Ep. 16: How to Combat Shiny Object Syndrome

Hey Jabbers welcome to season 2 of Just Another Biz Podcast! This season we’re diving into sales, marketing, strategy and even health tips for all you wedding pros out there. We’re so grateful that you’ve been a part of our first year of podcasting and have loved seeing the reviews and feedback so far. As always please let us know what you want to hear more of and how we can make this podcast even better in season 2 and beyond   Now to today’s episode with our special guest Adriel Nutter from Plann Well. More about Plann Well below:  Solely for Event Professionals: This website/platform is a resource for wedding/event professionals to come together in a space where they can share information and leave reviews, etc. that they may otherwise not want to give potential couples access to! Vendor to Vendor Reviews: This builds rapport among vendors and promotes relationships among wedding markets. Real-Time Availability Calendars: Most vendors are unwilling to share their availability calendars with potential couples but, when polled, all vendors were willing to share their availability with Planners and other fellow vendors. This allows Planners, or other event pros. to search by date for vendors eliminating the time consuming back and forth of "Are you available?" emails and the overall lag time waiting for responses. This also eliminates the wasted time of vendors receiving inquiries for dates they are already booked. Most importantly, this generates business for small businesses with small marketing budgets.  Affordable: PlannWell.com is completely free for Event Planners and priced below $40/month for all other Event Professionals.   With over 17 years of experience in the event industry, Adriel has done it all— from corporate events to non-profits and eventually breaking into the wedding world. She’s planned over 200 weddings and worked every angle of the industry, from catering and bartending to venue coordinating and even as a bride herself. A Texan at heart, now calling South Carolina home by way of Nashville, Adriel has seen the South in all its beautiful glory. Her passion for finding efficient systems led her to create Plann Well, a platform designed to save event planners and vendors time and help them focus on profitability instead of endless email chains. When she’s not busy planning events as the owner of Sutlan + Co., you can find her soaking up the sunshine, indulging in tacos, chocolate, and peaches, or dreaming of the Caribbean.   We hope you enjoy today's episode of season 2 of Just Another Biz Podcast and wedding pros, don't forget to check out Plann Well and get signed up today! 

Hey Jabbers! Today we are chatting about ways to promote your business and how to form relationships without being dare I say annoying to other vendors or feeling spammy online. Gabby and Kari dive into some tips on ways to form solid relationships with those in your industry and to market to your audience without feeling spammy.   Enjoy this mini episode and the final one of the season! We'll be back in the new year with season 2 of Just Another Biz Podcast!  ---  In today's episode we share about one of our favorite platforms, Gusto, to help us run payroll for our business. If you'd like to join Gusto and simplify your payroll for your small business, join by using the link below and get some money back in your pocket! https://gusto.com/i/kari477   Website Instagram for the Pod Instagram for Kari Instagram for Gabby       

Hey Jabbers! On today's episode we're talking about whether discounts should be used as a sales strategy for your wedding business to help it grow. We're answering questions and chatting about things like: When to discount and when you shouldn't. Bill gotta be paid, right! Do people value your services if they're discounted? Do potential clients view your business differently if prices are lower or are discounted?  What are other ways we can enhance the service without losing money? and more! Tell us what you have done and what works for you! If you liked this episode and want to hear more unconventional topics for small biz and entrepreneurs, we would be HONORED if you wrote us a 5 star review on one (or all) of these platforms:   Spotify: https://open.spotify.com/show/4ahBWFS... Apple Podcast: https://itunes.apple.com/WebObjects/M...   ------  Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby     

Hey Jabbers! On today's episode, we're chatting all about how to thank your wedding vendors and tipping etiquette 101. If you're getting married soon or you're a wedding vendor and wondering what’s the best way to thank the vendors and how should you or your couple be tipping them? We got you covered, so let’s dive into best practices and how we can support small businesses with a thank you, a review or a cash tip.    ---  Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby     

On this week's mini episode, Gabby and Kari are sharing some wedding horror stories just in time for Halloween. These stories are from our own experiences over the years and some are quite frightening! Take a listen jabbers, only if you dare! Happy Halloween!  ---  Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby     

On today's episode, we're chatting with Crystal Whitaker about building an inclusive business.    Crystal Whiteaker (pronouns: she/her/hers) is a Leadership Development and DEIB* Consultant specializing in inclusive coaching and consulting, in addition to featuring as a diversity keynote speaker for brands and leaders that care deeply about diversity, equity, inclusion, and belonging. Crystal brings over 15 years of creative, relational, process-driven experience across multiple industries.  She is a self-described "corporate trained, creative hippie” who puts a strong focus on core values to help people elevate their community connections to communicate and lead with clarity and confidence. Crystal is an advocate for leaders and organizations that provide resources and support for healing, particularly in relation to trauma. When she's not working, Crystal enjoys spending time at the beach, connecting with people, and exploring new places. She is also the author of Brave Leadership is a Choice: An Inclusive Guide to Creating Belonging, available wherever books are sold. Her vision is to inspire leaders, educators, and disruptors to embody their values and their purpose to create environments that are brave, collaborative, and inclusive. We hope you enjoy this episode as dive into Crystal's work and she shares how you can make your business more inclusive in very tangible ways.  You can take action today to clarify your brand messaging and leadership commitments with the aligned values guided workbook. You can access it here.    If you'd like to work with Crystal, you can check out her business and inquire with her on her page. https://www.crystallily.co/ Or follow her on Instagram!    ---  Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby     

