The Craft Podcast

In this episode, we learn about how kids content is created with Michele Hennessy, Senior Creative Executive at Apple TV+ Kids. 1:25 What creative executives do 3:20 Overview of the creative development process and commonly used terms and functions 6:25 How to get started as a creative executive 10:00 Gaining empathy and experience through various roles in the creative development process   13:00 Breaking down the typical age groups and their characteristics 16:24 What are the business and social impact of investing in kids entertainment   21:15 Balancing entertainment and education in content creation 23:34 Appreciating the craft of different genres 26:11 Explaining the different components of content budgets 30:40 How to get started in the kids entertainment industry   #entertainment #education #streaming #tvshow #kids

In this episode, we evaluate NFTs and their purported benefits through similar examples in gaming history with Dan Felder, Senior Game Designer, Riot Games. 0:00 Intro 1:31 Play to Earn: History (WoW in 2017) vs. Today (Axie Infinity) 7:27 Managing game economies (gold, items, etc.) 10:00 History of IP Interoperability: Amiibos 15:00 Practicalities of IP Interoperability from an established Game Studio's POV 20:00 IP Interoperability vs cross-promotion 26:00 NFT vs. download code and tech behind NFTs 30:00 Ownership scenarios of NFTs 31:20 The value of decentralized databases for games 35:00 Why game studios want to stop supporting games   39:30 What options do communities of web2 games and web3 games have when game devs no longer want to support the games? 42:10 Create-to-Earn Referenced in the show: https://store.steampowered.com/app/327690/Gigantic/ https://www.wired.com/2013/09/diablo-auction-house/ https://variety.com/2019/film/news/sony-marvel-tom-holland-spider-man-1203351489/ https://www.nbc.com/the-office/video/dwights-second-life/3842661 https://www.quora.com/Why-do-professional-poker-players-need-to-be-staked https://www.pcgamer.com/runescape-golden-party-hat-hunt/ https://www.wired.com/2006/02/making-a-living-in-second-life/ Follow us: https://twitter.com/notvert https://twitter.com/Ong_Sensei https://twitter.com/0ptimize5 #gamedesign #NFT

Learn about game design with Dan Felder, Senior Game Designer, Riot Games 0:00 Intro 3:00 What is game design and what types of game designers are there?   6:40 Systems design vs content design 10:00 How to get started in game design as a craft 13:00 Media design, new media, and interactive media 15:00 Storytelling and decision moments 19:00 How game design has changed in recent years 22:23 Using data in game design 25:12 What makes a game designer great? 29:00 General game designer POV on NFTs looking through the lens of history 36:50 Who makes game design decisions? 40:46 Designing board games as an easy way to try game design   Referenced in the show:  https://www.gamedeveloper.com/design/-quot-the-door-problem-quot-of-game-design https://ryanschultz.com/2021/04/24/to-teleport-or-not-to-teleport-teleporting-versus-walking-in-the-metaverse/ https://www.nytimes.com/2009/02/15/magazine/15Battier-t.html https://www.youtube.com/watch?v=fbzhHSexzpY

Learn about DeFi, short for decentralized finance, with Jason Hitchcock, Founder and GP at 4 Moons, LLC. 0:00 Intro   1:01 How and when Jason got into DeFi   2:47 How DeFi has created a new style of crypto investing 7:05 Understanding the relationship between Terra, LUNA, and UST 12:09 What are stable coins? 15:17 What are some DeFi strategies besides stable coin farming? 18:30 What are the risks involved in investing in cryptocurrency? 21:33 Taking an experimental approach to DeFi 23:39 Applying Jason's approach to a specific example (LUNA) 26:59 Crypto in gaming, Avalanche   28:32 The science of fandom and how it relates to crypto/DeFi   Guest: Jason Hitchcock, Founder and GP at 4 Moons, LLC https://twitter.com/JasonHitchcock/   Referenced in the show: https://twitter.com/JasonHitchcock/status/1509090559914295298 https://www.terra.money/ https://www.avax.network/ https://astroport.fi/en https://help.coinbase.com/en/coinbase/getting-started/crypto-education/wrappedluna https://docs.terra.money/docs/learn/protocol.html

Learn about product design with Christie Tang, Product Designer (Gaming), Meta.

Learn about data science and analytics with Mabel Lin, Data Science Manager, Metaverse, Meta.

Learn about leading entertainment brands in Latin America with Luisa Fernández, Head of Gaming Video Creators, Meta.

Learn about international game publishing and operations with Jin Oh, Former President, Worldwide Publishing (Esports, Marketing, Publishing, International Offices, Pub Ops).

Learn about Kevin's journey starting from collegiate esports and jumping recently into crypto/web 3/play-to-earn games as Co-Founder and Co-CEO of AcadArena. AcadArena raised a $3.5MM seed round in December 2021.

Learn about the evolution of esports starting with organized play and leading into broadcasted competitions and tournaments with Alex Charsky, Associate Director, Esports, Ubisoft.