style/mario-testino-bruce-weber-harassment.html

 

https://web.archive.org/web/20170614225056/https://www.bloomberg.com/news/features/2015-01-22/the-aging-of-abercrombie-fitch-i58ltcqx

Our intro music is Arpeggia Colorix by Yann Terrien, downloaded from WFMU's Free Music Archive and distributed under a Creative Commons Attribution-ShareAlike License. Our outro music is by DJ Michaeloswell Graphicsdesigner. Michael Oswell is the voice of Slavoj Zizek.

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