1320: The "What If" Mindset That Changes Everything w/ Brandi Croghan

Get ready to be energized! This episode features the incredible Brandi Croghan, founder of The What If Collective, who shares her powerful framework for unlocking human potential. Brandi explains how a corporate restructuring became the catalyst for her to finally bet on herself and launch her own business. She dives deep into the "What If Mindset," a transformative approach anchored in curiosity, connection, and belonging that is essential for today's leaders. This episode is a must-listen for any wantrepreneur or entrepreneur who wants to build high-performing teams, lead through uncertainty, and cultivate the courage to take the entrepreneurial leap.💡 What You'll Take Away For YOUR Business🚀 How to reframe challenging moments (like a layoff) as the perfect opportunity to bet on yourself and launch your own venture.🤝 Why curiosity is your greatest tool for connection and leadership, no matter your personality type.📊 The data-backed reasons why building trust and belonging isn't "fluff"—it's the critical foundation for team performance and revenue growth.🧠 How to lead effectively through change by embracing vulnerability and admitting you don't have all the answers.💡 A powerful framework for transforming your team's mindset from jaded and disconnected to curious, connected, and innovative.✨ How to apply the "Leap and the Net Will Appear" philosophy to your own entrepreneurial journey and find the courage to move forward.📝 About Brandi CroghanBrandi Croghan is the founder of The What If Collective and the creator of the "What If Mindset," a framework that helps leaders unlock their full potential. With over two decades of experience in leadership development and employee engagement, Brandi has partnered with teams across biotech, pharma, and the beauty industry, including her time with the iconic brand Bumble and bumble. Growing up in an entrepreneurial family, she brings a unique perspective that blends corporate expertise with the grit and humanity needed to build cultures where innovation and high performance thrive.🎯 Brandi’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs"Stay grounded in that 'What If?'... What if is more than a mindset, it's a movement... of asking 'What if I looked at this differently?' What if I just stayed more curious?'"📢 Memorable Quotes“For the first time I just thought, ‘What if I bet on myself this time?’” – Brandi Croghan“You cannot skip the creation of trust and connection between you and your team... it cannot be left out of the equation if you want performance.” – Brandi Croghan“Every single one of us wants to be seen, heard, and understood. Every single one of us.” – Brandi Croghan“I just leap, you know, and the net’s gonna appear.” – Brandi Croghan🔗 Links & ResourcesVisit The What If Collective’s websiteConnect with Brandi on LinkedInFollow The What If Collective on LinkedInFollow The What If Collective on Instagram

Feeling anxious or overwhelmed by the rise of AI? This episode is your antidote. Charisse Tabak joins us to reframe the conversation, shifting the focus from fear to empowerment. She reveals how the key to mastering AI isn't just about learning to prompt—it's about mastering your own internal state. Charisse explains that by combining AI skills with embodied leadership, entrepreneurs can navigate this new technological era with clarity, confidence, and calm. This episode is a must-listen for any entrepreneur who wants to understand how to partner with AI to augment their intelligence and creativity, ensuring they lead the charge rather than get left behind.💡 What You'll Take Away For YOUR Business🧠 The "Two S's" Framework: Discover why combining your mental STATE with technical SKILL is the secret to unlocking true AI capability in your business.🤝 From Replacement to Partnership: Learn to reframe your relationship with AI as a creative and intelligent partner that augments your expertise, not a tool that replaces it.🗣️ AI as a New Language: Understand why learning to "speak" to generative AI is like learning the new language of the future, positioning you and your business for long-term success.🧘 How to Beat AI Overwhelm: Get practical, science-backed techniques for managing stress and anxiety so you can approach learning AI from a place of calm and curiosity.🚀 Demystifying Generative AI: Cut through the noise and get a clear, simple explanation of what generative AI is and how you can start using it to improve your workflows today.🌱 From Personal Setback to Business Opportunity: Hear Charisse's powerful story of turning a career pinnacle setback into a mission-driven business that helps others thrive.📝 About Charisse Tabak Charisse Tabak is the founder of agency, a company dedicated to helping non-technical professionals navigate the future of work with clarity and confidence. After two decades leading teams and guiding Fortune 500 brands in data-driven marketing and digital transformation, she now focuses on the overlooked human side of AI adoption. Charisse’s unique approach blends AI literacy with embodied leadership practices, providing a holistic framework that empowers individuals to shift from overwhelm to agency. Her grounded, real-world perspective makes her a powerful voice for making the future of work more humane and intelligently designed.🎯 Charisse’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs "Stick with your passion and your belief and just keep at it."📢 Memorable Quotes "Think about this as learning a new language. Because if you can learn this new language, you're going to be able to speak to the future." – Charisse Tabak"It wasn't so much about how do I get back to where I was, but where am I going to?" – Charisse Tabak"You're working as a partnership with the AI large language model rather than it's more powerful than me." – Charisse Tabak🔗 Links & ResourcesVisit Aigent-C’s websiteConnect with Charisse on LinkedInFollow Aigent-C on LinkedIn

Peter Williams is the definition of a multi-talented entrepreneur, seamlessly blending raw creativity with razor-sharp business strategy. In this episode, he pulls back the curtain on his journey of building Designerds, a creative agency that has served global giants like Amazon, Walmart, and Samsung for over a decade. Peter reveals the "grit and hard work" required in the early days, the mindset shift needed to transition from a hands-on creative to a visionary CEO, and the strategic thinking that sets his agency apart from the competition. This episode is a masterclass for any founder looking to scale a service-based business, build an elite team, and find the courage to take calculated risks that lead to massive growth. Peter’s story will inspire you to stop wishing, start doing, and build a business that is not only successful but deeply meaningful.💡 What You'll Take Away For YOUR Business🚀 How to strategically differentiate your agency by solving the real problem, not just fulfilling the client's initial request.🤝 The power of embedding yourself with clients to build unshakable trust and become a true extension of their team (hear his wild iMacs at Samsung story!).📈 The "level up" framework for constantly expanding your skills to meet new client demands and stay ahead of the curve.🧠 How to successfully transition from a hands-on practitioner to a strategic CEO focused on the financial health of the business and empowering your team.💥 The "not afraid to lose" philosophy that fuels bold, game-changing decisions like buying out business partners and launching entirely new ventures.⚙️ Actionable strategies for managing multiple businesses without burning out by cycling projects and carving out dedicated time for each venture.💡 How to transform your own everyday frustrations into innovative, patent-pending products, just like Peter did with his second company, Luna Park Creative.📝 About Peter WilliamsPeter Williams is the founder and CEO of two successful companies: Designerds, a San Francisco-based creative agency now in its 11th year, and Luna Park Creative, a product innovation studio. With Designerds, he has led his global team to deliver world-class design for brands like Amazon, Walmart, and Samsung by embedding with in-house teams to create meaningful work. As a creative who has mastered the art of business, Peter brings a unique perspective on scaling a service business, taking calculated risks, and turning personal passion projects into profitable ventures.🎯 Peter’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs"Whatever you pursue, do it from a place of meaning for yourself. It's hard work to be an entrepreneur... it should be rewarding. Nobody should start a business or continue to work in a business where it's just taking you down. It should be bringing you up."📢 Memorable Quotes"I'm gonna stop wishing and start doing, because that list will just be unfulfilled forever if I don't start taking action.” – Peter Williams“You have to have some level of interest in seeing how far you can push your own abilities and your own expertise.” – Peter Williams"It's not like one day you're the CEO. It happens over time." – Peter Williams🔗 Links & ResourcesVisit Designerds’ websiteVisit Luna Park Creative’s websiteVisit DRYE™ Fan’s websiteConnect with Peter on LinkedInFollow Designerds on LinkedInFollow Luna Park Creative LLC on LinkedIn

Tired of launching new projects, software, or processes only to see them fail because your team won’t get on board? In this episode, Scott Sager, founder of ChangeMap, breaks down the critical difference between project management and true change leadership. He reveals why even the most perfectly planned initiatives flop and how you can bridge the gap between building a great solution and getting your team to actually use it. This episode is a masterclass for any entrepreneur looking to lead transformations with confidence, not guesswork. Scott shares how he’s using AI to measure a team’s "readiness for change," turning scattered feedback into a clear, actionable score that predicts success.