The Skindustry

Piping Hot Tea from the House of CommonsHave you seen the posts flying round about the new parliamentary report on hair and beauty and wondered whether you need to panic? 👀 I’ve read all 89 pages so you don’t have to, and in this episode I’m spilling the tea on what’s actually in it and what it means for us as skin specialists ☕️ I’m explaining the red, amber and green licensing system in plain English, plus the one big question we’re all waiting on: will peels and microneedling need a healthcare professional to supervise them? I’m also sharing the good news I don’t think enough people are talking about, including recognition for experienced practitioners and protection for small, female-led businesses (did you know 85% of businesses in our industry are female-owned?).And yes, it turns out ballpoint pens are more regulated than a lot of beauty products 🙃🙂 You couldn’t make it up.In this episode:Why this is a report and not a new law, so nothing changes tomorrowThe red, amber and green licensing system, explained simplyWhy peels and microneedling are the ones to watchHow experienced practitioners could prove their skills without starting from scratchOne national licence, and the end of the postcode lotteryWhat’s likely coming: insurance, training standards, ingredient lists and patch testingWhat it means if you import professional products from abroadKids using acids and retinols, and why our role as experts matters more than everMy six things to do right now, including why you shouldn’t book a course out of fearCome and tell me over on Instagram at @theskindustry_ whether this has put your mind at ease or whether you’re still worried, and send this episode to a skin friend who’s been panicking in the group chat.

How many reels have you got sitting in your drafts right now because you’re worried what people will say? Whether it’s another skin specialist stitching your post, the girls from school slagging you off in their group chat, or you just overthinking it until you don’t post anything at all, I’m getting into all of it in this episode 👀 I’m sharing my honest thoughts on the whole stitching trend (not one I’m a fan of, I’ll be honest), why it’s an if and not a when, and why the people laughing at your reels really aren’t worth a second of your time. Come on, you’re out there building a business and they’re sat in a group chat. Who’s the one winning here? 🙄 I’m also giving you loads of easy content ideas for when you’re stuck, plus how to get so much more out of your client journeys than just a before and after.In this episode:Why the fear of what people think is holding you backMy take on skin specialists stitching each other, and what to do if it happens to youWhy it’s an if, not a whenThe group chat crew, and why they’re not worth your energyWhy posting something always beats posting nothingEasy content ideas for when you’re stuckHow to turn a client journey into more than just a before and afterTrends: worth doing, but not your whole strategyYour challenge this week is to post that thing you’ve been sitting on. Then come and tell me about it over on Instagram at @TheSkindustry_ , and if this episode gave you the push you needed, send it to a friend who needs to hear it too.

The piping hot tea is ready ☕️ 👀 Over the last week I've spoken to skin specialists who were pressured into signing up, told to take out loans to pay, and refused refunds when the coaching wasn't what they'd been sold. I've been there myself. In this episode I share two anonymous stories from practitioners, my own experience, and the questions to ask before you invest in any coach.In this episodeWhat's happening in skin specialist coaching right nowThe sales tactics to watch for, from pressure to being told to borrow moneyTwo anonymous accounts from skin specialists, plus my own experienceTestimonials and money-back guarantees that aren't what they seemThe questions to ask any coach before you payBefore you invest, ask:Exactly what's included, and who will actually coach youWhether it supports your specific business and goalsWhat the refund policy says in writingAnd take your time, A good coach will never rush you.The Black Friday Launch Guide is hereAt the end of the episode I finally told you what I've been building since summer. It's a step-by-step guide to planning a Black Friday that fills January and February, without discounting the work you're best at.You'll work out who your offer is really for, how to warm up your audience from October, and how to build offers that are sold in November and redeemed in the new year.On sale: TODAYWe start: Monday 19 October Find out more about the guide here.Connect with Paige The Skindustry Instagram Foxie Skin ClinicIf this episode helped, share it with a practitioner who's thinking about investing in coaching 🤍 

