519: Win Better Clients With Better Branding with Elle Bytautaite of Studio Elle

In this episode of the Business of Architecture podcast, Rion Willard talks with Ben Parco, founder of Parco Studio. Ben shares his journey from working at large firms to starting his own practice and the challenges that came with that leap. He reveals his innovative approach to projects and how he navigated the complexities of development while balancing creativity and business. What surprising opportunities can arise from a chance conversation? How does embracing risk change your perspective on projects? What unique strategies can architects use to create value in development? Why is understanding your financial landscape crucial for success? Join us for an insightful discussion that explores the intersection of architecture and development, as Ben shares lessons learned and exciting new ventures on the horizon. Don't miss the chance to hear how a creative mindset can reshape the architectural landscape!   To learn more about Ben, visit his: Website: http://parcostudio.com/ Instagram: https://www.instagram.com/parcostudio/ Facebook: https://www.facebook.com/ParcoStudio LinkedIn: https://www.linkedin.com/in/benjaminparco/ Youtube: https://www.youtube.com/channel/UCzP-v9ic3eBBb6v44TkVnmA   ► Transcription: https://otter.ai/u/EBXkxTfs_bpFA1wvwkdnwNUfCIg?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

In this episode, Enoch Sears dives into one of the toughest challenges facing architectural firms today—hiring the right people. He shares stories from real architects who’ve recently lost key team members, highlighting the stressful impact this can have on small firms. Enoch offers valuable advice on how to tackle these hiring struggles and what you can do to make sure you’re bringing the best talent into your practice. He also reveals a unique perspective on why hiring should be treated like something you’re already doing every day in your business. You’ll learn the surprising connection between marketing and hiring, and how a small change in mindset can completely transform your process. Plus, Enoch shares a little-known tool to make your next hire a success. Discover why your hiring process might be broken. Learn how one small shift can change everything. Find out what most firms get wrong about their job ads. Hear a surprising solution that can unlock better hires.   Link: https://www.businessofarchitecture.com/delegate   ► Transcription: https://otter.ai/u/MNcXTMVMEOCmlkCBCnXs7yOXts0?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!  

In this episode of the Business of Architecture podcast, Enoch Sears sits down with David Supple, the CEO of New England Design & Construction. David shares his unconventional journey from architecture school to becoming a leader in design-build. Along the way, he talks about hard lessons learned and how he built a thriving business with a team of 25. David also reveals the surprising reason why he chose not to become a licensed architect and how it impacted his career. He discusses the challenges of building a company, including a difficult moment that could have ended it all. Finally, David opens up about the biggest mistake he made and how it set him back for years. What major challenge almost forced David to close his business? Why does David believe architects don’t always need a license? Discover the unexpected strategy that helped David find success. What one decision did David regret that nearly cost him everything?   To learn more about David, visit his: Website: https://www.nedesignbuild.com/ Facebook: https://www.facebook.com/nedesign.construction/ Instagram: https://www.instagram.com/nedesignconstruction LinkedIn: https://www.linkedin.com/company/new-england-design-&-construction   ► Transcription: https://otter.ai/u/M3J_gtTc4d5firVdJ_Xj6ssPJjE?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

Architects often face the daunting challenge of growing a firm while juggling client demands, managing teams, and navigating competitive markets. Balancing creativity with the need for profitability can be overwhelming. In this episode of Business of Architecture, Rion Willard interviews Blima Ehrentreu, founder of The Designers Group. They dive into how she grew her architecture and design firm from scratch to over 30 employees, with projects spanning multiple cities. Blima shares the challenges of starting fresh in a new city and how she broke into highly competitive markets. They also discuss her approach to working in various sectors, including a surprising transition into healthcare. Blima offers key insights on how her team keeps projects profitable while continuing to deliver high-quality results. You’ll also hear Blima’s unique approach to leadership and the one philosophy she uses to keep her team engaged. Plus, she reveals how her firm’s charitable efforts shape its identity and future goals. What is Blima’s secret to growing a firm in one of the most competitive cities? How did a chance meeting lead to big opportunities in a new sector? What’s the biggest challenge Blima faces in managing her large team? How does her firm’s pro bono work contribute to its growth?   To learn more about Blima, visit her: Website: http://www.thedesignersgroup.com/ LinkedIn: https://www.linkedin.com/company/thedesignersgroup/ Facebook: https://www.facebook.com/thedesignersgroup/ Instagram: https://www.instagram.com/thedesignersgroup/?hl=en   ► Transcription: https://otter.ai/u/w0ZWJJyrT4ATtwGJnyW_4A6Ro8o?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

Architects often struggle with balancing leadership while managing their practice, where creative vision, profit, and team dynamics can clash. Many find themselves overwhelmed, stressed, and stuck in a cycle of decisions, unable to move beyond being the central figure in their business. In this episode of the Business of Architecture podcast, Rion Willard dives deep into an often overlooked aspect of leadership that many mistake as being weak. He challenges common perceptions and offers a new way to think about leading with purpose, rather than letting profit or ego take control. Along the way, Rion introduces ideas from spiritual traditions that can help shift your approach to business leadership. What is the one thing Rion says should take priority over profit in your business? Why does he believe most businesses unknowingly sabotage themselves? Discover the surprising truth behind "ruthless compassion" and how it can strengthen your leadership. Learn how an ancient leadership model could transform your team's success.   Link: https://inaspaciousplace.wordpress.com/2017/02/12/thomas-merton-on-love/   ► Transcription: https://otter.ai/u/ys-50gTciPXWTNIBYew0TW0Omro?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