💡 What You'll Take Away For YOUR BusinessWhy "on time and on budget" is a useless metric if your team doesn't adopt the change.How to use AI not to replace empathy, but to scale it across your entire organization.The "readiness score" concept: a simple, powerful way to measure your team's capacity for change before you invest time and money.The critical link between organizational trust and the ability to implement new ideas successfully.How to identify change "saturation" and "collisions" to avoid overwhelming your team and causing burnout.The difference between project management (building the bridge) and change leadership (helping people cross it).A framework for turning scattered feedback from spreadsheets, emails, and conversations into unified, actionable insight.📝 About Scott Sager Scott Sager is the founder of ChangeMap, an AI-enabled platform that helps organizations navigate transformation with clarity. With over 15 years of experience leading large-scale change initiatives, he saw a recurring problem: leaders struggle to understand what's holding their teams back from adopting new systems and processes. This insight led him to build a tool that makes change management more data-informed and human-centric. Scott brings a unique blend of academic rigor and real-world consulting experience, making complex concepts like organizational readiness accessible and actionable for any leader.🎯 Scott’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs "It's not just curiosity. It's putting in that work to listen and being the person who's going to work the hardest to listen... There are going to be those people who want to help you make it better. Those are the voices to listen to."📢 Memorable Quotes“Salesforce doesn't make you a great salesperson. Salesforce equips your organization to help you sell better... people still need to walk across [the bridge] to get to the cool stuff on the other side.” – Scott Sager“We injected AI into the platform not to replace empathy and engagement. We put it in there to scale it.” – Scott Sager"High trust environments can take on a lot of change, low trust environments not a whole lot." – Scott Sager🔗 Links & ResourcesVisit ChangeMap’s websiteConnect with Scott on LinkedInFollow ChangeMap on LinkedIn

Ever wonder why a sales pitch felt "off," a follow-up email sounded desperate, or a high-stakes meeting didn't go as planned? In this special "on-the-go" Solo Sunday episode, Brian Lofrumento breaks down one of the most fundamental truths of entrepreneurship using a simple analogy: you can only get lemon juice from a lemon. He explains that whatever is truly inside of you—gratitude, confidence, fear, or desperation—is exactly what will come out when you’re put under pressure. This isn't just a mindset chat; it's a deep dive into how your internal state directly leaks into your emails, proposals, and client interactions, ultimately determining your success.✨ Why This Matters for YouUnderstanding your inner state is a non-negotiable for entrepreneurial success:It’s the invisible force in your sales process. Prospects can sense your underlying desperation or fear, which repels them faster than any flawed pitch.It separates you from employees. Unlike a 9-to-5, your paycheck isn't guaranteed. Your internal state directly impacts your ability to generate revenue.It’s the source of genuine connection. When you're filled with gratitude and excitement, it becomes contagious and draws opportunities and clients to you.It’s your foundation under pressure. You don't rise to your ideal self in tough moments; you fall back on what's truly inside you.📝 Key TakeawaysWhat's Inside Is What Comes Out. Just like squeezing a lemon only yields lemon juice, the pressure of entrepreneurship will only reveal what's genuinely inside you—be it confidence or fear.Feelings Are Contagious. Your inner mood, thoughts, and feelings leak into everything you do. Your clients, team, and prospects will pick up on your energy, good or bad.Desperation Repels Opportunity. If you're operating from a place of needing a deal to close, that desperation will show up in your communication and push potential clients away.You Can't Fake True Confidence. Hoping to be confident isn't enough. If genuine belief isn't inside you, it won't manifest when you need it most.Audit Your Inner Ingredients. Success starts with a conscious and honest inventory of your internal state. You must be as careful about what you let into your mind as you are about your business strategy.🚀 Put It Into ActionThis week, conduct an honest internal audit before a high-stakes task:Identify one upcoming pressure moment: a sales call, a difficult email, or a big presentation.Ask yourself honestly: "What's inside of me right now regarding this situation?" Name the feelings—excitement, anxiety, desperation, confidence, fear.Before you act, do one thing to cultivate a better internal state. If you feel fear, review a past success. If you feel desperation, practice gratitude for the clients you already have. Notice how this shift changes the outcome.🔗 Stay ConnectedSubscribe to the show so you never miss an episodeConnect with Brian on Instagram @imetbrianShare this episode with a fellow entrepreneur who needs a reminder that their inner game dictates their outer results