This week I'm telling you all about why my Black Friday's flopped 😥 A couple of regulars booked, a few likes from people who were never going to come in, and then January arrived with barely anything in the diary. In this episode I'm telling that story properly, because the three mistakes behind it are the same three I see clinics make every single November.I'm going through each one, why December was never the month that needed saving, and the one question every client is asking in their head before they book. If you can't answer it, no discount will save you.Same clinic, same me, same clients. The only thing that changed was the plan.In this episodeThe Black Friday that flopped, and what January looked like afterwardsMistake one: discounting the treatment that was already busyMistake two: starting five minutes before Black FridayMistake three: selling to people who don't know you yetWhy December fills itself, and why January and February are the months your offer should be built forThe one question to ask before you put any offer togetherWhat I'm doing differently this year, and a hint at what I've been building over the summerYour homework this weekWrite down who your Black Friday offer is actually for. One person, described properly. Not "women who want good skin" but who, specifically?Next Monday - I tell you what I've been building. If you want to hear it before the episode goes live, the VIP WhatsApp group gets it first 📱 Join the VIP WhatsApp group  ⬅️ Connect with Paige Instagram Foxie Skin ClinicIf this episode landed, share it with a clinic owner who's still planning Black Friday the week before 🤍 

This week I’m joined by Ella from @ell.skinn, acne specialist and the woman behind a hugely successful virtual acne programme that’s producing some seriously impressive transformations 👀We chat about Ella’s journey into the skin industry, how she found her niche in acne and how her business has evolved as she’s become more specialised.A BIG part of this episode is virtual acne programmes - how Ella runs hers, what actually happens behind the scenes, how she supports her clients remotely and, most importantly, how she’s getting incredible results without relying solely on what happens inside the treatment room.We also get into the business side of it all: niching down, building something outside of traditional appointments, managing virtual clients and creating a business that isn't completely dependent on physically treating clients all day.And we talk about something I think every skin therapist needs to hear - what actually makes you better at your job. Continuing to learn, asking better questions, understanding what's happening beyond the surface of the skin and becoming a therapist who can look at the bigger picture rather than simply reaching for another product or treatment.If you're a skin therapist who wants to specialise in acne, improve your results, introduce virtual support or simply become better at what you do, there are SO many takeaways from this conversation. 🎙️🤍Follow Ella: @ell.skinnFollow the podcast: @theskindustry_

This week’s episode is a little different. There are no business lessons, skin education or groundbreaking strategies… just 40 minutes of me yapping about the absolute chaos of moving house 😂It has now been 10 days since we picked up the keys and, thanks to some very unwanted visitors, we’re still not actually able to live there.Throw in the wrong keys, faulty locks, my dog becoming unwell and one problem after another, and it’s safe to say this move has tested every last bit of patience I have 🙃 So grab a cuppa and settle in for a very honest, very unfiltered life update as I talk you through everything that has gone wrong and how I’m attempting not to completely lose my mind.Sometimes you don’t need an educational episode. Sometimes you just need a good yap 🤍Next week, we've got the incredible @ell.skinn on talking all things virtual acne programmes - this is one you don't want to miss!

What if your skin business could continue making money even when you weren’t physically in the clinic? 👀For 12 years of being self-employed, taking time off always came with financial stress. Before every holiday, I would spend weeks saving, squeezing extra clients into my diary and worrying about how I was going to cover the income I’d lose while I was away.But this time was completely different - all because I had created additional income streams that weren’t completely dependent on me being in the treatment room 🙌 The day before my holiday, I created an e-book for skin specialists all about cortisol and the effect it can have on acne. It cost me nothing but 3 hours of my time, I didn’t even launch it across my social media, and it generated £750 in just three hours. The best part? That resource now exists forever and can continue making sales without me having to create it again.In this episode, I’m breaking down:✨ What passive income actually means✨ How skin specialists can create it✨ The different types of digital products you could sell✨ How much money you could realistically make✨ The systems you need running in the background✨ Why your knowledge is more valuable than you realise✨ How passive income can help make your business more “bomb-proof”✨ The honest reality of creating income that isn’t tied to your treatment diaryI also share how my digital resources and virtual Acne Blueprint programme allowed me to go on holiday without money stress for the first time in my entire self-employed career.This isn’t about giving up the clinic or making money without doing any work.It’s about creating something valuable once, setting up the correct systems and allowing your business to continue earning while you’re treating clients, enjoying a day off, sleeping or lying beside the pool 🌴If you’re tired of knowing that the moment you stop working, your income stops too, this episode might completely change the way you think about your skin business.Listen now, share the episode to your stories and tag me at @theskindustry_ and @foxieskinclinic 🤍