Hey Jabbers! In today’s episode we’re talking about courses, conferences, mentorships and masterminds that we’ve paid to be in and we’re giving you the 411 and our honest reviews on them. This week's episode is all about us gabbing on what we've done, what's worked for us and what we want to try. We'd love to hear from you on what you've done as well for your biz! Feel free to share with us over on Instagram or send us an email at [email protected].    Here are some of the courses and links to those courses that we've taken!   Irresistible Selling with Maria Bayer  Jenna Kutcher Courses from The Podcast Lab, The Instagram Lab and The Pinterest Lab B-School with Marie Forleo  Social Curator with Jasmine Star  Wedding Summit Series  The Abundance Group  ------ Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby         

On today's episode we are talking about something you never knew you needed to hear about until now. We’re talking about how to navigate the education noise and be conference confident. If you’re like us, you’ve been to conferences, got super pumped and motivated and then went home and didn’t take any action, right? Well that’s changing today with our special guests: Renee Dalo and Amber Anderson from Conference Confident!   About our Guests:  Renée Dalo, founder of Moxie Bright Events and host of Talk with Renée Dalo, is a dynamic entrepreneur with 13 years of industry experience. As a certified Co-Active Life and Business Coach (CPCC), she inspires and educates event professionals, helping them build self-confidence, attract luxury clients, and grow their businesses. Renée is a sought-after speaker, having been the keynote at Wedding MBA 2023 and set to return in 2024 for her seventh year. She has also keynoted NACE Evolve and regularly educates at The Special Event, Alt Summit, Be Sage, and other conferences. Recognized by Honeybook’s 20 On The Rise and BizBash’s Most Influential Event Pros, Renée is set to release her first book, "The Coordination Cure," in 2024. After a decade in weddings and events, Amber Anderson, former owner of HeavenlyDay Events in Austin, Texas, transitioned into coaching others through Refine for Wedding Planners. Hosting the largest Facebook group exclusively for wedding planners, Refine offers courses, templates a podcast and more. Amber is widely published in Brides, Martha, Pop Sugar and more, and speaks at conferences TSE/Catersource, DWHSA Conference as well as various organizations across the country, and has been voted a Top Ten speaker for Wedding MBA. She is known for having radical honesty, often saying what most people are thinking but won’t say, striving to elevate the industry one conversation at a time.   If you want to join Conference Confidant, you can get $50 off with code cc50 by October 10th!    We hope you enjoyed this episode Jabbers and walk away with some tips and some more confidence as you attend your next conference!    ------ Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby     

On Today’s episode we’re chatting all about shiny object syndrome. You might be wondering, what the heck is that? Shiny object syndrome is when someone is distracted by something new and exciting, often at the expense of what they're currently doing. In business, this can manifest as chasing the latest industry strategy, tactic, or advice. This can be a common pitfall for entrepreneurs like ourselves, especially for those that are super creative. For us this looks like new business ideas, new ways to market our brand, a new website or branding and the list goes on and on.   Gabby and Kari are diving into how this affects them and how they combat it within their businesses. Another real and honest conversation about entrepreneurship and all the things that come with it. So let’s dive into how we manage this and make sure we don’t get sucked into it all.   ------ Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby 

On today's episode of Just Another Biz Podcast we're chatting with Kevin Dennis about how to not suck at networking!  You’ve heard us talk about the importance of community in a past episode but today we're getting a little more specific and talking about how to network strategically to build lasting relationships.  Our networking specialist and today’s guest is Kevin Dennis. With over 35 years in the game, Kevin is no stranger to the wedding biz. Kevin is the editor of WeddingIQ and the owner of FantasySound Event Services, a full-service event company based in Livermore, California. Kevin is the founder of the Tri-Valley Wedding Professionals and the Incoming President of the NACE Foundation. He is also the host of two podcasts, Now That I’m Engaged, How Do I Get Married? And Mind Your Wedding Business.   We hope you enjoy today's episode and find some new strategies to level up your networking game!    ------ Today's episode is sponsored by our very own co-host, Gabby, and her Pinterest for Wedding Pros course!   Are you ready to take your business to the next level? If you are a wedding pro and I know there are a lot of you listening, I’ve got just the thing for you – my very own course, the "Wedding Pro's Guide to Pinterest and Blogging"! This comprehensive course is designed specifically for wedding professionals who want to master the art of Pinterest for business. You'll learn everything from keyword research to crafting the perfect pin captions. Plus, there's an entire bonus section dedicated to strategic blogging to help you drive more traffic to your website.   No joke, I literally just got a client inquiry for a Nantucket wedding for 100,000+ budget and when I asked how they found me in my questionnaire, they said Pinterest! Imagine having a steady stream of potential clients finding you online, all because you’ve nailed your Pinterest and blogging game. And the best part? Our listeners get an exclusive 50% off with the code JAB50. That’s right – 50% off just for you! Don't miss out on this incredible opportunity to boost your online presence, attract more clients, and grow your business. Just click the link below to get access to the course today! https://gabbypinkerton.thinkific.com/courses/Pinterest-blogging-wedding-pros   Just Another Biz Podcast with Kari + Gabby  Website Instagram for the Pod Instagram for Kari Instagram for Gabby