Ever feel like you’re crushing it in your business but struggling to find the same success in your personal life? You're not alone. In this episode, entrepreneurial psychiatrist Dr. Laura Dabney reveals how the subconscious emotional patterns we developed in childhood can directly impact our decisions, relationships, and ultimate success as entrepreneurs. This isn't just a therapy session; it's a strategic look at the human element behind every business. Dr. Dabney bridges the gap between clinical psychology and entrepreneurship, offering a powerful framework for high-achievers to stop compartmentalizing and start applying their greatest business strengths to their personal lives. Tune in to uncover the blind spots holding you back and learn how to reclaim the energy tied up in destructive patterns.💡 What You'll Take Away For YOUR Business🚀 How to identify and break the destructive emotional patterns from your past that are secretly sabotaging your business decisions and leadership style.🧠 Why high-achievers often struggle in their personal lives and how to extrapolate your business acumen to build healthier, more successful relationships.📊 The power of "taking inventory" of your personal life—just like you do for your business—to objectively identify what's working, what isn't, and where you need to pivot.💪 How to normalize and process difficult emotions (like anger and guilt) so they don’t lead to burnout, poor investments, or team conflicts.📈 Why taking 100% ownership (your "locus of control") is critical for entrepreneurs and how to apply it to every challenge, both personal and professional.💡 A masterclass in turning client roadblocks and feedback into innovative services and marketing opportunities that build deep trust.📝 About Dr. Laura DabneyDr. Laura Dabney is an entrepreneurial psychiatrist with over 25 years of experience helping high-achieving professionals and couples thrive. She is the founder of RelationshipRX, a modern therapy and coaching brand designed to help successful people break free from the emotional patterns holding them back in their personal lives. Dr. Dabney is an innovator in her field, moving beyond the traditional therapy model to offer flexible and effective online programs, coaching, and resources. Her unique perspective as both a seasoned clinician and a fellow entrepreneur makes her the perfect guide for anyone looking to align their personal fulfillment with their professional ambition.🎯 Dr. Laura’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs"Get help. You don't have to walk any path alone... we all have a blind spot... why not have somebody help you discover what that blind spot is so you don't have to be dragged down by it or held back by it."📢 Memorable Quotes"There's no such thing as a right or wrong thought or feeling." – Dr. Laura Dabney"You can't change anybody else. You can change yourself." – Dr. Laura Dabney"How can we turn this roadblock into help? Where are we missing an opportunity to express our interest and therefore our interest... in helping them find a solution that works better for them." – Dr. Laura Dabney🔗 Links & ResourcesVisit RelationshipRX’s websiteVisit Dr. Laura Dabney’s websiteConnect with Laura on LinkedInFollow RelationshipRX on LinkedIn

Are you wrestling with the question of whether to build your personal brand or your company brand? According to Collin Rutherford, CEO of FounderBrands, the answer is clear: your personal brand is 100 times easier and 100 times more effective. In this masterclass episode, Collin breaks down the exact strategies he used to grow his own audience and now uses to help B2B founders drive hundreds of thousands of dollars in revenue. He reveals why focusing on "distribution" is the secret of seasoned entrepreneurs and provides a step-by-step playbook for building trust, authority, and a powerful lead-generation engine through your own social media presence. This episode is a must-listen for any founder who wants to stop posting into the abyss and start creating a brand that actually moves the needle on relationships, revenue, and recruiting.💡 What You'll Take Away For YOUR Business🚀 Why your personal brand is your most powerful asset for driving the "Three R's": Relationships, Revenue, and Recruiting.📈 A phased growth strategy to take your social media presence from 0 to 10,000+ followers, including when to focus on posting versus engaging.🧠 The four essential content pillars every founder must use to build authority, showcase personality, attract new eyeballs, and provide social proof.💰 A proven DM strategy that gets a 30-50% response rate by warming up leads through genuine engagement before you reach out.🤝 Why second-time entrepreneurs prioritize distribution over product and how you can apply this mindset to make your next launch a massive success.⏰ The honest timeline for seeing tangible results (inbound leads!) from your personal brand and why consistency is the only shortcut.