The Power of Route Density: Naylor’s Approach to Efficiency and Profitability

Paul Jamison sits down with marketing expert Chris Lonergan from Footbridge Media to discuss the strategies and pitfalls of small business marketing in 2025, offering actionable tips to help lawn care and landscaping entrepreneurs attract more customers and grow their businesses. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this episode, Naylor Taliaferro concludes his powerful talk on route density from the Lawn Care Life Conference, and Wayne from Kress Commercial shares innovative insights into their cutting-edge battery-powered equipment, offering a glimpse into the future of lawn care. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this episode, Naylor Taliaferro delivers a powerful talk from last year’s Lawn Care Life Conference on the importance of route density, sharing his strategy for building a successful business by targeting ideal customers in strategic neighborhoods. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this episode, Jason Creel shares how he simplified his lawn care business, designed a fertilizer business that supports his goals, and offers insights into creating a balanced, profitable life.  Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In part two of this engaging series, Paul Jamison explores the dynamic world of social media with Anna Kitzerow and Justin Noland from Kubota. Anna breaks down where customers’ attention is focused online and how lawn care business owners can capture it effectively. Meanwhile, Justin shares his firsthand experience creating viral videos on platforms like TikTok and YouTube Shorts, offering practical advice for using social media to grow your brand and expand your audience. Packed with actionable tips and inspiration, this episode is a must-listen for anyone looking to harness the power of social media to take their business to the next level. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this exciting first part of a two-part series, Paul Jamison sits down with Justin Noland and Anna Kitzerow from Kubota to dive deep into the art of creating an envy-inducing lawn. Justin, known for having the best yard in his neighborhood, shares practical tips for achieving lush, healthy grass, while Anna provides valuable marketing insights for lawn care business owners. From the secrets to optimal fertilization to leveraging social media to grow your business, this episode is packed with actionable advice for lawn care professionals and enthusiasts alike.   Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this climactic conclusion of Jonathan Pototschnik’s inspiring message from the LCR Summit, the Lawn Care Millionaire delivers his final thoughts on achieving success through focus and simplicity. Part 3 wraps up the journey with actionable takeaways and motivational insights to help lawn care professionals streamline their operations and achieve financial independence. Recorded live in Atlanta, this episode is a must-listen for anyone serious about scaling their landscaping or lawn care business to new heights. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this special edition of The Green Industry Podcast, we feature Part 2 of Jonathan Pototschnik’s powerful speech from the LCR Summit in Atlanta. Known as the Lawn Care Millionaire, Jonathan shares how simplicity and focus are key to scaling a profitable lawn care business. Recorded live, his insights provide actionable strategies for cutting through the noise, setting priorities, and achieving long-term success. Whether you're just starting out or looking to refine your operations, this episode offers invaluable advice from one of the industry's top leaders. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this special episode, Paul Jamison shares the recording of Jonathan Pototschnik’s inspiring keynote speech from the LCR Summit in Atlanta. Jonathan, a trailblazer in the lawn care and landscaping industry, captivates the audience with his insights on the power of simplicity and focus. He explains how these principles are crucial for overcoming challenges, streamlining operations, and achieving ambitious business goals. Whether you’re just starting or looking to scale, Jonathan’s message is packed with actionable takeaways to help you eliminate distractions and grow your business. Don’t miss this powerful talk! Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In the final part of this three-part series, Paul Jamison and Riley Pototschnik unwind for a candid conversation about life, business, and the future. Riley opens up about what drives him to succeed, his vision for EveryChat, and the personal values that fuel his entrepreneurial journey. This relaxed discussion touches on his goals, lessons learned, and hopes for what’s to come in both business and life. Whether you’re looking for inspiration or just want to enjoy a thoughtful chat with a rising star in the green industry, this episode is the perfect way to cap off the series. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers