Account Management (a tactical guide to success) podcast

Podcast: Scorecards for Better Account Management

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In this episode, Fred and John cover how to do a Client scorecard:

-Why Scorecards Matter

-There Is No Perfect Scorecard - the process is the result

-Four Categories That Usually Matter

-Don't Let the Metrics Become the Goal - as always, the goal is Trust

-Performance Management vs. Performance Reporting

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