💡 How to escape the "vanity metrics" trap and focus on the numbers that actually translate to business growth.📝 About Collin Rutherford Collin Rutherford is the CEO of FounderBrands, a done-for-you agency that helps entrepreneurs grow their businesses through their personal brand. A graduate of Dartmouth College where he played D1 hockey, Collin cut his teeth in entrepreneurship by launching a successful moving and storage business to solve a problem he saw on campus. This first venture taught him a critical lesson: distribution is everything. Now, he applies this philosophy to help B2B founders build powerful personal brands on X and LinkedIn, turning their expertise into a predictable stream of high-quality leads and opportunities.🎯 Collin’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs "You must have a never-ending pursuit for personal growth... When you stop learning, that's how you plateau personally and professionally."📢 Memorable Quotes“First-time entrepreneurs work on product, second-time entrepreneurs focus on distribution.” – Collin Rutherford“Building a personal brand on social media is both 100 times easier and 100 times more effective than building a company brand.” – Collin Rutherford“If you're posting in the early stage [0-1000 followers], you're basically just posting into the abyss... It's way more important to comment and engage on the outbound side than actually post content yourself.” – Collin Rutherford🔗 Links & ResourcesVisit FounderBrands' websiteFollow Collin on XConnect with Collin on LinkedIn

In this powerful episode, Brian sits down with Brandon Pankey, a board-certified master arborist who transformed his lifelong passion for trees into Blue Pine Works, a thriving, mission-driven business. Brandon shares his raw and authentic journey from "glorified self-employment" to becoming a true CEO who leads a team, lands major city contracts, and builds a legacy. This episode is a masterclass in scaling a service-based business with integrity. You'll learn how to identify and solve problems to win clients, create a culture of purpose that motivates your team, and why simply "caring" is the most powerful growth strategy you can implement.💡 What You'll Take Away For YOUR BusinessHow to proactively identify problems and present solutions to land major clients, including city and municipal contracts.The critical mindset shift required to move from a hands-on practitioner to a strategic business owner.A powerful leadership framework for instilling purpose and intrinsic motivation in your team, turning employees into future leaders.How to build a business that thrives on repeat customers and referrals by going above and beyond and owning your mistakes.The strategy behind turning a service business into a scalable enterprise with a registered apprenticeship and franchise potential.Why embracing your background and values is a superpower in building an authentic and resilient business.📝 About Brandon Pankey Brandon Pankey is a Board Certified Master Arborist, a Tree Risk Assessment Qualified arborist, and the founder of Blue Pine Works. Having grown up on a family forestry in Eastern Washington, Brandon has dedicated his life to the ethical stewardship of trees. He and his wife, Kay, lead their company in East Central Minnesota with a mission to serve rural communities and preserve urban forests. Brandon’s unique perspective combines deep, hands-on industry expertise with a powerful entrepreneurial drive to create opportunities, build leaders, and make a lasting positive impact on the world.🎯 Brandon’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs "Care. As long as you're caring about what you're doing... if you genuinely give a hoot about what you're producing and how you're producing it and what the end product is for your consumer, it's going to work."📢 Memorable Quotes “I need to provide for myself by providing for other people.” – Brandon Pankey“Even if you're not making the progress that you want to do, you're still beating the person on the couch. You can't get anywhere if you don't start.” – Brandon Pankey“Half the thing is just showing up.” – Brandon Pankey🔗 Links & ResourcesVisit Blue Pine Works’ WebsiteConnect with Brandon on LinkedInFollow Blue Pine Works LLC on LinkedInFollow Blue Pine Works on FacebookFollow Blue Pine Works on Instagram

