Legal Mastermind Podcast - Presented By Market My Market

Joel Ankney is an Attorney at Ankney Law.Joel works with clients to protect their interests and make informed decisions when buying or selling small businesses. He also helps people start, operate, buy, and sell Main Street businesses and buy, sell, and lease commercial real estate.Ankney Law has helped clients close hundreds of deals in diverse industries. The firm will guide you through your deal by helping you negotiate, draft, and review all deal documents, from the Letter of Intent to the Purchase Agreement to the ancillary Closing documents. Connect with Joel on LinkedIn: https://www.linkedin.com/in/joelankney/Visit Ankney Law: https://www.joelankney.com/On This Episode, We Discuss…Legal Essentials of Buying and Selling BusinessesHow to Market Yourself Effectively Why a Solo Practice Might be the Best Decision for Entrepreneurial LawyersBenefits of Writing a Book on Your Expertise 

Molly McGrath is Founder of Hiring and Empowering Solutions, LLC.Molly has coached, consulted and directed presidents and founders of national organizations and over 5,000 law firms in; executive-level leadership, continuous improvement and team empowerment initiatives to infiltrate new markets, leveraging partner ecosystems and producing profitability.Since 1997, Hiring & Empowering Solutions® has been the only team of management consultants offering hiring and training support to boutique law firms and “solopreneur” attorneys throughout the U.S. Connect with Molly on LinkedIn: https://www.linkedin.com/in/molly-hallmcgrath/Visit Hiring and Empowering Solutions: https://hiringandempowering.com/On This Episode, We Discuss…The Most Common Hiring Mistakes Law Firms MakesWhy Your Receptionist is More Important Than You ThinkPractical Strategies to Improve Client CommunicationHow to leverage digital platforms like LinkedIn for hiring and business development

Robert Scott is the Co-Founder of Monjur.  As a co-founder of Monjur, a cloud-based, AI powered legal solution providing contracts-as-service solutions for the IT industry, Robert leverages his expertise in technology and law to create innovative and efficient solutions for clients. As a managing partner of Scott & Scott, LLP, a leading law and technology services firm, he has over 27 years of experience in handling complex and high-stakes cases involving software disputes, brand protection, IT transactions, and federal court litigation.  Monjur is a cutting-edge platform that automates the drafting, review, and management of legal contracts, saving time and money for IT professionals and businesses. Connect with Robert on LinkedIn: https://www.linkedin.com/in/robertjscott/ Visit Monjur: https://monjur.com/ On This Episode, We Discuss…The Shift from Traditional Legal Service Models to Subscription-based SolutionsAI-powered Contracts-as-a-ServiceHow Intellectual Property Can be MonetizedThe importance of Client Development

How Law Firms Will Win in 2025 Part 2 — Legal Mastermind Podcast hosts Eric Bersano and Ryan Klein discuss the viewpoints and goals that your law firm needs to consider when preparing for 2025 and beyond.  Connect with Market My Market on LinkedIn: https://www.linkedin.com/company/market-my-market Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericbersano/  Connect with Ryan on LinkedIn: https://www.linkedin.com/in/ryklein/ Visit Market My Market’s Website: www.marketmymarket.com/  On This Episode, We Discuss…Effective Public Relations Tactics That Go Beyond Traditional Press ReleasesThe Intersection of Public Relations and SEOTweaking Older Content Using AIBenefits of Working with Specialized Marketing Partners in the Legal Industry

How Law Firms Will Win in 2025 Part 1.Legal Mastermind Podcast hosts Eric Bersano and Ryan Klein discuss the viewpoints and goals that your law firm needs to consider when preparing for 2025 and beyond.Connect with Market My Market on LinkedIn: https://www.linkedin.com/company/market-my-marketConnect with Eric on LinkedIn: https://www.linkedin.com/in/ericbersano/ Connect with Ryan on LinkedIn: https://www.linkedin.com/in/ryklein/Visit Market My Market’s Website: www.marketmymarket.com/On This Episode, We Discuss…How To Capitalize on Evolving Digital TrendsWhy SEO is Just One Part of the PuzzleHow Law Firms Can Adapt to Changing Demographics and Digital References  Market My Market’s Blueprint for Sustainable Law Firm Growth

