Robert Fritz – The Path of Least Resistance (Author)

Robert Frtiz is an author, composer, and filmmaker who is known for his work dissecting the creative process via his theory of "Structural Dynamics."

In this episode, I speak with Robert about the creative process and his years of studying and speaking on this topic. This episode is different in that it's less about brand/creator strategy but more about the individual process for being a creator. 

I've loved his books, most notably "The Path of Least Resistance" which covers his expertise in depth.
https://www.amazon.com/Path-Least-Resistance-Learning-Creative/dp/0449903370