#183 The Pivot That Launched a Brand Marketing Career With Alex Powell, Senior Manager of Go-To-Market Strategy at Target

✨ Alex Powell, Senior Manager of Go-To-Market Strategy at Target☁️ How Alex pivoted from hospitality into a career in brand marketing☁️ The unexpected job that launched her marketing career☁️ What startup marketing really looks like behind the scenes☁️ How to advocate for yourself when you don’t have all the answers☁️ Advice for breaking into marketing without a traditional pathJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Nothing is spookier than getting ghosted during the job hunt; but it doesn’t have to haunt your confidence. Join Natalie in this solo episode, where she’s spilling the tea on how to bounce back when employers pull a disappearing act.Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Liz Ehlert, Director of Entertainment Marketing at MGM Resorts International☁️ How Liz left medical sales and landed in entertainment marketing at MGM☁️ Why career growth doesn’t always mean a new title or raise☁️ The story behind the viral Zayn Malik helicopter Vegas launch☁️ Interview tips from a hiring manager who's seen it all☁️ Advice for building a career you love, even without a clear planJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Elise Longbottom, Director of Global Brand Marketing Strategy at Crocs☁️ Career journey from Vogue Sales Associate to Brand Marketer at Crocs☁️ How to pivot roles internally without starting over☁️ Why kindness and curiosity matter more than a perfect plan☁️ What working in events can teach you about brand building☁️ How to prep for every interview like it’s her dream jobJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Join Natalie in a special solo episode where she talks all about creating a marketing portfolio from scratch, no experience required. Learn simple steps to showcase your skills, highlight what really matters to employers, and land your first role in marketing.Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Alyssa Kluge, Director of Communications at Thrive Market  ☁️ The impact of earned media on brand credibility ☁️ Career advice for breaking into PR and communications ☁️ Why brand protection matters more than ever in a viral world ☁️ What it means to be a “protector of reputation” in PR ☁️ Advice on building your personal board of directors in your careerJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨  Tulani André, Vice President, Social Media @ National Geographic☁️  Finding value in your work☁️  Career progression in social media marketing☁️  Building a flexible and living social media strategy☁️  Personal branding on LinkedIn☁️  Strategies for freelance workJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Marisa Lauro, Global Music Marketing Executive & Founder of High Note Creative☁️ Advice for breaking into music and entertainment marketing☁️ What it’s like leading Marketing campaigns for artists like Justin Bieber, Shawn Mendes, Rihanna and more☁️ Career insights from 18 years at a major record label☁️ Navigating leadership challenges early in your careerJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

✨ Jasmine Torres, Senior Manager, Community Growth + Partnerships at Milk Makeup☁️ Career journey from Sephora cashier to Milk Makeup senior manager☁️ How to break into beauty marketing without traditional experience☁️ Advice for building an authentic creator community☁️ Tools and KPIs used to measure influencer marketing success☁️ Mindset shifts to overcome imposter syndrome and stand outJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Join Natalie in a special solo episode where she talks all about building the confidence to ask for a raise and navigating the conversation with your manager so you can get the raise you want!Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co