Email's Not Dead from Sinch Mailgun

The ever-evolving battle against spammers continues and bad actors are catching on and adapting to abuse inboxes faster with artificial intelligence. MJ Sohn of Shopify stopped by to inform us on the fight against spammers using AI to abuse your inbox and what can be done. So get ready for this cybercrime episode of Emails Not Dead and hear about how the bad guys are trying to get away with it.   Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. 

The last few years we try and get pulse check on email senders and what best practices they’re following. Here’s what we we’re able to find out from senders in the 2026 email impact report with Clea Moore, Principal Product Manager over at Yahoo. Hang out with us as we discuss the ever evolving landscape of sending email in 2026 and onward.  Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. 

We’re starting season 7 off with a legend! Creator of the world-famous deliverability blog spamresource.com, Al Iverson. Al has been in the email game since the late 90s and brings a ton of knowledge since the days of dial up. We were kind of star struck because if you work in email deliverability, you’ve definitely used his blog as a resource and tool to help solve your deliverability problems. He’s bringing us fresh takes on what's going on with the AI inbox and our ever-changing industry.    Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email.  

“Closing time, open all the doors and let you out into the world.” No, but for real we’re wrapping up the season, putting up the storm windows, holidays and long PTO are coming. We’ll be back in 2026 but before we board up the windows for the winter we wanted to recap everything that's happened this year in the email industry. Alison Gootee stopped by our studio because she's been keeping a list so let's recap and we’ll see you in 2026!   Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email.  

It’s been a long time coming for this interview to happen. The courteous and hilarious and Zunes biggest fan Mike Auldredge of Customer.io joined us with his friend and our now coworker Alison Gootee to brief you on what you should and shouldn't do for your Black Friday Cyber Monday prep. Yes, were talking about this in September because you need to get ready before its too late so we’ve got those tips for you! Learn how to prep for the reason for the season and how Alison loves to spoil her dad with Bush’s Beans merch.   Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email.  

T-Bird put a call out to the BIMI group to find out more about the amazing work they're doing to guide users on how to set up BIMI authentication for their brands. When low and behold we find out our friend Matthew Vernhout is actually the Communications Chair over at the BIMI Group. Of course we had to bring him back in and find out how this supergroup of email service providers are trying to make sure you receive legitimate email.  Resources: https://bimigroup.orghttps://bimiradar.com Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. 

The Email’s Not Dead gang got invited to host Inbox Expo 2025 out in Austin, TX for a few days. We got to see a ton of our email geek friends along with some new ones. We give you an overview of what other deliverability professionals are learning about this year along with finishing out the year in the inbox.   Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. 

You’ve heard of them before and they’ve definitely got the knowledge. Mike Nelson, Co-Founder of Really Good Emails and Justine Jordan, Email Enthusiast at Really Good Emails brought us their findings from their yearly survey on how long email marketeing teams take to craft a campaign. The results are fascinating and we’re excited they sharing what they’ve learned. Big thanks to the Really Good Email’s team!  Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. 

Megan Boshuyzen is back and with some critical updates in the email accessibility realm. She’s got a ton of tips on how you can optimize your email campaigns to be accessible ready for the new EAA (European Accessibility Act) that is going to roll out this June 28th. Listen up as she shares resources and how you can prepare for this new regulation. Learn how you can grow your audience even more by making your email campaigns accessible for all.  Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. 

Friend of the podcast and friend of Mailgun, Brian Westnedge of Red Sift stopped by to talk about how Mailgun and Red Sift want to make DMARC adoption easy as possible for Mailgun users and why DMARC authentication is needed in your email strategy. Peter Trinder from Mailgun joined us as well to let us know what went into this process and what to expect.  Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email.