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How The Adecco Group Is Rolling Out Salesforce AI to 27,000 Employees | Denis Machuel, CEO

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In this episode, recorded at Dreamforce 2026, Denis Machuel, CEO of The Adecco Group, joins Kyle to discuss how AI agents are changing recruitment, workforce strategy, and the day-to-day work of recruiters. Denis explains how Adecco is moving from isolated AI pilots to scaled deployment across its business, with a focus on keeping people at the center of the transformation. They discuss Ada, Adecco's recruitment agent in the UK, why roughly half of its candidate conversations initially happened outside working hours, and how agents can take over repetitive outreach and first-level screening so recruiters can spend more time on higher-value human conversations. Denis also breaks down Adecco's work with Salesforce, the rollout of Agentforce Coworker to 27,000 sales professionals and recruiters, the importance of responsible AI and secure data, and why the next challenge is orchestrating multiple agents while bringing humans into the process at the moments where they add the most value. Key Topics Covered How AI is changing recruitment at The Adecco Group Why Adecco moved from broad AI pilots to scaling agents in core workflows How Ada supports candidate outreach and first-level screening Why recruiters can spend more time on higher-value human conversations Adecco's rollout of Agentforce Coworker Responsible AI, guardrails and secure candidate data How AI can make recruitment more proactive for candidates and clients Why agent orchestration and human-in-the-loop design matter Episode Timestamps 00:00 - Denis' background in computer science and AI 01:50 - The scale of Adecco and the future of work 03:33 - How Ada, Adecco's recruitment agent, works 05:22 - Scaling AI agents across languages and geographies 06:19 - Adecco's partnership with Salesforce and Agentforce 09:05 - Moving from individual AI use to enterprise deployment 10:54 - How a recruiter's workflow is changing with AI agents 13:34 - From reactive recruitment to proactive career support 15:18 - How Adecco measures the success of a hire 16:53 - AI adoption in Europe versus the US 19:15 - Regulation, responsibility and human-centric AI 20:12 - What drives Denis as CEO of The Adecco Group 22:02 - Why agent orchestration is the next big challenge Where to find Denis: LinkedIn - https://www.linkedin.com/in/denismachuel/ The Adecco Group - https://www.adeccogroup.com/ Partner Links Upgrade your AI toolkit: https://www.theaireport.ai/ai-executive-pass Subscribe to our free newsletter: https://newsletter.theaireport.ai/subscribe Join the community: https://community.theaireport.ai/checkout/the-ai-report-welcome-gift?coupon_code=WRTH Learn more about your ad choices. Visit megaphone.fm/adchoices

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