Photography can be overwhelming if you don’t have an efficient system for it. But it is possible to have an efficient system for it! And if you don’t believe on that - because you’ve been totally exhausted and frustrated by the google search results so far... Well, I’ve asked a few past students to share their experiences today on the podcast.
If you are a maker looking to create your own efficient photography system, than be sure to join me in our Free LIVE Webinar next week! You can reserve your seat by clicking here (or going to https://www.makersplaybook.com/instagram-photography)
More episodes from "The Maker's Playbook"
Episode 211 - The Importance of a Consistent Photography Style
26:07The Big Announcement: We've added ONE MORE Free Webinar about the 4 Most Common Instagram Photography Mistakes (and how to avoid them. Yes, even with your cell phone). Click here to reserve your seat for this LIVE class on January 26th at 2:30pm CST. Today, my photography tips come directly from a recent email conversation I was having with another maker about how things “should” look on Instagram. As in, do all of your photos have to have the same colors so the feed looks cohesive? Do you need to have a pattern to your posts? At the heart of all of these questions about the look of photos and the flow of a feed on Instagram to me was one thing: Your Style. Because the specifics of whether or not you have a pattern or whether or not it’s all one color, are less important than making sure everything feels cohesive together. Cohesion is what creates that professional feeling. And the way for things to feel cohesive is to harness your own unique BUT consistent style. Funny enough, this is a conversation that sprang up out of our course, the Maker’s Photography Styling System, in a way I didn’t actually plan for so I've invited a few past students to join me and explain their experiences on this episode.
Episode 210 - Creating an Efficient Photography System
34:06Photography can be overwhelming if you don’t have an efficient system for it. But it is possible to have an efficient system for it! And if you don’t believe on that - because you’ve been totally exhausted and frustrated by the google search results so far... Well, I’ve asked a few past students to share their experiences today on the podcast. If you are a maker looking to create your own efficient photography system, than be sure to join me in our Free LIVE Webinar next week! You can reserve your seat by clicking here (or going to https://www.makersplaybook.com/instagram-photography)
Episode 209 - Being a Business Owner with Curt Hammerly
58:44Have you ever thought, "If I only had a larger Instagram following then..." But have you thought about what it would really take to do that? How many hours it would take to create the content to grow that audience? There's no one that knows that reality much better than the one and only Curt Hammerly of Hammerly Ceramics. And as Curt mentioned at the end, crucial to all of this is good photos! So if you are looking for a resource SPECIFIC to ceramicists and makers on how to take better photos, then be sure to sign up for my Free Live Webinar on the 4 Most Common Instagram Mistakes. Click here to sign up.
Episode 208 - The Perks of Disparate Life Experiences with Kisha Reed of Peaks Candles
46:03Our final new interview episode before a little holiday and end-of-year break is an insightful one. So often all of us can feel like we're behind... As if we could be so much farther along with our making practices or small business had we only known 10 years ago that this is what we were going to want to do. But what if all those disparate life experiences are actually creating the precise set of skills you might need in the future to in fact launch your business? In big and small ways, that's precisely what's been true for Kisha Reed of Peaks Candles. On this episode, she and I chat about the unintended benefits of having worked and studied on a variety of topics, as well as the perks of quietly launching a business. We won’t have any new episodes over the next 2 weeks as we take a little mini holiday break, but if you want to be sure not to miss our kick-off to 2022 then sign up for the newsletter by visiting makers-playbook.com/newsletter. You are not going to want to miss it!
Episode 207: Crafting a Life that Works for You with Bryan Hopkins
1:10:31I've heard it said more than once by makers of many kinds: Being a self-employed artist isn't a job you turn off. It's more a way of life. There are certain choices we can make that can make life more stressful or more in tune with the kind of business (and making practice!) we want to have. This approach to building a life came up once again in my conversation this week with Bryan Hopkins. Have makers you'd love to hear on the podcast? DM me @themakersplaybook on Instagram with any of your suggestions! I'd love to have them. If you don’t want to miss out on a single episode, then be sure to go to makers-playbook.com/newsletter to sign up for our email list and be alerted when new episodes are released. Or you can just DM me your email address while you send over those suggestions for who I should interview next.
Episode 206: Why Your Sales Results have Nothing to do with the Value of Your Work
32:35It's the holiday season and makers around the world are hustling to get their listings online and take advantage of increased sales during this time of year. But what if your sales aren't going as planned? What if you haven't sold as much as you'd hoped? What if you haven't sold ANYTHING? What does it all mean? On this solo episode of the podcast, I'm talking about 2 words that get a bad reputation in the arts - sales & marketing. If taking photos for all of those online listings is exhausting to you, be sure to download our free Photography Cheat Sheet for a quick to implement 3-step process for taking better photos faster, even if you're just using your cell phone. Download it here: https://makers-playbook.com/learn-photography-for-ceramicists And if all of the business decisions I dig into on this episode start to feel overwhelming, then download the Quick Guide to Smart Decisions here to help ease the burden. As always, I'm only a DM away on Instagram @themakersplaybook if you have any questions!
