A Case Study: Chegg

In this episode: - Where do startups go wrong with implementing OKRs - Can OKRs really scale for enterprise? - What are pipelines and how do they change the way we think about product roadmaps?

How to keep strategy “front and center” and accelerate both results & learning.

Applying the product strategy tools and frameworks to a textbook rental and education startup.

Scan your project list to identify themes and define your product strategy.

Product strategy answers the question, “How will your product delight customers, in hard to copy, margin-enhancing ways?”

How to assign metrics and tactics to each high-level hypothesis.

You have ideas to delight customers, to build hard to copy advantage and experiment with your business model. Now what?

A roadmap is an expression of your strategy. It shows how projects fit together, along with a rough time estimate.

How to define the strategies, proxy metrics, and projects for each pod.

A long-term phased approach to crafting a product vision.