Courageous Pivot with Meghan Telpner podcast

EP 036: The Courage to Dismantle Everything and Begin Again with SoYoung Founder Catherine Choi

0:00
1:17:44
15 Sekunden vorwärts
15 Sekunden vorwärts

A conversation with SoYoung Founder Catherine Choi. Essential listening for anyone who has overcome the worst, achieved something worth celebrating and still feels a quiet ache that it's not it anymore.

There is a particular kind of suffering in building a life that looks great from the outside while something on the inside quietly goes silent. You keep showing up. You keep pushing. You tell yourself it will feel different when you hit the next milestone. It never does.

Catherine Choi knows this well. She built a successful, mission-driven product brand, got her bags into some of the most sought-after retailers in North America, and spent years wondering why none of it felt like enough. The answer had nothing to do with the business.

In this conversation, we go all the way back. To a childhood marked by control and fear. To the four years of heroin addiction that started the moment she finally had freedom. To the unexplained gift of getting clean. And eventually, to the volcano that led her to dismantle her business, her marriage, and everything she thought her life was supposed to be.

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