Small Business Marketing podcast

Small Business Marketing

Matthew Lucci

The perfect podcast for entrepreneurs to learn marketing for their small businesses. This weekly podcast provides tips, tricks, and proven strategies for marketing your startup or small business. Hosted by Matthew Lucci, the president of Xtemp Consulting, a Dallas-based marketing firm for small businesses.

24 Episodes

Engaging with LinkedIn
6/30/2021
10:20
In this episode, we discuss how to use LinkedIn for your business. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
Short and Tweet - Twitter for Business
6/23/2021
7:24
In this episode, we discuss the three I's of engaging your audience on Twitter - Interact, be Interesting, and be Informative. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
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Influencing with Instagram
6/16/2021
11:15
In this episode, we discuss the three C's of content marketing on Instagram - Creativity, Consistency, and a Call to Action. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
Easy Facebook Marketing
6/9/2021
13:46
In this episode, we talk about Facebook marketing, some tips and best practices, as well as an overview of setting up ads in the Ad Center. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
Organic vs Paid Outreach
6/2/2021
10:10
We're back for Season 3! In this episode, we discuss the differences between organic and paid outreach on social media. We go over some of the advantages of each and their drawbacks. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
Swag Marketing - A Brief Overview
3/3/2021
5:37
In this short episode, we talk about using branded merch to increase brand awareness. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
Email Marketing - Newsletters and Coupons
2/24/2021
15:35
In this episode, we discuss how to write a great email newsletter and market your business. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
Coupons, Contests, and Giveaways
2/17/2021
7:19
In this episode, we discuss a few ideas for how to use coupons, contests, and giveaways to generate sales for your company. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] The Small Business Marketing Podcast was named one of the Top 25 Small Business Marketing Podcasts by Feedspot! Check out the full list here: https://blog.feedspot.com/small_business_marketing_podcasts/ Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
Content Marketing 101
2/10/2021
11:31
In this episode, we discuss how to create great content for your marketing strategy. Content marketing drives interest in your products and services to help you convert potential customers into leads and then into paying customers. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.
An Expert in Your Field - Using Speaking Engagements to Boost Your Marketing
2/3/2021
8:39
In this episode, we discuss how to use speaking engagements to position yourself as an expert in your field. More information can be found at https://www.xtempconsulting.com/ or by emailing [email protected] Follow @XtempConsulting on Facebook, Instagram, Twitter and LinkedIn for more resources to help you market your small business.

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