Top ETF Launches of the Decade & Morgan Stanley’s ETF Strategy

Zeno Mercer, Head of Robotics & AI Research at VettaFi, and Paul Baiocchi, Head of Fund Sales & Strategy at SS&C ALPS Advisors, break down the recent SpaceX IPO, upcoming OpenAI and Anthropic IPOs, MANGOS ETF filings, and the winners and losers of the AI revolution.

Goldman Sachs’ Bryon Lake discusses the firm’s recent acquisition of the Innovator ETF lineup and its broader approach to the ETF market, including ETF share classes, model portfolios, and other distribution channels. Josh Jung and Anthony Crinieri of Corgi explain the strategy behind the firm’s remarkable entry into the ETF space, highlighted by record-setting waves of fund launches.

Sylvia Jablonski, Chief Investment Officer of Defiance ETFs, discusses the first autism-focused ETF, the Defiance Autism Impact ETF (ASD), the continued growth of the Defiance Quantum ETF (QTUM), and the firm’s broader approach to ETF innovation and product development. Wayne Penello, Founder & CEO of NextGen EMP, shares the investment philosophy behind the Efficient Market Portfolio Plus ETF (EMPB), a long/short strategy that uses a proprietary algorithm to dynamically allocate across U.S. market sectors and asset classes.

Cinthia Murphy, Director of Research at VettaFi, counts down the 10 most successful ETF launches of the past decade. Ally Wallace, Global Head of ETFs at Morgan Stanley Investment Management, discusses the firm’s strategy in the rapidly evolving ETF market and highlights several funds, including the Morgan Stanley Bitcoin ETF (MSBT).

Rich Lee, Head of Program Trading & Execution Strategy at Baird, discusses index providers fast-tracking high-profile IPOs like SpaceX, along with the market structure and mechanics behind prediction market ETFs and tokenization. Doug Baker, Portfolio Manager & Head of Preferred Securities at Nuveen, breaks down the preferred securities market and spotlights the Nuveen Preferred and Income ETF (NPFI).

Dave Mazza, CEO of Roundhill Investments, goes inside the launch and rapid growth of DRAM, the fastest ETF to reach $10 billion in assets.

Todd Rosenbluth, Head of Research at VettaFi, talks ETF flows, new launches, industry milestones, and other key trends shaping the ETF landscape. Andrew Beer, Managing Member of DBi, provides a primer on managed futures strategies and highlights the iMGP DBi Managed Futures Strategy ETF (DBMF) and the Simplify DBi CTA Managed Futures Index ETF (SDMF).

Andrew Chanin, CEO of ProcureAM, discusses skyrocketing investor demand for the Procure Space ETF (UFO), the highly anticipated SpaceX IPO, the government’s recent release of UFO files, and growing competition within the space-themed ETF category. Paul Baiocchi, Head of Fund Sales and Strategy at SS&C ALPS Advisors, explains how the AI capex boom is driving opportunities across traditional sectors like utilities, materials, energy, and industrials – and highlights ETFs positioned to benefit from the trend.

Kirsten Chang, Senior Industry Analyst at VettaFi, covers a wave of recent ETF launches, including funds targeting AI infrastructure, space exploration, and crypto. Adam Schenck, Principal and Managing Director at Milliman Financial Risk Management, addresses the growing challenge of healthcare affordability and introduces two first-of-their-kind ETFs: the Milliman Healthcare Inflation Guard ETF (MHIG) and the Milliman Healthcare Inflation Plus ETF (MHIP).

Lance Humphrey, Head of Portfolio Management with the VictoryShares and Solutions Team at Victory Capital, spotlights the firm’s lineup of free cash flow–focused ETFs, led by the VictoryShares Free Cash Flow ETF (VFLO). Dom Rizzo, Portfolio Manager at T. Rowe Price, offers a behind-the-scenes look at managing the T. Rowe Price Technology ETF (TTEQ).