The Savvy Millennial

Meet JT Barnett, an influencer & creator, social media strategist and founder of BarnettMedia. After a 6 year professional hockey career, he went on to become a serial entrepreneur starting multiple brands and businesses, as well as becoming co-founder of The Honey House - TikTok’s most popular millennial creator house with over 1.1M followers. Recently, he has been on a journey to help brands and creators connect and produce incredible content. During this episode JT shares how to crush it on social media, debunks multiple myths and provides a ton of advice for everyone starting out. JT Barnett: How to crush it in social media & business 1:15 - JT's Journey 5:45 - Trends & Businesses 11:55 - Advice for Brands without a Big Budget 14:23 - Creating Content Tips & Tricks 15:46 - Content Creation Strategies, Trends & Sounds 20:10 - Myths about Timing, Amount and Lengths 25:22 - #Shadowbaned 29:42 - Texting Community Explained 34:14 - IG & TikTok Strategies Same or Different? 38:16 - JT's #2 Fav Platform 42:10 - How much do Creators make? 46:41 - Advice for Creators who are just Starting out 52:38 - A millennial is 52:23 - A millennial should be 53:44 - A millennial is not 55:57 - Connect with JT Connect with JT: TikTok: @JTBarnett IG: @JTBarnett Youtube: @JTBarnett Website: https://barnettx.com/jt

Meet the Queen Bee behind Drizzle Honey who has a fascinating journey to starting her own business. When she started her company, she combined her background in Environmental Science and Urban Agriculture development with passion for sustainable food production. Now Drizzle Honey is sold in retail locations across North America and online. Aja is continuously enthusiastic about bringing innovation to market and bolstering female entrepreneurship. In this episode we discuss her path to staring Drizzle, challenges, successes and lessons learned along the way. 1:19 - Aja's Story 2:44 - Secret to Creating a Great Product 5:23 - E-commerce Journey 7:33 - Secrets to Scaling 9:33 - Challenges to watch out for as a small business 11:50 - Lessons Learned during COVID 13:11 - Growing your Business from Home 16:00 - Advice for Anyone Starting Out 19:11 - Choosing the Right People for the Team 25:44 - Secret to Getting into an Accelerator 26:37 - Trends in The Food Industry 28:39 - Plans to Grow Drizzle 29:45 - Suggestion for People Looking to Switch 26.   What’s your process when you come up with a new idea? (31:07) 32:43 - Staying on Top of Trends 35:35 - How to Finance your Business 44:06 - A Millennial is? 44:28 - A Millennial Should be? 44:44 - A Millennial is Not? 45:29 - Connect with Aja

Meet Andrey, e-commerce entrepreneur, successfully bootstrapped his Amazon Private Label business from $10k to 7-figures USD in under 3 years while keeping a full-time job during the first year of operations. If you want to learn how the industry works, or want to start your own store, this episode provides a step-by-step action plan. During this episode we discuss everything about Andrey's business and breaking down the resources and tools you need to succeed. He shares with us his tips for scaling his business, as well as everything you need to know to successfully start your own amazon store. Andrey has also launched his mentoring program, so if you need more coaching, advice and support, he will be happy to help. See the details below on how to connect with him. Andrey Zhuravlev: Bootstrapped E-commerce Amazon Business to 7-figures 1:17 - Meet Andrey & Learn his Story 5:16 - Lessons Learned the Hard way 6:57 - Product Andrey Sells 8:09 - Andrey's recommended Tools 12:35 - Everything You Need to Know about Delivery, Packaging & Fulfillment 14:51 - Managing Your Supply Chain 17:53 - Secret to Getting on the First Page 19:05 - Setting up Product Prices 20:13 - Working with Influencers & Growing on Social Media 24:37 - Advice for Someone Starting Out 24:54 - Mistakes Made Early in the Process 29:05 - The Golden Rule to Follow when You Start Out 31:10 - Should you Build a Brand First 44:50 - Resources Andrey Recommends 49:10 - A Millennial is 49:16 - A Millennial Should Be 49:22 - A Millennial Is Not 51:57 - Connect with Andrey Connect with Andrey: For mentorship & Q's Website: https://www.azamazon.ca/

Meet Kelly Keurzoneff who is the founder of Givelist, a universal wish list, an all-purpose online gift registry, allowing users to connect & contribute to one another’s lives simply & easily. It makes gift-giving frictionless, and serves as a tool for transparent giving to those in need and non-profit organizations. Kelly is a first-time founder and solopreneur looking to encourage giving, foster kindness, and build social capital by creating a tool that makes gift-giving easy and fun. During this episode we discuss what motivated Kelly to start her own tech company and how she persevered through multiple challenges of creating a platform from scratch. She also shares her tips and advice on how to turn your dream into reality, succeed in building your vision and find the right people to support you on your entrepreneurship journey. Kelly Keurzoneff: Tech Solopreneur & Founder of Givelist, Empowering a Gift of Giving 1:12 - Meet Kelly & Learn about Givelist 8:04 - Challenges of Becoming a Tech Founder 16:46 - How the Platform Works 23:24 - How to Deal with the Negative Feedback 27:10 - Advice for Females in Tech 29:08 - Advice to a Younger Self 31:33 - The Biggest Lessons Learned on Her Journey 33:06 - Advice for People Trying to Figure Things Out 43:47 - Kelly's Secret for Reaching out to People 44:58 - Resources Kelly Consumes 47:42 - A Millennial Is... 48:12 - A Millennial Should Be... 49:04 - A Millennial is Not... 50:39 - Connect with Kelly 52:12 - Closing Notes Connect with Kelly: LinkedIn: https://www.linkedin.com/in/givelist/ Website: https://givelist.com/

Nick Silva is a Digital Entrepreneur, Organic Marketer, and host of the Under The Influence Live Broadcast. He is also the founder of Funnel Factory, a leading digital marketing agency specializing in sales funnel design and organic marketing. Silva’s company has helped hundreds of entrepreneurs, coaches, and influencers master the art of sales funnels through his online trainings and coaching programs. This episode is filled with realness. Nick will be sharing his growth tips and secrets on scaling your business. We will discuss mindset, goals and his documentary where he wants to showcase it all, and provide real world perspective on the amazing benefits of social media ( people he meets, influencer marketing deals he brokers, travel hacking methods, social impact), as well as what it actually takes to accomplish these goals ( the everyday sacrifices, the challenges of entrepreneurship, the failures, the backend strategies behind successful online sales). Organic Marketing Secrets from Nick Silva: 01:54 - Meet Nick & Learn His Story 03:53 - What is organic marketing and how do funnels actually work? 09:50 - How to scale on LinkedIn? 21:37 - How to figure out your ideal customer? 26:15 - How to create great content that scales all the time? 29:52 - The difference between a live broadcast and a vlog 39:12 - What are the tips, advice, struggles that you didn't think that were gonna happen, but happened? 49:01 - Learn more about Nick's show 54:40 - When do you start your plan, is there a deadline? 56:36 - Connect with Nick 57:49 - Millennial is, should be and not... Connect with Nick: IG @nicksilva.co

