MOTM #659: How Important Are Email Subject Lines?

In your business, in your activism, and in your life, you can’t do it all. As a business coach, I’m always telling people to niche down and to focus on one thing at a time, and I know how impossible that feels. When you do a lot of things and you care about a lot […]

The world doesn’t need another Joe Rogan. But that doesn’t mean podcasts are dead, and it doesn’t mean what you have to say is unimportant, either. There are plenty of podcasts out there, but only a small portion of those are actually GOOD, and an even smaller portion of those ever make it past 100 […]

You might have heard of the military or the prison industrial complexes, but they aren’t the only of their kind. I used to think an industrial complex was just a fancy way of saying a large or pervasive system, but what it really is is a self-justifying, self-reinforcing system. These systems purposely create problems just […]

I see a lot of people thinking that starting a Substack is somehow the secret to finding new clients and making good money in your online business, but y’all should know by now that it’s never that easy. Yes, there are people making good money with that platform, but they typically already have an audience […]

Do I really even need to answer the question this title is asking? If you know me at all, you know I’m a big believer in the idea that our businesses are opportunities for us to build a better world—one where our choices are dictated by our values and not by the whims of someone […]

There’s this idea out there that a good subject line is the difference between getting your email opened and getting your email deleted, but is that true? I could have titled this episode something like, “How to write better email subject lines” but that would be making the assumption that subject lines are all that […]

Looking around at the general state of the world might have you wondering if it’s still possible to be successful in your online business. Sure, political and economic uncertainty might have people clutching their wallets a little tighter, but there will always be a market for people looking to buy solutions. I can’t guarantee how […]

When your life, or your business, or the world is falling apart, panic is a common reaction. But panic doesn’t get anyone anywhere, and it certainly doesn’t fix the problem. Even when things are falling apart, we always have a say and there is always something we can do. You can’t save the world, but […]

Outsourcing has it’s place in business and life, but outsourcing everything can be a slippery slope. There’s a massive difference between outsourcing your food vs. outsourcing your taxes vs. outsourcing your thinking. Us human beings work better in teams, but before you go outsourcing every uncomfortable or inconvenient task in your life, maybe stop and […]

We’ve got big changes to make in this world, but to actually make change does not include getting our mobs together and pitchforks out for anyone who dares to be imperfect. Everyone is on their own timeline when it comes to opening their eyes to the shit going on around us. Hating on or judging […]