The Customer Acquisition Podcast

In this episode I am joined by Elisabeth Schloten, CEO at ECBM to discuss what implications will IoT have on the sales process. You will learn: How IoT will change pricing and billing models for “industry 4.0” companies who historically have sold one-off products How these new billing and pricing models will change sales culture and incentives How industry 4.0 companies need to change their value proposition when they start introducing new pricing and billing models How IoT will affect both direct and indirect sales How marketing departments will be able to make better campaigns as the number of connected devices increases