021: Thoughts On Effectively Communicating Value

Calvin Laituri is an illustrator, designer, and printmaker based in Boston, MA. In this episode, Nathan and Calvin discuss his pathway to illustration, how architecture has influenced his work, the benefits and tradeoffs of technology, and the Cronite Ruling Machine—a long forgotten engraving tool that he employs in much of his work. Learn more about Calvin and his work: Instagram: https://www.instagram.com/calvin.laituri Website: https://www.calvinlaituri.com/work Learn more about Yondr Studio: Podcast page: yondrstudio.com/podcast Online store: store.yondrstudio.com Instagram: instagram.com/nathanyoder/ Info on working with Yondr Studio: yondrstudio.com/process Theme music by Jordan Egstad Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

Some thoughts on effectively communicating value in the sphere of visual communication today.Book: Modern Art & Death of a Culture by Hans R. RookmaakerLearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan EgstadLearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

Podcast update for 2026.Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan EgstadLearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

Nathan Presley is a director, writer and cinematographer based in Los Angeles, CA. He is also the host of the Art and Faith Podcast: a weekly podcast exploring the topics of art and faith with other filmmakers, writers, musicians, and artists in general.In this episode, Nathan Yoder and Nathan Presley discuss his pathway to cinematography, the interplay of art and faith, and the importance of honesty in creating great works for art.Learn more about Nathan and his work:The Art and Faith Podcast: youtube.com/@NathanPresley/videosInstagram: instagram.com/nathanpresley/X: x.com/nathanpresleyWebsite: nathanpresley.com/Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan EgstadLearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

James Hughes is an illustration rep, the author of the book, The Illustrator’s Guide: How to create an exceptional freelance illustration career. He is also the host of The Illustrator’s Guide Youtube channel, and the founder of illustrators.com, a curated platform connecting brands, agencies, and publishers with experienced illustrors.In this episode, Nathan and James discuss his journey to becoming a rep, the various challenges facing illustrators today, and various strategies for mitigating those difficulties.Learn more about James and his work:Instagram: instagram.com/theillustratorsguideThe Book: theillustratorsguide.com/bookWebsite: illustrators.comLearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan EgstadLearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

Nicholas Wilson is a painter, sculptor, and wood engraver based in Green Valley, Arizona. In this episode, Nathan and Nick discuss his experience as a fine artist and the joys and challenges of wood engraving. Learn more about Nick and his work: Online Store: etsy.com/shop/WilsonWoodengravings Website: nicholaswilsonstudio.com/ Learn more about Yondr Studio: Podcast page: yondrstudio.com/podcast Online store: store.yondrstudio.com Instagram: instagram.com/nathanyoder/ Info on working with Yondr Studio: yondrstudio.com/process Theme music by Jordan EgstadLearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

In this episode, Nathan sits down with illustrators, Clinton Campbell and Brad Hodgkiss, who, along with Miné Day, are the founding partners of Studio MUTI—an illustration studio based in Cape Town, South Africa. Listen in for the backstory on Studio MUTI and the multidisciplinary philosophy that guides the incredible work that they do.  Learn more about studio MUTI:studiomuti.co.za/instagram.com/studiomutix.com/studioMUTIdribbble.com/studioMUTILearn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/process Theme music by Jordan Egstad Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

In this episode, Nathan sits down with illustrators, Brad Woodard (Brave The Woods) and Dustin Lee (Retro Supply) to discuss their respective paths to illustration, the struggles of starting and maintaining a businesses, and the ways in which their friendship has shaped their work over the years. Brad and Dustin are also hosts of The Creative Slash podcast, a podcast providing an inside look at what really drives some the world’s greatest graphic designers, illustrators, and artists. Learn more about Brad and Dustin’s work:Brad Woodard: bravethewoods.cominstagram.com/brave_the_woods Dustin Lee:retrosupply.coThe Creative Slash Podcast:youtube.com/@CreativeSlashPodcast Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/process Theme music by Jordan Egstad Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

In this episode Nathan reads and comments on an article recently published to Creative Boom: Illustrated thinking: Why brands are turning back to drawing.The full article can be found here: https://www.creativeboom.com/insight/illustrated-thinking-why-brands-are-turning-back-to-drawing/Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/process Theme music by Jordan Egstad Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad

Ken Jacobsen is a illustrator based in Tempe, Arizona, specializing in woodcut and line engraving techniques. In this episode, Nathan and Ken discuss how he got into illustration, a bit of art history, and his experience in navigating the hype cycles of new technologies over the course of his 40 year career. Learn more about Ken Jacobsen and his work:Dribbble: dribbble.com/kenjacobsenWebsite: penart.com/Learn more about Yondr Studio:Podcast page: yondrstudio.com/podcastOnline store: store.yondrstudio.comInstagram: instagram.com/nathanyoder/Info on working with Yondr Studio: yondrstudio.com/processTheme music by Jordan Egstad