
Building a sense of belonging at work starts with intentional effort. It’s shaped through consistent moments of connection, shared ownership, and a clear focus on community.
In this episode, Vanessa Brulotte sits down with Lee Rubin, Co-Founder and CEO of Confetti. They explore practical ways HR leaders can move beyond surface-level engagement and create a stronger culture. Lee shares how to simplify employee participation, support managers in leading culture, and use feedback to show real impact.
Key takeaways:
- How to design engagement that feels personal
- Why culture should be owned beyond HR
- Ways to show the business value of connection
Key topics:
(01:12) Introducing Lee Rubin
(02:41) Common mistakes in engagement strategy
(05:03) Rebranding engagement as true belonging
(10:26) Revamping engagement ideas for established companies
(13:25) Virtual events that build connection
(17:19) Connecting burnout to a lack of engagement
(21:00) Securing leadership buy-in for engagement
(25:08) How better engagement drives business success
(29:49) Redefining success for employee programs
(32:21) Advice for building a more connected workplace
Key links:
Download BambooHR’s guide, “Discover the 10 Best Ways to Measure Employee Engagement”:
https://www.bamboohr.com/resources/ebooks/how-to-measure-employee-engagement
Download BambooHR’s guide, “Are You Experiencing HR Burnout? Know the Signs”:
https://www.bamboohr.com/resources/ebooks/hr-burnout
Download BambooHR’s guide, “HR Company Culture Checklist”:
https://www.bamboohr.com/pl-pages/company-culture-checklist
Subscribe to HR Unplugged Series: https://www.bamboohr.com/resources/podcasts/hr-unplugged/
Join HR Heroes Slack Community:
https://join.slack.com/t/hrheroesworkspace/shared_invite/zt-21ad3f1r8-dkWC2EdmyhxUAHw9cGLdQw
BambooHR Homepage:
Connect with Lee on LinkedIn:
https://www.linkedin.com/in/rubinl/
Learn more about Confetti:
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