Emily's story is fascinating as she went from being a teacher to a serial entrepreneur. She thrives off of creating sustainable businesses to impact the planet and those around her, and co-owns Hinter, a hotel company creating scandinavian design spaces hidden in nature. They have received a lot of exposure on Dwell, Dezeen, Azure and was recently nominated for Arch Daily's building of the year 2021. Emily also founded Bloom Class amidst the pandemic, which is a virtual education platform for children and youth. Both businesses plant trees for every booking, making the world a greener place, while empowering those around her to do the same.  She also recently launched her own podcast - Finding your wave. If you want tips on entrepreneurship, time management and personal growth, Emily is your human. During our episode she will be sharing a ton of her tips and secrets, so lets jump into the episode. Emily Padan: From Teacher to Serial Entrepreneur, Creating Sustainable & Heart-Centered Businesses 1:16 - Meet Emily 4:12 - Starting a Company with Your Partner 17:50 - Learn More About How They Built Their Businesses 27:33 - Marketing Efforts & Scaling 32:15 - Clubhouse vs. Podcasts 33:54 - Emily's New Podcast 36:05 - Managing it All 40:21 - Recommendations to Her Younger Self 42:37 - How to Find Your Passion 46:24 - Content Recommendations 49:46 - A Millennial Is? 46:59 - A Millennial Should Be? 50:06 - A Millennial Is Not? 51:46 - Connect with Emily Connect with Emily: IG: @emilypadan @findingyourwave @hinterhouse @hinter.studio @bloom.class Sites: www.bloomclass.co www.hinter.com

Ben was born and raised in Toronto and after graduating from McGill, he ventured into the corporate world trying to figure out what he wanted to do with his life. Being a generalist at heart, he always found it exciting to not know his next move or his next role. What would cause many people anxiety, fuelled Ben's passion for knowledge in different areas and drove him to find solutions to multiple problems. After a couple stints in management consulting, he started Feedback App, an app aimed at reducing food waste. He quickly fell in love with the start-up culture, and the opportunities offered by the tech ecosystem. While Feedback App did not work out ideally, the team got acqui-hired by Hopper where they continue to work today. Ben is always interested in a variety of things and projects, which makes him great at innovating and overcoming any challenges that come his way. 01:21 - Meet Ben and Learn His Story 4:54 - Could Feedback's Model Work During the Pandemic? 7:18 - Tips for Evaluating Business Ideas 9:00 - How Can Spending on Marketing Help the Business 10:28 - How to Ensure that You Make the Right Moves 13:18 - VC Funding 15:55 - Options for Learning 19:32 - Finding your Passion 22:28 - Narrowing Down Your Options 22:58 - Dealing with Mental Angst 25:10 - Choosing the Right Opportunities 27:18 - Dealing with COVID and Business Downturns 29:09 - Advice for People Who are Just Starting Out 30:45 - Trends for 2021 34:00 - Resources Ben Recommends 41:25 - Leadership During Difficult Times 43:59 - Ben's Routine 45:00 - Personally Going Through the Pandemic 47:36 - A Millennial Is? 49:20 - A Millennial Should be? 50:56 - A Millennial is not? 52:03 - Connecting with Ben

Alex is the founder of The Copy Posse and the creator of The Copy Posse Launch Pad. She got her start in the marketing world 11 years ago at Mindvalley, one of the world's top online personal growth publishers, where she was part of the executive team that grew the company 3X to over 8 figures in annual revenue.  Since starting her copywriting agency in 2012, Alex has proudly partnered with some of the top transformational authors and brands in the industry, helping them massively increase profits, Customer Lifetime Value and spend ROI through her iconic email marketing campaigns, list monetization strategies and industry-leading sales funnels. Her email marketing campaigns alone have generated well over 8 figures in promotional revenue. In 2019, she launched her copywriting academy, dedicated to helping writers and entrepreneurs dominate their niches with words that work. Through her fast-growing YouTube channel of over 65,000 subscribers, social communities and copywriting programs, she has helped dozens of businesses execute lucrative launches and hundreds of students ignite their copywriting careers. She is also the co-host of the exclusive Flight Club Mastermind, a high-end event for experienced online marketers and entrepreneurs looking to scale their businesses with cutting-edge marketing strategies and conscious collaboration.  Alex Cattoni: Founder of the Copy Posse, on How to Build a Heart-Centered 7-figure Business 1:33 - Meet Alex 4:33- Moving to Malaysia with a startup 6:41 - Starting Her Own Business from Scratch 9:42 - Getting Your First Clients  13:45 - Reaching out to Clients 22:24 - Secrets to Writing Great Copy 24:28 - When to Hire Your First Employee 25:58 - Budget Formula 27:53 - Knowing When to Pivot 29:38 - Social Media Tips 31:54 - Knowing Your Ideal Client 35:44 - Staying Balanced 38:34 - Dealing with Failures 41:23 - Advice to Your Younger Self 44:04 - Resources Alex Recommend 46:23 - A Millennial Is? 46:27 - A Millennial Should Be? 46:33 - A Millennial Is Not? 46:56 - Connect with Alex Connect with Alex: IG @copyposse YT Alex Cattoni Website: www.alexcattoni.com

