THROWBACK šŗ The power of 1,000 true fans, with Athletic Brewingās CEO
Back in January 2023, we interviewed the founder of the biggest non-alcoholic beer brand in America: Athletic Brewing. Since then, Athletic has surged past an $800M valuation with a huge fundraise this summer and is now the clear leader in the category, with a 19% market share. This interview was the best one yet, so we wanted to reshare it with you here while weāre on vacation. Because Athletic founder Bill Shufelt isnāt just the āthe Knight of Non-Alcohol Beer,ā heās also got a fantastic founding storyā¦
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About Us: From the creators of Robinhood Snacks Daily, The Best One Yet (TBOY) is the daily pop-biz news show making todayās top stories your business. 20 minutes on the 3 business, economics, and finance stories you need, with fresh takes you can pretend you came up with ā Pairs perfectly with your morning oatmeal ritual. Hosted by Jack Crivici-Kramer & Nick Martell.
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