<div>Beginning a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to April Dunsford.  <br>
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April is a positioning consultant, speaker, and author.  She works with B2B tech companies to ensure their best-fit customers intuitively understand and love their products.</div>


The Business Marketing Club Podcast

127: Business Marketing Heroes – An Interview with April Dunsford

<div>Marketer Dave Stevens speaks to CMO of Applaud Rachel James</div>


210: Marketing in a Tough Climate

<div>Business marketer Dave Stevens speaks to best-selling author of Boring2Brave Mark Choueke</div>


209: Invisible B2B Marketing

<div>Marketer Dave Stevens speaks to Group CEO of Selby Anderson Dom Hawe</div>


208: The Agency Year

<div>Marketer Dave Stevens speaks to Head of PR and Digital Content at Crowe Jennifer Spencer Charles</div>


207: Hot Topics in Digital Content

<div>Marketer Dave Stevens speaks to Founder of Considered Content Jason Ball</div>


206: The B2B Effectiveness Scorecard

<div>Marketer Dave Stevens speaks to VP of Marketing at Edge (<a href="https://onedge.co/">https://onedge.co</a>) Lauren Heaton</div>


205: Resilience against future shocks

<div>Marketer Dave Stevens speaks to Addleshaw Goddard’s Head of Marketing Brian Macreadie</div>


204: Calling Time on Bad B2B Marketing

<div>Marketer Dave Stevens speaks to FTI Consulting’s Giles Barrie and Kate Brader</div>


203: How to Approach a Cyber-security Crisis through Communications

<div>Marketer Dave Stevens speaks to Founder of OST Marketing Luke Brynley-Jones.<br>
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200: Social Exec Comms

<div>Marketer Dave Stevens speaks to Marketing Director of <a href="http://Work.Life">Work.Life</a> Alysha Spencer.<br>
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199: Balancing Inbound and Outbound

Näringsliv

Marknadsföring

Teknologi

A podcast for B2B marketing people who want to get on and stay ahead in the toughest profession in business.

Insight and inspiration from B2B marketers on a key current topic, advice from experienced CMOs on how to climb the career ladder, and top networking tips.

Theory and practical provided by the Business Marketing Club - a network for B2B marketers run by B2B marketers for passion, not profit.

For more information visit http://www.businessmarketingclub.org.uk