Episode 205: Succeeding by Specializing with Matt Katz
52:24Is there a singular aspect of your craft that you love above every other step of the process? For the ceramicists that are listening, there are SO many steps to our process! Making clay, building or throwing, trimming, glazing, firing... And there's seemingly endless options within any given one of those steps. How are we supposed to become proficient in all of these things?! Well, today's guest on the podcast would argue - Maybe you aren't? --- If you are struggling with photographing the gorgeous glazes you create after you learn all the non-magical properties of chemistry from Matt, then send me a DM @themakersplaybook and let’s chat. Or if you immediately need a more consistent way to photograph your work, RIGHT now (because you’re supposed to be updating your shop for all those holiday sales and it’s crazy overwhelming) click the link below to grab our FREE CHEAT SHEET for 3 simple and fast steps to kickstart taking better photos, even if you are only using your cell phone. Download the Cheat Sheet here: https://makers-playbook.com/learn-photography-for-ceramicists
Episode 204: Building a Commissions-based Business with David T Kim
56:14When I first started this podcast I wanted to make sure that we had a diverse breadth of stories. In fact, it was paramount to the focus of what this podcast would be. I was looking out onto the internet for how other ceramicists and makers made a living from the things they make, and all I really saw was one example - people hustling on Instagram to grow an audience, push that audience to Etsy or an online store, do a massive shop update, then lose their minds with packaging and shipping for a couple of days, and do it all over again. There had to be other options out there, and thus… The Maker’s Playbook podcast was born... And on this week's episode, I'm excited to be filling a gap we've had in our interviews! This week I chat with David T Kim, an independent, full-time ceramicist, living and working in Chicago, focused predominately on creating custom work for some of the greatest restaurants the city has to offer. For full show notes visit: https://makers-playbook.com/podcast Download our Free Photography Cheat Sheet by clicking here. Haven't heard of the Cheat Sheet? It's a PDF with literally 3 quick and easy steps to ensure you have more consistent, professional-looking photos, even if you are only using your cell phone. In other words, it's exactly what you need to quickly start taking better photos for all of those holiday shop updates you are in the middle of right now. Stop wasting your time fighting your camera (or cell phone) and download the Cheat Sheet now!
Episode 203 - Life after the Great Pottery Thrown Down with Rosa Wiland Holmes
51:25Have you ever thought to yourself, "well, if I had that many followers, than I could sell more and quit my full-time job. Getting more followers is the solution to all my small business dreams!" Or perhaps, you've been watching a bit of TV and thought, “Well, if I was on the Great Pottery Throw Down, I could quickly increase my audience size, sell loads of pots, quit my full-time job and all of life's problems would be solved!" So, the question is: Is that the key to success? A big break like that? Well, today's podcast guest has some firsthand experience (and perhaps, some surprising insights). Figuring out the tangible, tactical, pragmatic details of how to build a business that suits your life is full of decisions after decisions - Etsy vs. your own website, Instagram vs. TikTok, making the work tons of people want after watching you on TV vs. making the work you actually want to make! The list is endless. Whether you are side hustling or full time, whether you’ve started selling your work online or are simply listening to these conversations dreaming of the day you might start selling your pieces… Snag our Savvy Owner’s Quick guide to Smart Decisions to help guide you through all of those recurring questions and decisions you have to navigate when considering how to build a business that best suits your life.
Episode 202 - On Crafting a Business to Suit Your Life with Greta Michelle
51:27So often I hear makers talk about what they “should” be doing. How they “should” start posting on Instagram or “should” sell at markets, or “should” sell online. But how many of us have stopped to consider what we prefer? What suits us the best? What is the route in business that is most natural to our personalities and our personal lives? Greta Michelle is crafting a business that not only suits her life, but also beautifully uplifts other local businesses from her home of Trinidad & Tobago. Listen in to this episode to get your own brainstorming started on how you might be able to partner with some of your favorite local small businesses to help support each other! Figuring out the tangible, tactical, pragmatic details of how to build a business that suits your life is full of decisions after decisions - Etsy vs. your own website, Instagram vs. TikTok... The list is endless. Whether you are side hustling or full time, whether you’ve started selling your work online or are simply listening to these conversations dreaming of the day you might start selling your pieces… Snag our Savvy Owner’s Quick guide to Smart Decisions to help guide you through all of those recurring questions and decisions you have to navigate when considering how to build a business that best suits your life. Get the guide by clicking here.