Architects often face uncertainty and fear when a recession hits. Projects get canceled, clients pull back, and the ripple effect can lead to layoffs and financial strain. In this episode, Enoch Sears dives into these challenges and how architects can navigate them. He shares personal stories from past recessions and explains why architecture is especially vulnerable to these cycles. Instead of worrying about the next downturn, he outlines key skills every architect should master. Discover how to shift your mindset and take proactive steps to secure your practice. Enoch offers a fresh perspective on how to turn challenging times into opportunities for growth. Learn what it takes to build a resilient architecture practice. What surprising event almost derailed Enoch’s early career? Why do some architects suffer from "architectural PTSD"? What is the one mindset shift that can help you thrive in tough times? Which four "savage skills" are crucial for every architect?   ► Transcription: https://otter.ai/u/eRHklwu_RHvsZKZCqP1FXcGRcn4?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

Architects often struggle to balance client expectations, business management, and the creative demands of design. Managing client relationships while ensuring high-quality design work, all within the constraints of time and budget can be overwhelming. Technology adds another layer of complexity but also offers solutions. In this episode of the Business of Architecture podcast, Rion Willard talks with Chris Kempel, an experienced architect who shares his journey from co-founding Rockefeller Kempel Architects to starting his new venture. Chris reflects on the challenges and successes of his 21-year career, offering invaluable insights into managing client relationships, maintaining design integrity, and leveraging technology. He also dives into the lessons learned from his past experiences and how he's shaping the future of his boutique firm. Listen in as Chris reveals how he balances creativity with the practical side of running a business, and find out how he builds strong, lasting client connections. The conversation touches on unexpected insights that might change how you approach projects. What’s one thing that can make or break a client relationship? How can architects effectively juggle design and business management? The surprising role technology plays in creating stunning designs. What Chris looks for when turning down a project.   To learn more about Chris, visit his: Website: https://www.kempelarchitects.com/ Instagram: https://www.instagram.com/christopherkempel   ► Transcription: https://otter.ai/u/eb8EbLBCME70vxJEXSbbDAPJVXo?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!  

Architects often struggle with balancing leadership roles, managing design integrity, and navigating the complexities of construction development. As project demands increase, they face the challenge of maintaining control while collaborating with contractors who often take on more design responsibility. In this episode of Business of Architecture, Rion Willard sits down with Chris Butler, managing director of Walter Lily, to explore his remarkable career journey. Chris shares insights from his 26-year career with a single company, including a surprising start and an unexpected twist that led to his current role. He also touches on the evolution of contractor-architect relationships, the challenges of modern construction, and the importance of nurturing team dynamics. Chris reveals the key strategies he uses to manage a large organization, balance client demands, and foster innovation, all while reflecting on the shifts in the construction industry. His thoughts on leadership, psychology, and building successful teams offer lessons for anyone looking to improve their business. How a chance event altered the course of Chris’s career The surprising shift in the balance of power between architects and contractors The one major change that improved his company’s structure Why Chris believes some critical skills in construction are disappearing   To learn more about Chris, visit his: Website: https://www.walterlilly.co.uk/ Instagram: https://www.instagram.com/walterlilly1924/ LinkedIn: https://www.linkedin.com/company/walterlilly1924/mycompany/?viewAsMember=true Twitter: https://twitter.com/WalterLilly1924   ► Transcription: https://otter.ai/u/DFxj8mQhYXPpBFp1LuEqRIxEpZo?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

One of the biggest challenges architects face is managing a growing team while ensuring design quality doesn't suffer. As firms expand, architects often struggle to balance creative vision with the demands of business growth. In this episode of Business of Architecture, Rion Willard sits down with Brian Wakelin, co-founder of Public Architecture, to discuss the evolution of his firm and its unique multidisciplinary approach. Brian shares how his background, unexpected opportunities, and key partnerships helped shape the firm's direction. Brian offers some unexpected insights on how architects can influence larger organizations and navigate complex client relationships. He also touches on the importance of saying no to certain projects and learning to let go of tasks as a firm grows. How Brian’s surprising encounter led to a long-standing client relationship. The key to growing a firm while keeping design integrity intact. Why some projects aren’t worth taking on—even with a great client. One role that transformed the way Public Architecture operates.   To learn more about Brian, visit his: Website: https://www.publicdesign.ca/ Instagram: https://www.instagram.com/publicdesignvancouver/ LinkedIn: https://ca.linkedin.com/company/public-architecture-communication   ► Transcription: https://otter.ai/u/cyvRA2RPC-jq9w-H2WiRI-fNCdA?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!  

Architects often face unique challenges when trying to grow their team, from hiring talent with the right skills to managing the overwhelming demand for new projects. Finding the right fit in a competitive market can feel like an uphill battle, leaving many firms struggling with staffing issues. In this episode, Rion Willard talks with Jamie Van Cuyk, a small business hiring strategist and owner of Growing Your Team. Jamie shares her unique journey from corporate life to becoming a hiring expert and provides valuable insights for small business owners struggling to find the right talent. You'll hear tips on avoiding common hiring mistakes and how to make your hiring process more effective, but with a fresh perspective that may surprise you. Jamie also discusses some unexpected challenges businesses face when trying to find the right fit and offers advice on making smarter hiring decisions. She shares practical strategies on how to bring in the right team members and ensure they succeed from day one. What are the hidden challenges small businesses face when hiring? Why might your job posts be the reason you're not getting good candidates? How can you ensure your new hire fits in right away? What common hiring mistake could be holding your business back?   To learn more about Jamie, visit her: Website: https://growingyourteam.com/ Facebook: https://www.facebook.com/GrowingYourTeam Instagram: https://www.instagram.com/growingyourteam/ LinkedIn: https://www.linkedin.com/in/jamievancuyk   ► Transcription: https://otter.ai/u/SEnkBtYZzY8zCy0ijzUqbEOIMHk?utm_source=copy_url   ► Feedback? Email us at [email protected]   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!