Forget becoming an influencer.
This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.
No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.
Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.
New episodes ship out Mondays along with short, business hotseats every Wednesday.
503 Episodes



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