How to Audit Your Design Business Before the New Year | EP 188

Most freelance designers waste 10 or more hours each week doing tasks that could be automated or simplified. In this episode, I am showing you exactly how to build systems that save you time, help you attract more clients, and make your design business easier to manage.Whether you are a brand and web designer, a design business owner, or a creative CEO who is ready to scale, you will learn how to create structure, simplify your offers, and finally stop reinventing the wheel for every client.You will learn:How to simplify your services into one signature offer that sellsWhich systems save the most time in a freelance design businessHow to organize your client process using Notion and client portalsWhy systems create freedom, not restriction, for creative business ownersGrab a cup of coffee, your notes, and get ready to organize your design business like a pro.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠⁠

This year changed everything. I had $40K profitable months, $20K plus design clients, and podcast sponsors that made 2025 my best year so far. But beyond the numbers, it gave me clarity. In this episode, I share what worked, what I am changing inside my design agency, and how I am expanding my personal brand in 2026. Whether you are a freelance designer, brand and web designer, or a design business owner, this episode will help you reflect on your year and plan your next one with purpose.You will learn:What I am changing inside my design agency next yearHow I am approaching visibility and personal brandingWhat success actually looked like behind the scenesWhy clarity matters more than chasing new goalsGrab a cup of coffee, your notes, and get ready to reflect on your biggest lessons from 2025 and create your plan for 2026.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

Most design business owners plan for the new year without actually reviewing the one they just had. And that’s a mistake. In this episode, I walk you through how to audit your design business before the new year so you can make smarter, more confident decisions that actually move you forward. Whether you’re a freelance designer, brand and web designer, or growing a small studio, this process will help you understand your numbers, refine your offers, and realign your goals for real growth.You will learn:How to review your finances and see where your profit really comes fromWhat to look for when evaluating your client projects and offersHow to streamline your systems so you can save time and reduce chaosWhy clarity matters more than setting random goalsHow to set aligned goals that fit the kind of business you actually wantGrab a cup of coffee, your notes, and get ready to bring strategy and clarity into your next year.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

Most freelance designers know they should be charging more but struggle to actually raise their rates. In this episode, I am breaking down why that happens and what you can do to change it. It is not your portfolio, your market, or the economy. It is your mindset. I will show you how to shift your thinking around money, attract high-value clients, and start pricing design services with confidence.Whether you are a freelance designer, a brand and web designer, or a design business owner growing into your role as a creative CEO, this episode will help you understand what is really behind your hesitation to charge more and how to move past it.You will learn:Why designers undercharge and how to stop doing itHow to think like a business owner, not just a designerThe mindset shift that turns $2K projects into $20K onesHow to price your design services based on value, not fearGrab a cup of coffee, your notes, and get ready to shift the way you think about money, confidence, and the value of your work.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

Most freelance designers start every new year by setting goals. But without reflection, those goals mean nothing. In this episode, I share exactly how I plan for the new year as a design business owner and how you can create your 2026 plan with intention. We’ll talk about raising prices, refining offers, simplifying systems, and setting goals that actually support the life you want to live.You will learn:How to reflect on 2025 and identify what worked in your businessHow to clarify your offers and pricing for 2026Why simplifying systems leads to more growth and freedomHow to plan your marketing and client strategy for the new yearGrab a cup of coffee, your notes, and get ready to plan your most intentional and profitable year yet.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

Ten years, hundreds of clients, and more lessons than I can count. This episode is a reflection on what it really takes to grow from a freelance designer charging $65 logos to running a six-figure design agency that gives you freedom and choice. I am sharing the ten biggest lessons that shaped my business, my mindset, and how I show up as a creative CEO. These lessons are honest, sometimes uncomfortable, and exactly what I wish someone told me when I started.You will learn:Why being a great designer is not enough to build a profitable businessHow confidence, not skill, determines your pricingWhat it really means to think like a business owner, not a freelancerHow to create systems and seasons that support sustainable growthGrab a cup of coffee, your notes, and get ready to think differently about how you grow your design business.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

When I finally built real systems in my design business, everything changed, from how I manage money to how I onboard clients and plan my week. I am sharing every single system I use as a brand and web designer so you can stop feeling overwhelmed and start running your design business like a Creative CEO. Whether you are a freelance designer or scaling your studio, these steps will help you become more profitable without working more hours.You will learn:The exact financial systems I use to track, save, and invest in my design businessHow I organize client proposals, contracts, and portals for a smooth client experienceSimple project management systems that keep your workflow clear and consistentHow to build marketing systems that attract high-paying design clients consistentlyThe mindset and time systems that protect your creativity and prevent burnoutGrab a cup of coffee, your notes, and get ready to systemize your design business for profit and freedom.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

You don’t need to post every day to attract high-paying graphic design clients. What you need is clarity, focus, and a strategy that actually moves your design business forward. In this episode, I’m sharing how to stop wasting hours on random posts and start using intentional content that brings you clients, not just followers. I’ll walk you through the exact steps to figure out where your dream clients are, what they actually care about, and how to position your design content so it sells your expertise without burning you out.You will learn:How to get design clients without posting every single dayWhy most design content attracts other designers, not paying clientsHow to choose one or two platforms that actually grow your design businessWhat kind of content positions you as an expert and leads to higher design ratesA simple system to repurpose content and stay consistent without losing your sanityGrab a cup of coffee, your notes, and get ready to rethink how you show up online as a profitable designer.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

Charging $2,500 for branding might feel safe, but it’s actually the reason so many designers stay stuck. When you underprice your work, you attract the wrong clients, limit your growth, and start believing your own low rates. I know because I did it too. In this episode, I’ll show you how to break out of the $2K–$4K design trap and finally step into pricing that reflects your value. Whether you’re building a freelance design business or aiming to grow a profitable design studio, this conversation will help you raise design rates with confidence, land better graphic design clients, and start scaling your design business the smart way.You will learn:Why undervaluing your services keeps you stuck at low-level projectsThe shift that makes clients pay $10K+ without flinchingHow to package and price your signature design offerThe mindset you need to stop chasing cheap clients and start growing a design business that lastsGrab a cup of coffee, your notes, and get ready to rethink how you price, sell, and grow as a designer.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠

Most people don’t dream of becoming entrepreneurs in the lab. But when science meets innovation, business ideas are born.In this episode of The Profitable Graphic Designer, I’m joined by Dr. Nathan Bryan, a molecular medicine researcher turned product-based business owner. He shares how his discoveries around nitric oxide led to supplements, skincare, and therapeutic innovations—and how branding and marketing have been just as critical as the science itself.You’ll learn:Why communicating benefits matters more than ingredients or featuresThe role branding plays in building trust for premium productsHow to differentiate your business in a crowded marketWhy mission and vision must lead before profitGrab a cup of coffee, your notes, and get ready to redefine how you think about product-based branding.And if you're tired of wasting time on invoices, tracking payments, or chasing overdue bills, check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠FreshBooks⁠⁠⁠⁠⁠⁠⁠⁠⁠. It’s the all-in-one invoicing and accounting software I use to stay organized and focus more on design - not admin.Aventive Academy’s Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