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Every December, entrepreneurs say they’ll “figure it out after the holidays.” But let’s be honest, waiting until January to plan your next move keeps you stuck in the same cycle year after year. If nothing changes, nothing changes. Reflection and strategic planning aren’t optional if you’re serious about growth: they’re leadership decisions.

In this episode of The Real Truth About Business, Michelle shares why the most successful service-based business owners treat year-end reflection as a non-negotiable. She dives into why assumptions and emotions can’t drive your strategy, how to analyze what’s really working, and why having outside perspective is key to creating a plan that actually delivers results. You’ll also get a peek into her annual Reflect, Refocus, Reignite planning experience and how it transforms her clients’ revenue and clarity every year.

Whether you’re a coach, consultant, OBM, VA, designer, copywriter, or ADHD entrepreneur, this episode will help you shift from reactive hustle to intentional CEO thinking, so you can enter 2026 with clarity, focus, and a plan that works.

You’ll learn:

  • Why reflection and planning aren’t optional for real business growth.
  • How to stop building your business on emotions and assumptions.
  • The role of data and analysis in creating a sustainable strategy.
  • Why doing planning with others accelerates insight and results.
  • How to create space for creativity and smarter decision-making.

This is the real truth about business growth, especially for neurodivergent service providers who crave clarity, structure, and results without falling for every trend online.

Links referenced in this episode:


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Here's your Next Steps:

  1. Take the "Where's the Gap in Your Business Strategy" Quiz
  2. Connect with Michelle on LinkedIn, Instagram, Threads or Facebook
  3. Visit my website to learn more and apply for the Focused Visionary Accelerator
  4. Sign up for my newsletter - Sunday Morning Brew - delivered every Sunday at 6 am

About the Host:

Michelle DeNio is a business strategist and growth advisor for service-based entrepreneurs, especially neurodivergent and ADHD business owners. Creator of the Focused Visionary Accelerator and host of The Real Truth About Business podcast, she helps clients simplify, focus, and grow sustainably. With...

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