MadTech Daily: Meta Tests Ads on Threads; Nielsen to Replace Consumer Panel-Based TV Ratings

2025-01-28

The MadTech Podcast

0:00

2:22

On today's MadTech Daily: Meta Tests Ads on Threads; Nielsen to Replace Consumer Panel-Based TV Ratings; Perplexity Submits New Bid for TikTok

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MadTech Daily: Amazon’s Ad Business Earns $17bn in Q4; UK Orders Access to Apple Users’ Encrypted Accounts
maŋit 11 diimmut
2:13
On today's MadTech Daily: Amazon’s Ad Business Earns $17bn in Q4; UK Orders Access to Apple Users’ Encrypted Accounts; Netflix Hikes UK Subscription Prices
The News Movement’s Dion Bailey on the Daily Mail’s Strategic Overhaul, Australian Publishers vs Google and the EU’s New AI Laws
2025-02-07
29:35
In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Dion Bailey, co-founder / chief product and tech officer of The News Movement. They discuss the Daily Mail’s plan to carry out a strategic overhaul, two lawsuits being brought against Google by Australian publishers, and new AI laws within the EU.
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MadTech Daily: Google Drops DEI Targets; YouTube Tries to Lure TikTok Creators
2025-02-07
1:56
On today’s MadTech Daily: Google Drops DEI Targets; YouTube Tries to Lure TikTok Creators; Spotify and Warner Music Group Sign New Deal
MadTech Daily: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active Advertisers Double
2025-02-06
2:41
On today's MadTech Daily: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active Advertisers Double; Instagram and YouTube See Drops in Average Views per Video
MadTech Daily: Outbrain Completes $900m Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting
2025-02-05
2:22
On today's MadTech Daily: Outbrain Completes $900m Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting; Nielsen and Paramount Strike Measurement Deal
MadTech Daily: Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK
2025-02-04
2:07
On today's MadTech Daily: Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK; E-commerce Platforms to be Liable in EU for Unsafe Goods
MadTech Daily: Google Faces Ad Tech Lawsuits from AUS Publishers; Daily Mail to Merge Print and Online Teams Amidst Challenges
2025-02-03
2:18
On today's MadTech Daily: Google Faces Ad Tech Lawsuits from AUS Publishers; Daily Mail to Merge Print and Online Teams Amidst Challenges; BBC World Service Sets out £6m Saving Plan
ExchangeWire on Sky News’ Move to Prioritise Paid Content, OpenAI’s Accusation Against DeepSeek and Nielsen Ending Panel-Only Ratings
2025-01-31
36:39
On this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by CEO Rachel Smith and COO Lindsay Rowntree to discuss the latest in media and marketing. They look at Sky News’ plan to overhaul its newsroom to create more premium paid content, OpenAI’s claim that DeepSeek used its proprietary models to train its own open-source competitor, and Nielsen’s decision to end its panel-only ratings which have measured TV for decades.
On today's MadTech Daily: Barb Commissions New Prototypes for Barb Plus; Super Bowl Ads Selling for Over $8m
2025-01-31
2:05
On today's MadTech Daily: Barb Commissions New Prototypes for Barb Plus; Super Bowl Ads Selling for Over $8m; Meta Reveals Q4 2024 Results
MadTech Daily: UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft
2025-01-30
2:17
On today's MadTech Daily: UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft; Amazon and Microsoft face Cloud Services Probes

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MadTech Daily: Meta Tests Ads on Threads; Nielsen to Replace Consumer Panel-Based TV Ratings

The MadTech Podcast

Fler avsnitt från "The MadTech Podcast"

MadTech Daily: Amazon’s Ad Business Earns $17bn in Q4; UK Orders Access to Apple Users’ Encrypted Accounts

The News Movement’s Dion Bailey on the Daily Mail’s Strategic Overhaul, Australian Publishers vs Google and the EU’s New AI Laws

MadTech Daily: Google Drops DEI Targets; YouTube Tries to Lure TikTok Creators

MadTech Daily: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active Advertisers Double

MadTech Daily: Outbrain Completes $900m Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting

MadTech Daily: Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK

MadTech Daily: Google Faces Ad Tech Lawsuits from AUS Publishers; Daily Mail to Merge Print and Online Teams Amidst Challenges

ExchangeWire on Sky News’ Move to Prioritise Paid Content, OpenAI’s Accusation Against DeepSeek and Nielsen Ending Panel-Only Ratings

On today's MadTech Daily: Barb Commissions New Prototypes for Barb Plus; Super Bowl Ads Selling for Over $8m

MadTech Daily: UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft