Goal Setting - how a stationery freak mixes analogue and digital tools for goal setting

It’s the last Stationery Freaks episode before Christmas, and after a slightly chaotic month we’re back with a free-form catch-up full of notebook temptation, planning experiments, and advent calendar joy.Helen reviews two very premium stationery advent calendars — Martha Brook(s) and Tom’s Studio — including what you actually get, which one feels more “decorative vs functional,” and the one item she absolutely refuses to touch (again). Rob shares his new structured SmartPlanner time-blocking experiment (and why he’s moved from pen to pencil), an everyday-carry bag confession featuring nine notebooks, and an early idea he’s calling The Wallpaper Method: learning notes on a giant scroll.We also chat about “analog wellbeing,” why January is peak notebook season, end-of-year reflection (hello, Collins ledger), and what we’ll be tackling in the first episode of 2026.

In this special on-the-road episode, Rob and Helen meet in person for the first time in almost six years — to celebrate Mark+Fold’s 10-year anniversary at their Brick Lane pop-up. Recorded between a noisy East London bar and the beautifully minimalist Mark+Fold shop, this episode is a blend of celebration, nostalgia, and stationery-fueled creativity.Apologies for some of the audio quality - London doesn't have many quiet bars and restuarants!You’ll hear:The Stationery Freaks origin story — how a shared love of pens and notebooks sparked a 7-year podcastWhy Mark+Fold’s aesthetic hits so deeply for creativesHow notebooks help ideas become real — from novels to meetings to filmsWhat Helen did and didn’t buy (and what Rob tried to encourage…)Plus two brilliant spontaneous mini-interviews:Terri, a writer whose tiny handwriting and Bangkok-sourced micro-nib pens inspired us bothVicky, a second-generation bookbinder behind the stitching of Mark+Fold’s planners and notebooksIt’s a celebration of longevity — Mark+Fold’s 10 years, Stationery Freaks’ 7 years — and the creative habits, tools, and people that keep us all moving from idea → creation.Links & MentionsMark+Fold Pop-Up Shop – Open until 25th November 2025 - Find the store at 228 Brick Lane, London, E2 7EEMark+Fold Monthly Planners & NotebooksChoosing Keeping (London stationery shop)Blackwing PencilsHobonichi Techo & A6 notebooksOxford Notebooks & Yellow Legal PadsKey Moments00:00 — Meeting in person for the first time in years 03:10 — Why Mark+Fold’s design philosophy resonates 07:40 — How the Stationery Freaks podcast began 14:00 — Why we record even when the audio is imperfect 18:30 — What we learned from early listeners & global analytics 22:50 — Interview with Terry (writer + micro-nib pen enthusiast) 30:40 — Interview with Vicky (bookbinder who sews Mark+Fold’s planners) 38:00 — Live from the shop floor — Helen “lightly shopping” 46:00 — Reflections on creativity, tools, and 10 years of making things

Household stationery isn’t “our precious pens and paper in our study” — it’s the everyday tools that keep a home ticking. We talk freezer-proof labels, kitchen whiteboards, year-at-a-glance calendars we forget to update, junk-drawer essentials, elastic bands vs Velcro ties for cables, and even a full Kanban wall system that helps a building business run. Plus: Magic Click (a colour-pen system we need help decoding), why shrink-wrap on notebooks should be illegal, and the enduring magic of handwritten notes in old recipe books.What We CoverLabelling the real world: freezer labels that don’t fall off, pens that actually write on them, and why chalk pens disappointed.Whiteboards at home: revision, “blurting” study technique, and why office whiteboards triple in size the moment they enter a house.Family calendars: wall planners vs Google Calendar; how to stop answering “What’s for tea?” 47 times.The junk drawer: string, Sellotape ends, last 3 Post-its, elastic bands—and occasionally £40.Cable wrangling: elastic bands vs Velcro ties (and cats stealing the Velcro).Kitchen Kanban: a visual, Post-it based board for a builder’s workload (columns from “mentioned” to “invoiced”).Notes on doors: Berlin-style paper rolls to leave messages (and why phones killed the habit).Measuring kids’ growth: doorframe ticks vs logging in Apple Notes.Sticky label removal: we’ve tried dishwasher runs, washing-up liquid, alcohol… still tacky! (Your hacks welcome.)Brands behaving oddly: a Moleskine “travel case” too small for a Cahier; shrink-wrapped notebooks you can’t test.Why we love marginalia: old cookbooks and Reader’s Digest repair manuals with handwritten tweaks.Content recommendations: Andrew Huberman’s interview with Steven Pressfield (resistance, turning pro, doing the work).Event tease: Rob & Helen at a November stationery event (with a shop… send help).Listener Shout-OutsLisa (In Berlin, in a kitchen): topic idea + brilliant list — thank you Lisa!Nat: for sending Magic Click (and introducing us to Barbara Thames’ creativity/play angle).Anonymous newsletter supporter: your generosity genuinely helps keep this ad-free. Thank you!Resources & MentionsMagic Click colour-pen system — creator Barbara Tammes (if you’ve used it, tell us how!).Label makers: DYMO.Notebooks & shops: Moleskine, Waterstones, Dingbats (reporter), Tom’s Studio (pens & inks).Other: Vinted (finds), Nokia notebooks at a conference, Reader’s Digest Repair Manuals, The Newt (Somerset).Podcasts: Steven Pressfield — The War of Art, Turning Pro; Dr Andrew Huberman interview with Steven Pressfield.Where to Find UsNewsletter & archive: stationeryfreaks.com → SubstackInstagram: @stationeryfreaksukSay hello / ideas: via the website or Insta DMs

In this episode of Stationery Freaks, Rob and Helen dive into the world of rituals and routines, exploring how our favourite stationery tools (along with time and space) can transform tasks into meaningful, mindful moments.Helen discovers other writers are now using Blackwing pencils in her writing class. Rob spent so little time choosing which notebook to use for a business book he's writing (the Rhodia A4 notebook) - that he wonders what is wrong.Rob and Helen also receive a very awesome poem in Zine format from previous guest, Richard. Very cool - check out the newsletter to see photos of it. Check out the interview with Richard about all things Commonplacing.  Rob and Helen discuss the difference between routines (habitual efficiency) and rituals (intentional, mindful practices), and share tips for using stationery to create focused, productive, and inspiring workflows.Also covered :Hobonichi planners and the art of intentional notebook selection + staggering shipping costs!Mark + Fold notebooks for capturing learning and ideasTypewriters for slow writingHow music - from Helen's Gregorian chants and heavy metal, and Rob's HipHop and EDM - can trigger creative flow and rituals (some playlists in the newsletter!)The ideas, thoughts and psychology behind ritual, habit-stacking, and productivityIf you love the feel of ink on paper, the smell of fresh notebooks, the way the pages turn and the joy of creating meaningful routines and rituals with stationery, give this episode a listen. There is also ramble chat about tea and coffee, secret hidden rooms and tunnels, and books about squirrels.Why not check out the newsletter too - https://stationeryfreaks.substack.com/

In this episode Rob and Helen dive deep into their latest stationery hauls — from Japanese Sailor pens and Tom’s Studio Wren to Martha Brooks advent calendars and Zebra limited editions. Plus: writing contest success, notebooks you’ll never dare write in (that are ridiculously expensive), and a new digital note-taking tool that’s winning Rob over. Helen refuses to talk about her sticker addiction and Etsy is properly off the table for conversation.Helen is already buying advent calendars....in September. Rob is trying not to buy anything else, he's changed.We chat about digital tools, more notebooks, pen hauls and share a story about a random stranger in Home Sense providing Helen with the perfect notebook. Take a look at the notebooks and pens and read Helen's story submission for the writing competition over in the newsletter - https://stationeryfreaks.substack.com/ We mention the advent calendar series we did a few years back, here's the first of those episodes if you fancy getting into the Christmas spirit. https://stationeryfreaks.com/17Resources, Products & Brands MentionedSailor Pens – Japanese fountain and calligraphy pensTom’s Studio – Wren fountain pen, Mulberry ink, Advent CalendarMartha Brooks – Stationery Advent CalendarDiamine Inks – Sparkling inks with shimmer effectsHomeSense / TK Maxx – Bargain stationery findsMoleskine – Classic planners and notebooksChoosingKeeping (London shop) – Unique notebooks, some handmadeZebra Pens – Limited edition retractable felt pens & ball pensSharpie – Fine liners and markers (classic red learning notes)Capacities.io – Digital knowledge management and journaling appZotero – Digital reference management toolUntil next time.Rob & Helen

In this episode of the podcast, Rob & Helen chat to Richard Barnard; collage enthusiast and commonplacer. Have you ever wondered what a Commonplace book is, and what it's used for? Well, in this episode we explore the origins of the Commonplace book, how Richard uses his, the stationery he uses for it and how he searches through the wealth of insights, observations, quotes and thoughts.Richard Barnard, an avid commonplacer and passionate collage artist, explains that it's a way of "creating the best book you've ever owned." He shares his analog-first, but still digital-friendly, system for capturing moments that resonate with him (like the sound of trumpets!!), including an excellent book recommendation: The Notebook: A History of Thinking on Paper by Roland Allen.We chat about:The different ways to use commonplace books, from Rob's use of digital tools to Richard's dedicated analog notebooks.The unexpected history of these books, which started as "waste books" for merchants in the 14th century.The lasting value of commonplacing, which becomes a personal archive of one's life.Richard’s passion for collage art, which is inspired by vintage stationery and street photography.Desert Island Stationery, where Richard shares five of his essential stationery items he would have on a desert island!Join us as we explore the joy of collecting, the challenge of filling a blank page, and the lasting legacy that a commonplace book can create.See Richard's artwork and more about the products and books mentioned in the accompanying Stationery Freaks newsletter at : https://stationeryfreaks.substack.com/Enjoy!Rob & Helen

Join Rob and Helen in this edition of Stationery Freaks as they welcome special guest Frank, from Yokogaki, for a deep dive into the fascinating world of travel journals / notebooks!Frank shares a mini masterclass on exactly what traveler's journals are, how they differ from the typical notebook, and various ways to use them for everything from bullet journaling to light scrapbooking on the go. Frank, who found himself crafting his own high-quality, leather journals, shares his unique philosophy behind creating companions that "love you back," exploring the Japanese concept of Mottainai (regret over waste) and a deep respect for resources. Learn why these versatile, customisable, and durable notebooks are truly more than just a notebook or journal, and why you might be missing out on a whole subculture of charms and inserts! Helen's already online buying charms. Frank also shares a whopping 20% off his Traveler's Journals for our listeners:Simply use code stationeryfreak20 at checkout: https://yokogaki.be/Key Takeaways:What Makes a Traveler's Journal Unique: Discover how these sturdy, customisable covers with rubber bands/ribbons allow you to mix and match any refills (dotted, sketching, calendar, etc.) and inserts (pouches, envelopes) to suit your needs, consolidating multiple notebooks into one portable system.The "Why" Behind the Craft: Learn about Frank's philosophy rooted in "Mottainai" – a deep respect for resources and a passion for creating high-quality, timeless designs that are built to last a lifetime, challenging the idea of disposable stationery. And pen loops designed for pens like Tom's Studio Lumos.Beyond the Page: Explore creative uses for traveler's journals, from combining them with Hobonichi inserts and Instax photos for daily mindfulness, to sketching scenes and collecting travel mementos.Choosing Wisely: Gain insights into what makes a good traveler's journal, with a look at materials like leather and even cork, and the importance of durability.A Growing Ecosystem: Hear about the vast community surrounding traveler's journals, from specific brands like Midori to subcultures dedicated to charms.We also kind of spring our usual Desert Island stationery on Frank (we forgot to mention we'd do it!) but Frank comes back with some solid items of stationery to accompany him on a desert island.Enjoy!Rob & HelenYou can find Frank on Instagram: https://www.instagram.com/yokogaki_shopUse code stationeryfreak20 at checkout for 20% of Traveler's notebooks / journals : https://yokogaki.be/---Discover the Stationery Freaks newsletter at : https://stationeryfreaks.substack.com/

Stationery Freaks: A Deep Dive into the Prolific World of Author Jenny Kane (and Her Emotional Support Pencil Case!)In this very special episode Rob and Helen are joined by our very special guest, the incredibly prolific author Jenny Kane. We have briefly mentioned Jenny in the past as she is Helen's writing mentor. In this episode we chat about the astonishing breadth of Jenny's literary career, spanning over two decades and encompassing more than 200 short stories and over 70 books across various genres and pen names – from her novels as Jenny Kane, and historical fiction as Jennifer Ash, to her "X-rated" works under KJB (for which she's won awards!).Honestly, the part about Jenny's dedication, routine and writing habits is pure Gold. Jenny shares with us the reasons behind her "emotional support pencil case" and her meticulous colour-coding system for pens. Learn about her superstitious approach to choosing themed notebooks for each novel, and how these notebooks become the "little Bible" for every story, meticulously documenting plot, characters, and even overused words.We also chat about Jenny's remote teaching courses, connecting with students globally.Jenny chats about the reason behind the "Jenny Kane corner" in a coffee shop and the surprisingly early starts to her working day.Plus, don't miss Jenny's ingenious and hilariously practical "Desert Island Stationery" survival kit – complete with a ruler for swatting and drawing pins for mapping!Whether you're a fellow stationery enthusiast, an aspiring writer, or simply curious about the life of a highly successful author, this episode offers a fun and delightful glimpse into Jenny Kane's world of words, routine, and, of course, beloved stationery.And also why searching for Jenny Kane Mars Bar Scones is deffo worth doing.Find out more in the Stationery Freaks newsletter.---Jenny's writing courses - https://www.imaginecreativewriting.co.uk/Jenny's website - https://jennykane.co.uk/

How do two writers, bound by their devotion to beautiful stationery, actually write books? In this episode, Helen and Rob reveal their individual paths, uncovering the shared foundation of paper-based ideation – the noodling, expanding, and connecting that begins on the page with their beloved notebooks. Explore their transition to digital tools (Rob's a touch more intricate!), their editing journeys, and their distinct publishing routes – Helen to her website, Rob primarily through self-publishing. Expect delightful detours into UK National Stationery Week, Rob's exciting new project requiring more notebooks, and Helen's potential planner evolution. Want to see their cool process diagrams and more? The newsletter is your visual companion. But for the nuanced details and personal insights, tune in to this engaging conversation.Newsletter is here.

In this episode Helen and Rob talk about whether there was a defining moment, or time, when they became Stationery Freaks.They start with Stationery Stories:Helen has an occasion to break out a new notebook - an Atoms and Astronauts one from Vinted. Rob's been watching too much Parisian Agency on Netflix - so is trying to adopt a Parisian style and coolness with a new Folio packed with a Yellow Legal Pad and a couple of Moleskine Cahiers. Helen introduces the (potentially) new segment of the show called "Stationery Freaks in the Wild", in which she shares a story of a fellow writing retreat stationery freak who rocked up with a yellow legal and a BlackWing penHelen introduces a new concept for fellow Stationery Freaks to try - shop at home!Becoming a freakHelen remembers scented pens and rubbers/erasers as a childHelen recalls calligraphy class at school and learning to write using an italic ink penRob remembers his Chemistry teacher, Dungeon Master, who ensured students had extremely, dangerously, sharp pencilsRob remembers Christmas Eve gifts of notebooks and pensBoth recall gift shops at museumsHelen explains that she's always needed stationery to control her life, otherwise it would be a catastropheHelen also reveals that she uses stickers to denote which type of bin to put out. Rob just goes on what everyone else is doing. Rob recalls putting tunes on and writing film scripts - and how that positive feeling dwindled when he tried to do it on computers.Rob mentions that Domestika has some great tutorials on creating infographics!Helen speaks about how simply the act of thinking back to early stationery memories was a really positive experience. Is there a time when you knew you were a stationery freak? What memories do you have about early stationery use?Let us know - we're on Instagram @stationeryfreaksukThanks for listening!Subscribe to the newsletter and find all of our casts at:https://stationeryfreaks.com/