How To Fix Marvel

Ratio variants, Discount Incentives, Final Order Cut Off! A look back over 25 years of maximizing market manipulation by the big publishers! There’s at least one initiative that should be embraced all over again! 

It’s all Marvel Madness as we track the path towards Marvel’s present day chaos. The Rise & Fall of the Creative Committee, removing the guardrails! Those pesky Marvel Leaks!! The art of changing the conversation and so much more!

An episode packed with Hot Topics burning up the comic book culture! Silver Surfer! Daredevil! Superman! Fantastic Four! Comics, movies and streaming, we got you covered! 

With 40 million players in its first two months of release, Marvel has a gigantic hit with their Marvel Rivals game. What’s the source of its enormous impact and what lies ahead as it draws new attention to comic books and stores! 

Did you hear the one about the X-Men GOAT who took control of his X-Men legacy, producing 32 issues of brand new X-Men adventures? For FREE! From 2019 thru 2022, John Byrne did just that. We talk all about it. 

We examine the current state of diminished returns on the recent slate of Marvel films. Poor CinemaScores and a disconnect with general audiences have tarnished a brand once regarded as the gold standard of cinematic comic book storytelling. Studio Chief, Kevin Feige is struggling to find his fastball, can the former “Ace” regain his championship form or is it time to retire him to the bullpen? 

We discuss the epic encounter between comic book Wizard, Alan Moore and comic book King, Jack Kirby. Alan speaks at length about Kirby’s influence and of the extraordinary tribute The Wizard made for The King!

A look under the hood as we examine how to fix Marvel. 

Rob takes you inside the creation and meaning behind his final Deadpool work. The added drama, the Easter eggs and ultimately, the excitement of saying Bye, Bye, Bye! 

Why I left Marvel Entertainment and won’t look back.