In a world obsessed with complex marketing funnels and expensive ad campaigns, Adam Aldred proves that winning in business often comes down to mastering the fundamentals. He breaks down how he built his own growth marketing agency, Orsin, to $40K/month in recurring revenue entirely through referrals and organic content. This episode is a masterclass in practical, data-driven growth for any entrepreneur feeling overwhelmed in a competitive market. Adam reveals the surprisingly low bar for success in many industries and provides a clear roadmap to stand out by simply showing up, building trust, and over-delivering for your clients.💡 What You'll Take Away For YOUR Business🚀 How to turn referrals into your primary growth engine (and land 15+ clients from word-of-mouth alone).💻 The simple website tweaks that can 3-4x your conversion rate by focusing on trust over tech.📞 Why answering the phone is your most underrated marketing tool (and the shocking stats that prove it).🤖 A practical framework for using AI to reclaim 5-8 hours per week on admin tasks without sacrificing quality.📈 The art of "neighbor marketing" to turn one paid customer into three free ones and slash your acquisition costs.🤝 How to build powerful trust signals that make customers choose you over the competition, even in a crowded market.💰 Why understanding your capacity "breaking point" is the key to scaling without running out of cash.📝 About Adam AldredAdam Aldred is the founder of Orsin, a growth marketing firm that helps home service companies scale their revenue. After a decade in the traditional agency world, Adam saw an opportunity to do things better. He started Orsin as a side project, grew it through pure referrals to replace his wife's corporate salary, and then took the leap into full-time entrepreneurship. Adam's expertise lies in blending data-driven strategies like SEO and Google Ads with the fundamental principles of trust and brand building to deliver measurable results for his clients.🎯 Adam’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs"Establish momentum as quick as you can, and then don't let it die out."📢 Memorable Quotes"The average non-answer rate on phone calls is about 20 to 25%... The close rate on an unanswered phone call, like you have to call them back, is closer to 10%. So you have a huge delta in conversion rate or lead to close rate." – Adam Aldred"If you're starting a business, your main goal whenever you're servicing a client...should be over delivering on whatever you've promised to do, knowing that when you work that way, people will want to brag about you to their friends." – Adam Aldred"Websites that I've built where we're actually adding personalized individual branded photography...the conversion rate is usually three to four times higher across all traffic sources." – Adam Aldred🔗 Links & ResourcesVisit Orsin’s WebsiteConnect with Adam on LinkedInFollow Orsin on LinkedInFollow Adam on TikTokFollow Adam on Instagram

In this episode, Brian sits down with Zakhar Azatian, the founder and CEO of BeHard, an app that has transformed the lives of over one million users. Zakhar shares his journey from software engineer to a two-time founder, detailing how he built B2C products that generate millions in revenue and create genuine impact. This episode is a masterclass for any wantrepreneur or entrepreneur looking to scale a product in a crowded market. You’ll learn the difference between simply “trying” marketing and building a systematic “factory of experiments,” how to leverage revenue as fuel for a growth flywheel, and why the most successful companies often start by serving a tiny, niche audience.💡 What You'll Take Away For YOUR BusinessThe Growth Flywheel: Understand how to reinvest early revenue back into your business to create a self-sustaining cycle of growth.Build an "Experiment Factory": Learn why one-off marketing efforts fail and how to create a structured system for continuous experimentation in your product and marketing.The B2C Marketing Playbook: Get a breakdown of the key marketing channels for consumer apps, including organic, SEO/ASO, influencer, and performance marketing.The Power of Starting Niche: Discover why trying to build a product for everyone is a recipe for failure and how focusing on a small, specific audience can be your biggest strategic advantage.From MVP to Polished Product: Hear how Be Hard started as a simple "black and white" app and evolved through hundreds of experiments into the polished product it is today.Find Your Motivation in Metrics: Learn how seeing the real-world impact of your work through user feedback and revenue can become an "addicting" source of motivation.📝 About Zakhar Azatian Zakhar Azatian is the founder and CEO of Be Hard, a San Francisco-based platform that helps people transform their lifestyles through challenges. As a two-time founder with a successful exit, Zakhar has over six years of experience building B2C products that empower users. With a background as a software engineer, he brings a unique and powerful combination of technical expertise and a product-driven mindset to his ventures, which have positively impacted over a million users.🎯 Zakhar’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs "It's really hard to build a product for someone when you build it for everybody... so the idea that I would say is to sometimes start with something niche."📢 Memorable Quotes"When you see the value, it's actually addicting... you and your team did something to achieve these results. And that's actually how I got hooked.""You don't just try, you basically build the flow of experimentation.""Growth usually means more growth. And revenue means usually more growth. And the idea is that it's like a cycle."🔗 Links & ResourcesVisit BeHard’s WebsiteConnect with Zakhar on LinkedInFollow BeHard on LinkedIn