Overcoming Toxic Independence with 7-Figure Business Coach Cait Scudder
Cait is a Forbes-featured 7-figure Business Coach for women and, in her words, your excuse’s worst nightmare.
But back when we met in 2019, she was in distress.
She’d been invited to deliver a TEDx talk, and suddenly found herself in unfamiliar territory. Cait was a master at riffing on livestreams. She had attracted a sizable social media following and went from quitting the 9-5 to multiple six figures as a business coach in just a few years, leaning hard on her magnetism and charisma, grounded in sharp intellect.
But a TED talk? That’s a whole different ball game, requiring precision and rehearsal.
In just 2 months we clarified her Big Idea, structured the talk, and wrote the script. I had the honor of traveling to upstate New York to watch her deliver the talk live and in-person on the Red Dot.
And within 10 minutes of that night, she transformed her business into a 7-figure global empire.
Today she’s a millionaire CEO, mom to the most adorable little girl - born just a week after my son - and has another on the way.
In this conversation, Cait and I pull back the curtain on the coaching industry: What is a business coach, when do you know you need one, and what should you expect from a coaching relationship?
She also explains the difference between 1-1 and group coaching, both for those thinking of joining a coaching program, and for coaches deciding which type of program to offer their clients.
And of course, Cait shares her story of a chance encounter with lasting impact.
Plus, she gives a super inspirational piece of advice to young professionals trying to make it in this increasingly chaotic and isolated world.
RELATED LINKS:
- Website: https://Cait.co
- Instagram: https://instagram.com/caitscudder
- TEDx talk: https://www.youtube.com/watch?v=PU_SDcn5XGA
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