EP 299 - Stop Getting Bamboozled: 5 Psychology Secrets for Authentic Marketing

EP 299 - Stop Getting Bamboozled: 5 Psychology Secrets for Authentic Marketing Are you tired of "snake oil" tactics and manipulative marketing shortcuts? In a world drowning in AI-generated noise, your greatest competitive advantage isn't a better prompt- it's you. In this AI era, where the digital landscape can be noisy and cluttered, it's more important than ever for your brand to stand out. Your tone of voice in marketing will make it pass the filters. When navigating this space, focus on effective content creation and digital marketing strategies to make a lasting impact. Website: https://ndubbrand.com/ YouTube Coaching: https://ndubbrand.com/our-services/youtube-coaching/ Fractional CMO: https://ndubbrand.com/fractional-cmo/ Schedule a Discovery Call: https://ndubbrand.com/free-discovery-call/ Instagram: https://www.instagram.com/nathanwebster543/ LinkedIn: https://www.linkedin.com/in/nathanawebster/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

In this raw and unfiltered "diary session," of The Diary of a CFO & CMO: Why We're Afraid to Ask for Help... Nathan (CMO) and Crystal (CFO) pull back the curtain on the internal battles that every entrepreneur faces, but few talk about. From "Self-Care Sundays" spent crying in a parking lot to the struggle of letting go of the "doer" role to become a true business owner, this conversation explores how our past traumas and dictate our current success. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 297 - Don't FEAR keep you from your Destiny Nathan Webster discusses the concept of fear, particularly in relation to personal growth and marketing. He shares his own experiences of fear while traveling to Kenya, illustrating how fear can paralyze and prevent individuals from seizing opportunities. Through his journey, he emphasizes the importance of facing fears to unlock blessings and personal growth, encouraging listeners to step out of their comfort zones and embrace new experiences. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Is AI coming for your marketing job? In this episode of Let's Talk Marketing with NDUB, Nathan Webster sits down with the "PDX Godfather of Marketing," Kent Lewis, to discuss the seismic shifts happening in the industry. After selling his agency and transitioning into a contract CMO role, Kent shares his unique perspective on why the "billable hour" is dying and how low-code apps and AI force multipliers are the future of scaling. Whether you're a college student, a seasoned agency pro, or a blue-collar entrepreneur, this episode provides a masterclass on staying relevant in a rapidly changing economy. Connect with Kent Lewis: Website: https://kentjlewis.com/ SEO and Branding via Thought Leadership: https://www.youtube.com/watch?v=vIpyVfiLXQ0 Next Northwest: https://nextnw.org/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. #ai #marketing #aicareeradvice

Nathan is sharing five key business tips to help you navigate the current economy and achieve long-term success. This is essential business advice for anyone looking to understand how to make money effectively in today's world. Are you famous on social media but broke in the bank? If you have the followers and the aesthetic but your accounts aren't growing, it's time to change what you're measuring. Nathan shares 5 specific, high-level metrics that every key decision-maker needs to track to survive the new economy. From the death of standard ROAS to the rise of "Share of Answer" in AI search, this is the data-driven blueprint for 2026. #IROAS #AISEO #marketingstrategy Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 294 - How I Rebuilt My Business (And Life) In 24 Months "The risk is not taking the risk." Two years ago, I almost lost it all. I took a "dream job" that turned into a 100-hour-a-week nightmare, dried up my sales funnel, and stopped my outbound marketing. I was playing small, and it was killing my business and my health. In this episode, I'm breaking down the 3 scariest high-stakes risks I took to pivot from burnout to building a high-leverage business. If you're stuck in the "old economy" way of doing things, you're leaving millions on the table. The Lessons: Stop playing small. The new economy rewards the bold.  #businessstrategy #scalingabusiness #marketingmistakes Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.  

Nathan Webster sits down for a "Take 2" with  @CrystalHaight  of Northwest Book Pros. Crystal and Nathan dive into why "working harder" is often a trap and how to identify the right kind of "hard" to focus on. They discuss the power of digital transitions, why Nathan pushed Crystal to start her own YouTube channel, and the importance of showing up as your authentic self to build trust with clients. Whether you're a business owner struggling with people-pleasing or looking to better understand the ROI of personal growth, this conversation offers a raw look at the intersection of business strategy and personal development.  Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Are you feeling overwhelmed by the flood of AI-generated content? Nathan Webster breaks down why your authentic voice is more valuable now than ever. As we move deeper into the AI era, the internet is becoming saturated with "garbage" content. Nathan explains why user-generated content (UGC) and human authenticity are the keys to standing out, building trust, and attracting your ideal clients or employers. Whether you're a business owner, a side-hustler, or a professional looking for your next career move. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

EP 290 - Sean Combs: The Reckoning - Documentary Review Nathan and Réland tackle the 50 Cent documentary of Diddy: The Reckoning. They asked the question: how did a master of marketing and sales build an empire that effectively shielded his crooked personal life for decades? They discuss Diddy's "God complex," his origins at Uptown Records, his role in the East Coast/West Coast rivalry (allegedly), and the tragic power dynamics involving Cassie and other artists. This episode serves as a cautionary tale for marketers on the importance of ethics, logistics, and accountability in business. Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.

Nathan invites Amanda back on as we approach 2026. The marketing landscape is shifting from traditional linear funnels to a complex, AI-driven "pinball machine" journey. Amanda shares her Pubcon Cyber Week presentation, revealing why even advanced teams are struggling with broken pixels, mismatched attribution, and the challenges of "Legacy Tech." Learn why your first-party data signals are more critical than ever and how to audit your systems to ensure your AI agents are learning from the right information. Website: https://aimclear.com/ Social: linkedin.com/in/amandafriedt Email: [email protected]   Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.