Anna Lozano is a proud mama of 2 girls, co-Founder of Love Powered Co., the affirmation company and she also owns a side hustle with USANA where she mentors women to become digital entrepreneurs. During the pandemic her family sold everything they own in Oakville Ontario, drove across the country to British Columbia and are exploring, enjoying and adventuring while building their e-commerce businesses and unschooling!  During this episode we discuss Anna's transition from corporate life into full-time entrepreneurship, the struggles and successes on her journey. As well as productivity tips, her secret behind working 3 hours a day, and best practices for starting and running your own business and side hustle. Anna Lozano: Founder of Love Powered Co., Mentoring Others to Become Digital Entrepreneurs 01:19 - Meet Anna & Learn Her Story 06:41 - Anna's Companies 11:05 - Strategy for Success 20:14 - How it All Started 24:34 - Team Members Behind the Success 27:37 - Finding Funding with BDC 30:49 - What would you do differently if you could? 32:12 - Advice for Everyone Who is Just Starting Out 36:10 - Secret Behind her 3 Hour Work Day 43:01 - Upcoming Trends 44:54 - Resources Anna Recommends 46:45 - Anna's New Adventure & Journey 53:03 - A Millennial Is? 53:15 - A Millennial Should Be? 52:22 - A Millennial is Not? 53:41 - Connecting with Anna IG: @_annalozano / @lovepoweredco Websites: lovepoweredco.com - I am affirmations for self-love annalozano.usana.com - high frequency cell health

Steph’s love for storytelling started at a very young age, writing stories and creating small film projects. While attending Ryerson University back in 2014, Steph founded Origins Magazine, a platform that shared the raw realities of entrepreneurial journeys. In 2018, Steph saw the need for audio-first content and fell in love with podcasting as a way for brands to conveniently build strong relationships with their customer base. At that time, she pivoted Origins Magazine to Origins Media Haus, a boutique podcast and video agency focused on helping brands create engaging audio experiences and took the leap into full-time entrepreneurship as CEO. After Origins Media Haus was acquired by Quill in 2020, Steph continued on their team as Head of Production. Success to Steph is continuously finding the edge between growth and balance. During this episode we discuss Steph's entrepreneurial journey, her struggles and successes along the way. She will also share her best tips and how to's on starting a podcast and running a business. There will be so much value, you wouldn't want to miss it. Stephanie Andrews: Entrepreneur and podcaster, helping brands create engaging audio experiences. 2:06 - Meet Steph & Learn Her Story 4:56 - Overcoming Initial Challenges of staring a Business 6:58 - How to Choose the Right Co-founders 10:58 - Going through Acquisition of the Origins Media Haus in 2020 14:36 - Working at Quill 18:51 - Life after Acquisition 22:36 - Growing a Business During COVID-19 27:23 - Tips for Entrepreneurs Who are Just Starting Out 32:59 - The Production Process Details 35:27 - Marketing the Podcasts Tips 42:07 - Working with Brands, Sponsorships & Advertising 47:12 - Tools to Track Growth 50:28 - Resources Steph Recommends 51:48 - 2021 Trends to Watch Out For 53:18 - Advice for a Younger Self 55:45 - A Millennial Is 55:47 - A Millennial Should Be 55:53 - A Millennial is Not 56:42 - Connect with Steph Connect with Stephanie: Website: https://www.quillpodcasting.com/ Instagram: @itsstephanielyn LinkedIn: https://www.linkedin.com/in/stephanielynandrews/