Kyle Hebenstreit is the CEO of PMP (PracticeMadePerfect).For more than 15 years, PMP has partnered with consumer law firms to help them reach more clients through our marketing and website management services. They focus on the business of law, so their clients can focus on the practice of law.From Broadcast TV and Paid Search to Streaming, Website Management, and everything in between, they have the tools to reach prospective clients at every stage of their decision-making journey.Connect with Kyle on LinkedIn: https://www.linkedin.com/in/hhebenstreit/Visit PMP (PracticeMadePerfect): https://www.pmpmg.com/ Trial Lawyers Summit: https://ntlsummit.com/On This Episode, We Discuss…Importance of Multi-platform MarketingCustom Marketing Strategies The Importance of Setting Clear Expectations with ClientsEmbracing New AI Tools While Maintaining a Human Touch

Jeff Hampton is the Owner of YouTube Rainmakers and the Founder of Fulgham Hampton Criminal Defense Attorneys and STR Law Guys. Jeff is a seasoned entrepreneur and YouTube growth strategist with a passion for helping lawyers, financial experts and professional service businesses thrive.  With his expertise in managing two successful law firms and training other lawyers to grow their businesses through YouTube, he can guide you in optimizing your online presence and leveraging digital tools to drive success. Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jeff-hampton-212ba218/Visit YouTube Rainmakers: https://www.youtuberainmakers.com/Visit Fulgham Hampton Criminal Defense Attorneys: https://www.fhlawgroup.com/ Visit STR Law Guys: https://www.strlawguys.com/  On This Episode, We Discuss…Producing Content That Resonates with Potential ClientsSecrets to Building Visibility and Trust Through YouTubeBalancing Long-form and Short-form Videos on YouTube to Create Brand AuthorityHow to Create Evergreen Content that Drives Revenue

David Matthews is the Firm Founder of Matthews and Associates.  David has been chosen through US News & World Report as one of the Best Lawyers in America from 2016-2023 and repeatedly voted by his peers as one of the top trial lawyers in the country.  He has tried more than 175 cases to verdict and helped injured people across the country attain some of the largest verdicts or settlements in pharmaceutical litigation against the makers of such drugs as Phen-Fen, Rezulin, Vioxx, and Bextra-Celebrex.  Connect with David on LinkedIn: https://www.linkedin.com/in/david-matthews-a3a51811b/  Visit Matthews and Associates: https://www.thewagstafflawfirm.com/  On This Episode, We Discuss…How the Landscape of Mass Tort Litigation has Evolved Over the YearsComplexities of Pharmaceutical LitigationStrategic Elements of Mass Tort LitigationCamp Lejeune Water Contamination Case

Mary Blackiston is a Conversion Copywriter and Google Ads Conversion Strategist.Mary helps law firms and service-providers bring in more qualified leads and clients. With tailored Google Ad strategy and empathy-driven messaging. Messaging that combines data, voice of customer research and psychological tactics.She delves challenger-deep until they know your brand and customers inside and out and Am able to get Inside their heads, think like them, and speak their lingo. Then she’ll craft empathy-driven copy that hooks readers’ attention from the get-go — and has them nodding their heads all the way down the page. Connect with Mary on LinkedIn: https://www.linkedin.com/in/marybblackiston/Visit Nomad Copywriting: https://nomadcopywriting.io/On This Episode, We Discuss…What Makes Writing PowerfulHow More Personal, Approachable Language Can Build Trust Common Mistakes Law Firms Make with Google AdsSocial Media and Copywriting

Mike Mellor is President and Founder of 742Advisors.With over 20 years of experience in marketing and business development for professional services firms, Mike recently launched a legal marketing consultancy called 742advisors which is focused on helping smaller and midsize firms to improve their bottom line.He is passionate about reducing marketing bloat and waste, implementing strategic plans, supporting business development efforts, creating referral relationships, and leveraging my expertise (and network) to earn market share for my friends and clients.Connect with Mike on LinkedIn: https://www.linkedin.com/in/michaelmellor/Visit 742Advisors: https://742advisors.com/On This Episode, We Discuss…Transforming Small and Midsize Firms' Marketing Processes How Law Firms Can Use Internal Data to Their AdvantageWinning Clients in a Competitive MarketCRM systems