If showing up on social media feels harder than usual right now, you’re definitely not the only one.So many skin specialists are feeling stuck in a content lull. You’re spending hours thinking about what to post, questioning whether anyone is even seeing it and wondering how you’re supposed to stay consistent when your content doesn’t seem to be bringing in new clients.In this episode, I’m talking honestly about why social media feels so overwhelming at the moment and how to get yourself moving again without putting even more pressure on yourself.We’re covering:• How to work through a creative lull when you feel completely uninspired• Why posting more content isn’t always the answer• What makes content effective when you want to attract new clients• How to create posts that speak directly to the people you want to work with• Why your content may be getting engagement but not converting into bookings• How to stop overthinking every post and start creating with more intention• Why content isn’t the only way to grow your business• How to find and connect with potential new clients through your DMs• The difference between starting genuine conversations and sending cold, salesy messagesYou don’t need to go viral, post every day or force yourself to constantly come up with brand-new ideas. You need a clearer strategy, content that speaks to the right people and the confidence to actively create opportunities instead of waiting for clients to find you.If you’ve been feeling invisible online, comparing yourself to everyone else or wondering whether there’s any point in posting anymore, listen to this episode before you give up.If you enjoy the episode, share it on your stories and tag @theskindustry_ and @foxieskinclinic so I can see you’re listening 🩷✨

This week on The Skindustry, I'm joined by Functional Skin Practitioner and educator, Faye Knox, to explore why skincare alone isn't always enough when it comes to clearing acne and other chronic skin conditions.We dive into what a functional approach to skin health actually looks like, how internal factors such as stress, hormones, gut health and lifestyle can influence the skin, and why so many clients continue to struggle despite trying every product on the market.Faye also shares her journey into functional skin health, the inspiration behind creating The Functional Skin Academy, and why she believes education is key to raising standards within our industry.We discuss:• What a functional approach to acne really means• Why skincare and facials aren't always enough on their own• The biggest root causes Faye commonly sees in acne clients• The role of stress, the nervous system and overall health in skin healing• Whether every skin specialist should be offering blood testing and functional health support• The gaps in traditional skin education• What it takes to become a truly great skin practitioner in today's industry• The future of functional skin health and where the industry is heading nextWhether you're a skin professional looking to deepen your knowledge or someone navigating your own skin journey, this episode is packed with valuable insights and thought-provoking conversations.Don't forget to tag us in your stories if you're listening, and let us know your biggest takeaway from the episode 🎙️ Follow Faye: @fayekface & @functionalskinacademyFollow the podcast: @theskindustry_Follow me: @foxieskinclinic🤍 

This week's episode is a little controversial… 👀Blood testing has become one of the biggest trends in the skin industry, but do I believe every skin specialist should be offering it?Absolutely not ❌ In this episode, I'm sharing my thoughts on why blood tests are a tool, not the treatment, why I don't believe you need them to become an incredible skin specialist, and why I choose not to publicly share the lab company I use.We talk about the pressure social media creates, why competence should always come before access, and why mastering acne should come long before introducing blood work into your clinic.Whether you're an acne specialist, a facialist, or simply feeling like you're falling behind because everyone else seems to be offering blood tests, this episode is for you.Inside this episode, we cover:✨ Why blood tests don't actually clear acne✨ Why you should be able to achieve results without them first✨ The huge responsibility that comes with interpreting biomarkers✨ Why I keep my lab provider private✨ Why not every skin specialist needs blood testing in their business✨ The danger of comparing yourself to what everyone else is doing✨ An exciting announcement 👀 If you've ever found yourself wondering whether you need to offer blood tests to be taken seriously in this industry, I hope this episode gives you permission to stop chasing what everyone else is doing and focus on becoming exceptional at what you do best.🎙️ Follow The Skindustry for weekly conversations on skin, business, mindset and everything in between.Instagram:@foxieskinclinic@theskindustry_