
Falling in Love With Chinese EVs: Dean Sciole
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47:19
Dean Sciole loves Chinese EVs, and thinks you will too.
Dean has spent decades building brands for some of the world's biggest automakers, including Cadillac in China and premium EV brand Avatar. After witnessing China's automotive transformation firsthand, he believes the world's most exciting innovations in mobility are no longer coming from Detroit or Germany—they're coming from Shenzhen, Shanghai and Chongqing. In this episode, we explore how China leapfrogged the West, why Tesla became the unexpected catalyst for China's EV boom, and what happens when cars become software platforms instead of machines. We also tackle the biggest challenge ahead: can Chinese automakers build brands people love—not just products people admire? Whether you're an automotive enthusiast, marketer, or simply curious about where innovation is heading next, this conversation offers a glimpse into the future of transportation—and why it may arrive sooner than most people think.
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